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jobs
Multi-disciplinary UI/Digital Designer
Blair (Boyae) Kim
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Multi-disciplinary graphic designer from UI and Digital to Motion Graphic, 3D Rendering, Packaging, Print,Socials, Illustration in Globe.
Please do not hesitant to reach me !
Please do not hesitant to reach me !
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
French
Good
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2020 - 2020
job
Visual Designer
iLovesaQuote.
Developed and completed customising prototypes and mockup for the E-commerce launcing on Shopify
using HTML5 and CSS successfully with solution of correction related codes.
• Created general visual assets from Photography, Image editing, Video editing, Marketing material, Packaging
as the only one graphic designer.
using HTML5 and CSS successfully with solution of correction related codes.
• Created general visual assets from Photography, Image editing, Video editing, Marketing material, Packaging
as the only one graphic designer.
Marketing, Css, Html5, Video, Packaging, Shopify, E-commerce, Photography, Video editing
2018 - 2020
job
Graphic Design & Marketing Manager
JLTC LTD.
Developed new and fresh designs for 4 e-commerce sites targeting luxury consumers in Korea and Taiwan
including logo, banners, product pages, graphics for social media marketing and print materials, using Adobe
Photoshop, Illustrator, and Lightroom
• Produced and published high-quality product images quickly & efficiently to stand out from the competitors;
enhanced product visibility by getting listed on the main page of Naver Shopping (Korea No.1 online marketplace for global sellers), resulting in dramatically boosting exposure to products and web traffic (from 1.9M to 5.9M) as well as achieving cost savings on advertising
• Oversaw product shooting from styling to editing and created visually compelling images with storytelling
concepts to attract audience's attention; contributed to a growth with Instagram performance (1000+ followers, 25% sales increase) and 41% boost in web traffic in 6 months
• Successfully executed the launch of the company's first online shopping site for Taiwanese consumers;
designed the whole branding materials from logo to website, adapting graphics to Taiwanese market, working
closely with Taiwanese Marketing Team to help drive creative strategies for localisation
• Facilitated team communication and productivity with other departments by creating and sharing scheduler & design request forms with Marketing and Sales Departments to keep up to date with key dates & details on
ongoing projects and maintain brand consistency
including logo, banners, product pages, graphics for social media marketing and print materials, using Adobe
Photoshop, Illustrator, and Lightroom
• Produced and published high-quality product images quickly & efficiently to stand out from the competitors;
enhanced product visibility by getting listed on the main page of Naver Shopping (Korea No.1 online marketplace for global sellers), resulting in dramatically boosting exposure to products and web traffic (from 1.9M to 5.9M) as well as achieving cost savings on advertising
• Oversaw product shooting from styling to editing and created visually compelling images with storytelling
concepts to attract audience's attention; contributed to a growth with Instagram performance (1000+ followers, 25% sales increase) and 41% boost in web traffic in 6 months
• Successfully executed the launch of the company's first online shopping site for Taiwanese consumers;
designed the whole branding materials from logo to website, adapting graphics to Taiwanese market, working
closely with Taiwanese Marketing Team to help drive creative strategies for localisation
• Facilitated team communication and productivity with other departments by creating and sharing scheduler & design request forms with Marketing and Sales Departments to keep up to date with key dates & details on
ongoing projects and maintain brand consistency
Styling, Manager, UP, Social, Web, Online, Adobe, Growth, Website, Sales, Print, Logo, Marketing, E-commerce, Storytelling, Marketing and sales, Instagram, Graphic design, Illustrator, Advertising, Social Media Marketing, Branding, Design, Social Media
2018 - 2018
freelance
Freelance Visual Merchandiser
OHAPLANET.
