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Expert
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2
jobs
Multi-disciplined Creative Lead
Ralph Malden
,
Gravesend, United Kingdom
Experience
Other titles
Skills
I'm offering
Extensive years of expertise developing and executing creative concepts for leading-edge creative solutions for diverse range of clients. A results driven, self-motivated and resourceful creative with an ability to assess market position and trends and successfully translate desired moods, messages, concepts and underdeveloped ideas into accessible design and content.
Experience of working in and contributing to a creative environment alongside designers, marketeers and interactive developers. Possessing an ability to see the bigger picture and continually develop new and inspiring approaches to a brief.
Commercially focused, Innovative ideas and strategic thinker with exceptional communication, planning, time-management and follow-through skills. Used to leading large scale projects from conception through to production.
Experience of working in and contributing to a creative environment alongside designers, marketeers and interactive developers. Possessing an ability to see the bigger picture and continually develop new and inspiring approaches to a brief.
Commercially focused, Innovative ideas and strategic thinker with exceptional communication, planning, time-management and follow-through skills. Used to leading large scale projects from conception through to production.
Markets
United States
(Remote
only)
Canada
(Remote
only)
United Kingdom
Lithuania
(Remote
only)
Rest of Euro area
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Finland
(Remote
only)
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
Ready for
Available
My experience
2021 - ?
freelance
Freelance Senior Creative Designer
McCann, IPG, UM Media, Coca-Cola, Microsoft, Marie Curie, Global, CBS, MKTG, Mediabrands, Reach PLC, Bupa..
Currently freelance working with likes of McCann, IPG, UM Media, Coca-Cola, Microsoft, Marie Curie, Global, CBS, MKTG, Mediabrands, Reach PLC, Bupa.
Digital and social campaigns, Adobe muse, Adobe After Effects, Adobe Premiere Pro, Adobe Indesign, Adobe Illustrator, Adobe Photoshop, Logo Design, Visual identity, Graphic design, Layout, Brochures / Flyers, Brand & Identity Brand, Web design, Motion Graphics Design, Video editing, Videography, Illustration, Typography, Digital design, Print design, Brand Advertising, Brand guidelines
2016 - 2020
job
Design Director
Posterscope, dentsu.
Posterscope is the world's leading location-based marketing specialist and one of the nine leadership bands that make up dentsu International.
I was department head responsible for all creative direction and implementation of design collateral, and requirements for both the agency network and clients including the creation of promo and campaign videos, animated content, sizzle reels and digital campaigns. Disciplines also include filming, branding and print design, as well as design lead on pitch documents.
Achievements:
• Lead creative in creation and design direction of bespoke RFI/RFP presentation documents resulting in successful retention of Publicis partnership, a huge 40% part of company
revenue.
• Won multiple pitches for major accounts, including ASDA, KFC resulting in increased revenue for the company.
• Created global brand update including design direction on environmental office design, full CVI, brand guidelines, and launched updated website.
• Was voted for 'Above & Beyond' award for recognition going the extra mile within your job role
• Streamlined department workflow implementing online job submission form, improving job submission and increasing department turnover.
Clients include Coca Cola, Adidas, Microsoft, Warner Bros. Entertainment, Sky, GlaxoSmithKline, Néstle, Unilever, Diageo, Walmart.
I was department head responsible for all creative direction and implementation of design collateral, and requirements for both the agency network and clients including the creation of promo and campaign videos, animated content, sizzle reels and digital campaigns. Disciplines also include filming, branding and print design, as well as design lead on pitch documents.
Achievements:
• Lead creative in creation and design direction of bespoke RFI/RFP presentation documents resulting in successful retention of Publicis partnership, a huge 40% part of company
revenue.
• Won multiple pitches for major accounts, including ASDA, KFC resulting in increased revenue for the company.
• Created global brand update including design direction on environmental office design, full CVI, brand guidelines, and launched updated website.
• Was voted for 'Above & Beyond' award for recognition going the extra mile within your job role
• Streamlined department workflow implementing online job submission form, improving job submission and increasing department turnover.
Clients include Coca Cola, Adidas, Microsoft, Warner Bros. Entertainment, Sky, GlaxoSmithKline, Néstle, Unilever, Diageo, Walmart.
Content, UP, CVI, Campaign, Online, International, Office, Direction, Retention, Implementation, Network, Marketing, Website, RFP, Workflow, Print, Leadership, Print design, Creative direction, Branding, Design
2010 - 2016
job
Head of Design
Exterion Media.
Exterion Media (now Global Outdoor), is one of the largest media owners in the world, delivering creative solutions that enable their range of traditional media, sponsorship and cutting-edge digital opportunities remain front of mind with B2B and B2C customers and supporting successful sales pitches worth £175m each year.
Responsible for defining strategy behind brand and campaign creative and overseeing workflow from concept to client delivery. Creative lead and direction on all Exterion Media advertising
and the Exterion Media brand.
Achievements:
• Responsible for a team of six designers ranging from junior to senior roles, mentoring and performing reviews, setting key tasks, giving them guidance, energy and direction.
• Spearheaded the set up an internship and mentoring scheme to offer college students throughout universities across the country an annual internship with the company.
• Design and art direction on successful pitches for new and existing accounts, including retention of ongoing London Underground advertising contract, one of the biggest advertising concessions in the world, accounting for over half of company revenue.
• Design and creative direction for multiple marketing campaigns.
• Created and directed successful ad campaigns for many blue-chip clients.
• Set up and delivered numerous installations, exhibitions and events in some prodigious locations including; The Royal Academy, London Transport Museum, London City Hall.
Responsible for defining strategy behind brand and campaign creative and overseeing workflow from concept to client delivery. Creative lead and direction on all Exterion Media advertising
and the Exterion Media brand.
Achievements:
• Responsible for a team of six designers ranging from junior to senior roles, mentoring and performing reviews, setting key tasks, giving them guidance, energy and direction.
• Spearheaded the set up an internship and mentoring scheme to offer college students throughout universities across the country an annual internship with the company.
• Design and art direction on successful pitches for new and existing accounts, including retention of ongoing London Underground advertising contract, one of the biggest advertising concessions in the world, accounting for over half of company revenue.
• Design and creative direction for multiple marketing campaigns.
• Created and directed successful ad campaigns for many blue-chip clients.
• Set up and delivered numerous installations, exhibitions and events in some prodigious locations including; The Royal Academy, London Transport Museum, London City Hall.
Workflow, Internship, UP, Performing, Energy, Campaign, Sponsorship, Direction, Retention, Marketing, Sales, SoMe, Mentoring, B2C, Creative direction, B2B, Art Direction, Advertising, Design
2002 - 2010
job
Senior Designer
CBS Outdoor.
My responsibilities included managing workloads, priorities and delivery of activations to deadline, across the creative/design department, ensuring clients' briefs were met on time, to specification and with the best creative solution. Jobs ranged from advertising, small and large format, brochures, corporate ID, direct marketing, exhibitions, creative pitching, new media creative materials, presentations and large pitch documents. I also designed sets and associated material for large corporate events and company conferences.
Marketing, Design, Advertising, Corporate events, Direct marketing, Pitching
1999 - 2002
job
Designer
TDI Advertising Agency.
I created advertising campaigns for a diverse range of blue-chip clients, plus company marketing collateral, including corporate literature and direct mail, from concept to artwork, and all
personally project managed. I took on the responsibility of managing work flow through the department and delegating work to juniors, in the senior designer's absence.
personally project managed. I took on the responsibility of managing work flow through the department and delegating work to juniors, in the senior designer's absence.
Marketing, Advertising, Cloud, Artwork, Adobe, Apps, Software
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