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Multilingual PPC & Paid Social Expert
Lisa Böhm
,
Salford, United Kingdom
Experience
Other titles
Skills
I'm offering
Experienced PPC & Paid Social Media Freelancer with a demonstrated history of working in the marketing and advertising industry. Skilled in Google AdWords, Bing and Paid Social campaign management, Management of International & Multilingual Campaigns, Content Creation and basic SEO, and Social Media. A Strong professional with an MSc in Innovation Management & Entrepreneurship from The University of Manchester. trained in intercultural communication and speak speaking German (native), English (fluent), French & Spanish (intermediate).
Markets
United Kingdom
Links for more
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Industries
Language
German
Fluently
English
Fluently
French
Good
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2018 - ?
freelance
Multilingual PPC Freelancer
unknown.
Responsibilities
- Collaborating with local & international agencies & businesses
- Management of a number of English, German and French PPC Accounts in a number of different industries including: Ecommerce, Engineering, Large Scale Events, Transport, Luxury Retail, IT etc.
- Independent Set-Up & Management of
◦ Multiple Paid Search Campaigns:
◦ Multiple Paid Social Campaigns:
- Full Budget Planning & Responsibility
- Maintaining Relationships with Clients & Reporting
- Skills
- Strategic Planning of Paid Digital Activities
- Strategic Campaign Build Out & Keyword Research
- Understanding of AdWords, Bing Ads, AdWords Display, Facebook Ads & Instagram Ads
- Budge Planning for Most Efficient Use of Budget & Budget Management
- Advert Testing and Optimisation
- Remarketing
- Collaborating with local & international agencies & businesses
- Management of a number of English, German and French PPC Accounts in a number of different industries including: Ecommerce, Engineering, Large Scale Events, Transport, Luxury Retail, IT etc.
- Independent Set-Up & Management of
◦ Multiple Paid Search Campaigns:
◦ Multiple Paid Social Campaigns:
- Full Budget Planning & Responsibility
- Maintaining Relationships with Clients & Reporting
- Skills
- Strategic Planning of Paid Digital Activities
- Strategic Campaign Build Out & Keyword Research
- Understanding of AdWords, Bing Ads, AdWords Display, Facebook Ads & Instagram Ads
- Budge Planning for Most Efficient Use of Budget & Budget Management
- Advert Testing and Optimisation
- Remarketing
ADS, UP, Social, Search, Campaign, International, Testing, It, KEYWORD RESEARCH, Bing ads, Engineering, Ecommerce, Management, Optimization, Adwords, Facebook, Strategic Planning, PPC, Instagram, Research, Budget, Retail
2018 - 2018
job
Self Employed
Self Employed.
Casual small jobs like: • Hanging Shelves • Building Ikea Furniture • Installing TVs on Walls etc
2015 - 2018
job
Senior PPC Manager (PPC & Paid Social) Databroker
Research & Planning of Complete Paid Digital Strategy Across All Channels.
Responsibilities
- Research & Planning of Complete Paid Digital Strategy Across All Channels for Multiple Clients
- Independent Set-Up & Management of
◦ Multiple Paid Search Campaigns:
* Google AdWords & Bing PPC Campaigns
◦ Multiple Paid Social Campaigns:
* Twitter, Facebook & Instagram
- Full Budget Planning & Responsibility
- Maintaining Relationships with Clients & Reporting
Skills
- Strategic Planning of Paid Digital Activities
- Strategic Campaign Build Out & Keyword Research
- Understanding of Paid Search, Google Shopping & Paid Social Campaigns
- Budge Planning for Most Efficient Use of Budget & Budget Management
- Advert Testing and Optimisation
- Remarketing
- Research & Planning of Complete Paid Digital Strategy Across All Channels for Multiple Clients
- Independent Set-Up & Management of
◦ Multiple Paid Search Campaigns:
* Google AdWords & Bing PPC Campaigns
◦ Multiple Paid Social Campaigns:
* Twitter, Facebook & Instagram
- Full Budget Planning & Responsibility
- Maintaining Relationships with Clients & Reporting
Skills
- Strategic Planning of Paid Digital Activities
- Strategic Campaign Build Out & Keyword Research
- Understanding of Paid Search, Google Shopping & Paid Social Campaigns
- Budge Planning for Most Efficient Use of Budget & Budget Management
- Advert Testing and Optimisation
- Remarketing
Management, Manager, UP, Social, Search, Campaign, Google, Testing, KEYWORD RESEARCH, Twitter, Google shopping, Digital Strategy, Optimization, Adwords, Facebook, Strategic Planning, PPC, Instagram, Research, Budget, Google adwords
2014 - 2015
job
PPC Executive
Missguided Ltd.
