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Senior
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2
jobs
Digital Marketing Specialist
Dionysis (Dennis) Tzilalis
,
Birmingham, United Kingdom
Experience
Other titles
Skills
I'm offering
Passionate about tech, marketing and digital performance management, I have a proven track record in developing successful campaigns across multiple platforms, with a keen analytical and commercial mindset. As a result of my personal interest, education and employment history I have an excellent understanding of marketing and business solutions across various industries.
With a strong work ethic, the ability to manage deadlines, I am pro-active and capable of moving in dynamic and challenging environments. As an organised, commercially aware individual, I maintain professional relationships that other businesses can flourish from, and by combining my e-business management background with my marketing ability, I deliver proven results and create exciting opportunities.
Core Skills
Marketing Strategy Planning
PPC Campaign Strategy and set up
Performance analytics and ROI reporting
Bid Management
Campaign Optimisation
Budget Allocation
Direct report management
Google Ads & Analytics
Agency management
Bing & Social Media Ads
With a strong work ethic, the ability to manage deadlines, I am pro-active and capable of moving in dynamic and challenging environments. As an organised, commercially aware individual, I maintain professional relationships that other businesses can flourish from, and by combining my e-business management background with my marketing ability, I deliver proven results and create exciting opportunities.
Core Skills
Marketing Strategy Planning
PPC Campaign Strategy and set up
Performance analytics and ROI reporting
Bid Management
Campaign Optimisation
Budget Allocation
Direct report management
Google Ads & Analytics
Agency management
Bing & Social Media Ads
Markets
United States
(Remote
only)
United Kingdom
Lithuania
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Finland
(Remote
only)
Industries
Language
English
Fluently
Available
My experience
2018 - 2019
job
Marketing Manager
CrowdProperty.
• Creating and executing Marketing strategy to generate leads and brand awareness
• Developing plans to maximise acquisitions and drive marketing efficiencies
• Planning and implementing PPC campaigns
• Managing marketing campaign strategy and implementation online and offline
• Ensuring social media channels are being managed effectively
• Overseeing and managing the marketing budget across all channels, driving brand awareness
• Increasing the quantity and quality of digital content
• Extensive use of Google Analytics to report on campaigns, calculate ROI on conversion rates
• Producing/ proof reading copy for online, print and social
• Managing a small marketing team to successfully deliver activities/ tasks
• Liaising with external partners and agencies to implement print, promo and digital
• Developing plans to maximise acquisitions and drive marketing efficiencies
• Planning and implementing PPC campaigns
• Managing marketing campaign strategy and implementation online and offline
• Ensuring social media channels are being managed effectively
• Overseeing and managing the marketing budget across all channels, driving brand awareness
• Increasing the quantity and quality of digital content
• Extensive use of Google Analytics to report on campaigns, calculate ROI on conversion rates
• Producing/ proof reading copy for online, print and social
• Managing a small marketing team to successfully deliver activities/ tasks
• Liaising with external partners and agencies to implement print, promo and digital
Social Media, Marketing, Google analytics, MArketing Strategy, PPC, Budget, Print, ROI, Content, Analytics, Implementation, Google, Campaign, Online, Manager, Social
2016 - 2018
job
Digital Customer Acquisition Manager - PM Connect
unknown.
• Managing and optimising digital display campaigns and producing marketing insights for current and future opportunities
• Working with 7 figure budgets per annum to deliver proven results
• Analysing data to identify opportunities and highlight potential gaps to make smarter decisions about marketing spend
• Marketing strategy for all display campaigns
• Testing new campaigns, strategies and channels to support overall marketing activity
• Produce audience development strategies and leveraging all platforms and touch points, ensuring consistent and targeted messaging
• Optimising the online registration process to support demographic profiling, conversion and data insight requirements
• Conducting audience research to identify key audience demographics and tap into new markets
• Managing relationships with affiliate partners and external agencies to evaluate performance across various campaigns spanning multiple territories
• Performing compliance reviews across advertising platforms to ensure that all adverts abide by regulators guidelines
• Working with 7 figure budgets per annum to deliver proven results
• Analysing data to identify opportunities and highlight potential gaps to make smarter decisions about marketing spend
• Marketing strategy for all display campaigns
• Testing new campaigns, strategies and channels to support overall marketing activity
• Produce audience development strategies and leveraging all platforms and touch points, ensuring consistent and targeted messaging
• Optimising the online registration process to support demographic profiling, conversion and data insight requirements
• Conducting audience research to identify key audience demographics and tap into new markets
• Managing relationships with affiliate partners and external agencies to evaluate performance across various campaigns spanning multiple territories
• Performing compliance reviews across advertising platforms to ensure that all adverts abide by regulators guidelines
Marketing, MArketing Strategy, Advertising, Research, Compliance, Support, Affiliate, Testing, Development, Performing, Online, Manager
2015 - 2016
job
Audience Data Analyst
Trinity Mirror.