Created and styled in-store merchandise displays for SHOW&TELL, the first fashion store launched by South
Korea's leading retailer Shinsegae Group; the store quickly achieved a huge success in revenue in the 1st
month, leading to opening another store (1601.24 sqft) following month
• Started as a short-term contractor and after the successful project offered the extended contract which I
accepted, winning recognition for strong work ethic; demonstrated ability to work well under pressure and tight deadline while producing best work (e.g. completing 3 different VMD projects for 6 weeks)
• Restructured overall store layout and merchandising standards for various fashion stores including MAN ON
THE BOON by Shinsegae Department Store and F&F's activewear brand STRETCH ANGELS, providing
solutions to visual & merchandising challenges
• Collaborated with store management staff and VMD team members to adapt visual direction to the store's
needs, layout and best sellers; conducted thorough research including store size, product knowledge, and company background to efficiently manage creative direction aligned with company image
Korea's leading retailer Shinsegae Group; the store quickly achieved a huge success in revenue in the 1st
month, leading to opening another store (1601.24 sqft) following month
• Started as a short-term contractor and after the successful project offered the extended contract which I
accepted, winning recognition for strong work ethic; demonstrated ability to work well under pressure and tight deadline while producing best work (e.g. completing 3 different VMD projects for 6 weeks)
• Restructured overall store layout and merchandising standards for various fashion stores including MAN ON
THE BOON by Shinsegae Department Store and F&F's activewear brand STRETCH ANGELS, providing
solutions to visual & merchandising challenges
• Collaborated with store management staff and VMD team members to adapt visual direction to the store's
needs, layout and best sellers; conducted thorough research including store size, product knowledge, and company background to efficiently manage creative direction aligned with company image
Layout, Creative direction, Research, Fashion, Management, Direction, Winning
2018 - 2018
internship
Visual Merchandising Intern, Gucci Korea
Kering.
Created innovative seasonal visual displays, interpreting & localising global guidelines for the Korean market
and developing effective solutions to merchandising challenges from cultural difference and customer
preference
• Supervised and managed prop inventory including imported mannequins & hangers, and stock controls in 3
domestic warehouse, 57 retail stores, and 3 external agencies
• Recognised for strong work ethic, resulting in accomplishment of high cores on performance review and the extended contract offered by VM Manager (started as a 3-month contractor); capable of working seamlessly
under pressure to meet tight deadlines and balance multiple priorities (e.g. completing 12 projects for 5 months)
• As an effective team leader of interns, served as the 'go to' person by carrying necessary tools and materials
to quickly provide assistance whenever needed; collaborated with Merchandising Team to share inventories,
deliveries, and event dates to ensure timely action for projects
and developing effective solutions to merchandising challenges from cultural difference and customer
preference
• Supervised and managed prop inventory including imported mannequins & hangers, and stock controls in 3
domestic warehouse, 57 retail stores, and 3 external agencies
• Recognised for strong work ethic, resulting in accomplishment of high cores on performance review and the extended contract offered by VM Manager (started as a 3-month contractor); capable of working seamlessly
under pressure to meet tight deadlines and balance multiple priorities (e.g. completing 12 projects for 5 months)
• As an effective team leader of interns, served as the 'go to' person by carrying necessary tools and materials
to quickly provide assistance whenever needed; collaborated with Merchandising Team to share inventories,
deliveries, and event dates to ensure timely action for projects
Retail, Visual Merchandising, Event, Go, Internal, Manager, Customer
2017 - 2017
job
Visual Merchandising Manager, Simone FC
Karl Lagerfeld Korea.