Responsibilities
- Moving Campaigns from external agency to full in house management
- Strategy Planning, Build Out & Management of Paid Search:
Google AdWords (inc. PLA) & Bing PPC Campaigns
- Strategy Planning & Management of Paid Social:
- Twitter & Facebook
- Full Budget Responsibility
- Maintaining Relationships with Platform Representatives
Skills
- Use of Marin & Intelligent Reach platforms
- Understanding of Paid Search, Google Shopping & Paid Social Campaigns
- Budget Management
- Advert Testing and Optimisation
- Remarketing
- Strategic Campaign Build Out
- Keyword Research
- Moving Campaigns from external agency to full in house management
- Strategy Planning, Build Out & Management of Paid Search:
Google AdWords (inc. PLA) & Bing PPC Campaigns
- Strategy Planning & Management of Paid Social:
- Twitter & Facebook
- Full Budget Responsibility
- Maintaining Relationships with Platform Representatives
Skills
- Use of Marin & Intelligent Reach platforms
- Understanding of Paid Search, Google Shopping & Paid Social Campaigns
- Budget Management
- Advert Testing and Optimisation
- Remarketing
- Strategic Campaign Build Out
- Keyword Research
Google shopping, Platform, Social, Search, Campaign, Google, Testing, KEYWORD RESEARCH, Twitter, Google adwords, Management, Optimization, Adwords, Facebook, PPC, Research, Budget
2013 - 2014
freelance
Paid Search Consultant
PushON Ltd.
Responsibilities
- Setting-up PPC accounts
- Carrying out Search Terms research & analysis
- Ongoing optimisation of search & display campaign
- Assistance Affiliate Marketing
- Diagnosing & Resolving Campaign Issues
- Implementing Customer Requests & Advising Customers
- Weekly & Monthly Reporting
- Assisting the SEO team in keyword research etc. using language skills
Skills
- Analytical Skills& Attention to detail
- Understanding of Google AdWords & AdWords Editor, Bing Paid Advertising & Bing Editor
- Understanding of search & display campaigns
- Writing AdWords Scripts using JavaScript
- Setting-up PPC accounts
- Carrying out Search Terms research & analysis
- Ongoing optimisation of search & display campaign
- Assistance Affiliate Marketing
- Diagnosing & Resolving Campaign Issues
- Implementing Customer Requests & Advising Customers
- Weekly & Monthly Reporting
- Assisting the SEO team in keyword research etc. using language skills
Skills
- Analytical Skills& Attention to detail
- Understanding of Google AdWords & AdWords Editor, Bing Paid Advertising & Bing Editor
- Understanding of search & display campaigns
- Writing AdWords Scripts using JavaScript
KEYWORD RESEARCH, Customer, UP, Adwords scripts, Search, Campaign, Affiliate marketing, Google, Detail, Affiliate, Marketing, Optimization, Adwords, PPC, Research, Writing, Google adwords, Advertising, Seo, Javascript
2012 - 2013
job
PPC Operations Executive Latitude Group
unknown.
Responsibilities
- Setting-up PPC accounts in English & German
- Carrying out Search Terms research & analysis
- Reviewing & improve PPC Campaigns
- Diagnosing & Resolving Campaign Issues
- Implementing Customer Requests & Advising Customers
Skills
- Understanding of Google AdWords & AdWords Editor
-
- Setting-up PPC accounts in English & German
- Carrying out Search Terms research & analysis
- Reviewing & improve PPC Campaigns
- Diagnosing & Resolving Campaign Issues
- Implementing Customer Requests & Advising Customers
Skills
- Understanding of Google AdWords & AdWords Editor
-
Google adwords, Operations, Research, PPC, Adwords, Google, Campaign, Search, UP, Customer
My education
University of Manchester
MSc, Innovation Management & Entrepreneurship
MSc, Innovation Management & Entrepreneurship
University of Wales Institute
Bachelors, Management
Bachelors, Management
Walter Eucken Schule Karlsruhe
N/a, N/a
N/a, N/a
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