• Carrying out audience analysis to identify the most effective medium to deliver the advertising message
• Optimising performance by analysing platform and campaign figures
• Digital strategy for all display and social media campaigns including performance analysis to produce insights for future campaigns
• Working alongside the sales team to manage client' advertising campaigns -from proposal to post campaign analysis Including highlighting opportunities for the sales team to up-sell, for example Ashes in Edgbaston
• Creating multi-platform campaigns to enhance message longevity, improve CTR% and ensure a higher ROI
• Compiling reports on key performance indicators (Unique users, Page views ) using Omniture and providing insights to the sales team
• Performing campaign optimisation to improve impact
• Communicating online campaign performance to internal and external stakeholders
• Designing and proposing engaging advertising messages for clients, especially on Pinpoint and social media
• Generating market insights and identifying seasonality for potential advertising opportunities
• Optimising performance by analysing platform and campaign figures
• Digital strategy for all display and social media campaigns including performance analysis to produce insights for future campaigns
• Working alongside the sales team to manage client' advertising campaigns -from proposal to post campaign analysis Including highlighting opportunities for the sales team to up-sell, for example Ashes in Edgbaston
• Creating multi-platform campaigns to enhance message longevity, improve CTR% and ensure a higher ROI
• Compiling reports on key performance indicators (Unique users, Page views ) using Omniture and providing insights to the sales team
• Performing campaign optimisation to improve impact
• Communicating online campaign performance to internal and external stakeholders
• Designing and proposing engaging advertising messages for clients, especially on Pinpoint and social media
• Generating market insights and identifying seasonality for potential advertising opportunities
Social Media, Digital Strategy, Advertising, ROI, Sales, Optimization, Analyst, Campaign, Performing, Online, UP, Social
2013 - 2014
job
Digital Marketing Manager
Aslanis Home.
• Solely responsible for managing the project transition of AH's new digital presence and researching opportunities for expansion into foreign markets
• Liaising with media agencies to improve social media presence and produce monthly newsletters for the client base
• Replaced the ineffective €5k per month AdWords campaign with a €500 per month AdWords campaign generating superior results
• Created the website specifications and improved the user experience for the new website
• Sourced and negotiated new couriers and successfully established a new courier partnership
• Leading the transition from the old website to the creation of the new ecommerce website where daily tasks included up-dating product ranges and offers
• Managing customer orders and enquiries
• Analysing and optimising PPC & SEO campaign performance through Google trends & analytics
• Managing the company's social media accounts generating daily content
• Liaising with media agencies to improve social media presence and produce monthly newsletters for the client base
• Replaced the ineffective €5k per month AdWords campaign with a €500 per month AdWords campaign generating superior results
• Created the website specifications and improved the user experience for the new website
• Sourced and negotiated new couriers and successfully established a new courier partnership
• Leading the transition from the old website to the creation of the new ecommerce website where daily tasks included up-dating product ranges and offers
• Managing customer orders and enquiries
• Analysing and optimising PPC & SEO campaign performance through Google trends & analytics
• Managing the company's social media accounts generating daily content
Content, Social, Manager, UP, Dating, Campaign, Google, Website, Analytics, Digital Marketing, PPC, Adwords, Ecommerce, User Experience, Seo, Marketing, Social Media
My education
University of Warwick
MSc, Business Management
MSc, Business Management
University of Essex
BSc, Business Management
BSc, Business Management
Dionysis' reviews
I need help setting up google tags with my website and ad account.
Paid Media Manager - strategist and practitioner
3 years ago
Dennis was very knowledgeable in google ads and Facebook ads. would definitely recommend!
Paid Media Manager - strategist and practitioner
2 years ago
11 months ago
10 months ago
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