As only Visual Merchandiser representing South Korea, successfully directed and oversaw the entire visual
merchandising process for 5 retail stores within 3 months as well as handled monthly budget £2,400; it
included store openings, visual standards, fixture placement, floor setup, window display, fixture design, and POS
• Communicated effectively with Visual Merchandising Director in Amsterdam HQs through regular email &
phone meetings; worked closely with Marketing, Sales, and Merchandising Departments to ensure needs of Korean consumers are realised in retail marketing strategies, sharing knowledge on cultural difference
between Europe and South Korea
• Designed furniture for Korean store that achieved a huge number of positive customer feedbacks,
contributing to a boost in brand image and customer traffic; selected by HQs and included as part of global
VMD guidelines
• Created sets of complex drawings using 3ds Max and Adobe Photoshop & Illustrator to help managers and estimators better understand project specifications and designs
merchandising process for 5 retail stores within 3 months as well as handled monthly budget £2,400; it
included store openings, visual standards, fixture placement, floor setup, window display, fixture design, and POS
• Communicated effectively with Visual Merchandising Director in Amsterdam HQs through regular email &
phone meetings; worked closely with Marketing, Sales, and Merchandising Departments to ensure needs of Korean consumers are realised in retail marketing strategies, sharing knowledge on cultural difference
between Europe and South Korea
• Designed furniture for Korean store that achieved a huge number of positive customer feedbacks,
contributing to a boost in brand image and customer traffic; selected by HQs and included as part of global
VMD guidelines
• Created sets of complex drawings using 3ds Max and Adobe Photoshop & Illustrator to help managers and estimators better understand project specifications and designs
Adobe Photoshop, Marketing, Design, Retail, Budget, Illustrator, 3Ds max, Visual Merchandising, Sales, Pos, It, Adobe, Manager, Customer
2015 - 2016
job
Graphic Design Manager & Visual Merchandiser
Edgelook.
• Managed development and production of all marketing materials (brochures, posters, tags, vouchers, POS, banners and website) for fashion retailer that adhered to established brand standards
• Trained 10 Store Managers and facilitated training programme by developing VMD guideline packs to help
increase their knowledge of how to manage seasonal merchandise and create attractive displays
• Tracked and maintained inventory levels at each store through effective communication with Retail Managers
to ensure a creative and consistent look by efficiently updating displays, resulting in a 120% increase in sales
• Created and designed eye-catching window displays and store layouts to attract customers and increase store
sales; collaborated with Merchandising and Sales Departments and external agencies (printing and interior design) to discuss project progress and review samples
• Trained 10 Store Managers and facilitated training programme by developing VMD guideline packs to help
increase their knowledge of how to manage seasonal merchandise and create attractive displays
• Tracked and maintained inventory levels at each store through effective communication with Retail Managers
to ensure a creative and consistent look by efficiently updating displays, resulting in a 120% increase in sales
• Created and designed eye-catching window displays and store layouts to attract customers and increase store
sales; collaborated with Merchandising and Sales Departments and external agencies (printing and interior design) to discuss project progress and review samples
Marketing, Design, Retail, Graphic design, Training, Fashion, Sales, Website, Pos, Interior, Development, Production, Manager
2014 - 2015
job
Visual Merchandiser
Samsung Electronics.
Developed and executed effective retail marketing strategies & activities for 140 stores by analysing customer
behavior/preferences, store location and challenges, and designing promotional materials & displays to maximise store traffic, resulting in achieving greater sales results; won the Outstanding Merchandising
Achievement Award
• Devised creative approaches to new product launch events including setting up an experiential testing ground
enabling customers to try out exciting new technologies before purchasing, leading to a 20% growth in market share of Samsung mobile phone
• Managed new leads and built strong positive relationships with business customers (B2B & B2C), actively
understanding their needs and cultivating problem solutions and support to help drive profitability; identified and developed potential clients through networking such as regular store visits to create new opportunities
behavior/preferences, store location and challenges, and designing promotional materials & displays to maximise store traffic, resulting in achieving greater sales results; won the Outstanding Merchandising
Achievement Award
• Devised creative approaches to new product launch events including setting up an experiential testing ground
enabling customers to try out exciting new technologies before purchasing, leading to a 20% growth in market share of Samsung mobile phone
• Managed new leads and built strong positive relationships with business customers (B2B & B2C), actively
understanding their needs and cultivating problem solutions and support to help drive profitability; identified and developed potential clients through networking such as regular store visits to create new opportunities
Marketing, B2B, Retail, Networking, B2C, Sales, Growth, Support, Testing, UP, Customer
My education
2010
-
2014
University of Catholic
Bachelors, Environment Design
Bachelors, Environment Design
n/a
First Class Honours, Architecture Design, Interior Design, Graphic Design (Minor in Marketing)
First Class Honours, Architecture Design, Interior Design, Graphic Design (Minor in Marketing)
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