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0
jobs
Marketing Strategist
Maricarmen Barragan
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
I help brands tell their story, having the best approach to convert the target audience into consumers across marketing strategies as unique content, experiences, media campaign, social media, partnerships, PR and events.
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
Spanish
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2018 - 2019
job
Sales and Business Development Representative
Condé Nast USA Representation LATAM.
• In charge of the communication and relationship with clients, creating tailored media advertising campaigns according to each client needs.
• In charge of all the media and sales process: developing the correct pitches, negotiated proposal, coordinated the creation of digital and print assets, executed campaigns, monitoring campaign and created media reports.
• In charge of all the media and sales process: developing the correct pitches, negotiated proposal, coordinated the creation of digital and print assets, executed campaigns, monitoring campaign and created media reports.
Business development, Advertising, Print, Sales, Monitoring, Development, Campaign
2017 - 2018
job
Public Relations and Communications Manager
MEXICO TOURISM BOARD.
Coordinated and Implemented International PR strategy
• Led a team of 4 FTEs to create and implement the annual Public Relations plan for international markets (21 main markets) with a limited budget. Activities as content, fam trips, press releases, relationship with stakeholders and media, social media management, events (webinars, tradeshows) and partnerships.
• Developed an education platform in partnership with Travalliance, which was used to subscribe and certify +200k travel agents in more than 7 languages as Mexico Specialists for over two years to increase Mexico sales.
• Worked with agencies and offices abroad to have the latest trends and insights of each market to create the PR strategy and plan development.
• Led a team of 4 FTEs to create and implement the annual Public Relations plan for international markets (21 main markets) with a limited budget. Activities as content, fam trips, press releases, relationship with stakeholders and media, social media management, events (webinars, tradeshows) and partnerships.
• Developed an education platform in partnership with Travalliance, which was used to subscribe and certify +200k travel agents in more than 7 languages as Mexico Specialists for over two years to increase Mexico sales.
• Worked with agencies and offices abroad to have the latest trends and insights of each market to create the PR strategy and plan development.
Social Media, Public relations, Budget, Social media management, Management, Pr, Sales, Content, Development, International, Social, International pr, Public relations plan, LED, Manager, Platform
2013 - 2016
job
Account Executive
ALCHEMIA.
International Media Representation (Financial Times, Condé Nast USA, Spain and UK)
• Created and sold tailored business proposals for media campaigns with a value of up to USD 600k. In charge of all the sales process and campaign execution as brief, assets, RFP, IO, reports and client's requirements.
• Planned key events on international media and tourism fairs to help position media brands in the tourism industry (e.g., World Travel Market, FITUR, ITB).
• Created and sold tailored business proposals for media campaigns with a value of up to USD 600k. In charge of all the sales process and campaign execution as brief, assets, RFP, IO, reports and client's requirements.
• Planned key events on international media and tourism fairs to help position media brands in the tourism industry (e.g., World Travel Market, FITUR, ITB).
Sales, RFP, International, Campaign, USA, UP
My education
Hult Business School
MSc, Business
MSc, Business
Anahuac University
Bachelors, Business leadership
Bachelors, Business leadership
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