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0
jobs
Skilled marketing and lead generation profile specialising in all things marketing
Hannah Schmitt
,
Brighton, United Kingdom
Experience
Other titles
Skills
I'm offering
I am an English and German University graduate. I have a Bachelor of Arts in Media Studies with First Class Honours from the University of Brighton. I have 5 years of experience working in the Advertising and Marketing industry. I studied film studies, politics, journalism and many other media related subjects during my time at University. I've spent 3 years doing social media management and content writing. Before University I took higher-level Art, Psychology and English. I have a passion for reading and enjoy writing in my spare time.
Markets
United Kingdom
Industries
Language
English
Fluently
Ready for
Ongoing relation / part-time
Available
My experience
2019 - ?
job
Senior Marketing Executive, LEO Learning
A creative, driven and inquisitive Marketing, Advertising.
Social Media and Creative specialist with a
track record in building and managing effective marketing campaigns to meet brand goals and deliver growth.
Senior Marketing Executive, LEO Learning, November 2019-Current
LEO Learning is a global innovative learning content, strategy and technologies company. LEO is part of Learning Technologies Group plc (LTG).
Key responsibilities
● Acting as front-line marketer for LEO and LEO GRC to develop marketing strategies
● Market mapping and creating campaigns to address key market need and target areas
● Developing and running creative campaigns for optimum lead generation and conversion
across the LEO and LEO GRC pipeline
● Developing social media, paid advertising, webinar and event frameworks to get key
messages out to the market
● To run the marketing email nurture activity of all leads and create unique strategies to test
and improve metrics
Key achievements
● Email open rates increased by 23% from 2019
● Email click through rates increased by 3% from 2019
● 10% increase in marketing qualified leads and a 44% increase in marketing generated SQLs in
2020
track record in building and managing effective marketing campaigns to meet brand goals and deliver growth.
Senior Marketing Executive, LEO Learning, November 2019-Current
LEO Learning is a global innovative learning content, strategy and technologies company. LEO is part of Learning Technologies Group plc (LTG).
Key responsibilities
● Acting as front-line marketer for LEO and LEO GRC to develop marketing strategies
● Market mapping and creating campaigns to address key market need and target areas
● Developing and running creative campaigns for optimum lead generation and conversion
across the LEO and LEO GRC pipeline
● Developing social media, paid advertising, webinar and event frameworks to get key
messages out to the market
● To run the marketing email nurture activity of all leads and create unique strategies to test
and improve metrics
Key achievements
● Email open rates increased by 23% from 2019
● Email click through rates increased by 3% from 2019
● 10% increase in marketing qualified leads and a 44% increase in marketing generated SQLs in
2020
Marketing, Social Media, Advertising, Event, Test, Content, PLC, Growth, Social
2018 - 2019
job
PR and Marketing Executive
ActSmart.
ActSmart is a business support organisation for specialist retailers, supply partners and trade
associations across the UK.
Key responsibilities
● Creation, development and delivery of marketing and PR strategies for all 20 services within
the ActSmart portfolio
● Development and delivery of boost, a loyalty, gifting and promotions app through website
management and social media presence
● Development and delivery of Indie Retail, with the aim to promote specialist retailers and their supply partners
● Managed multiple platforms including websites, CRMs, email marketing and social media
accounts with primary focus on growth within the relevant sectors
● Created relevant copy and maintained relationships with key stakeholders
● Created and managed weekly email marketing campaigns.
Key achievements
● Crafted and oversaw the production of an animation promoting the booost app as part of the launching process
● Re-branded and re-introduced the Indie Retail site within the industry increasing consumer
and retailer awareness
● Spearheaded the second ever Local Bike Shop Day UK which saw a 72% growth from the inaugural year.
associations across the UK.
Key responsibilities
● Creation, development and delivery of marketing and PR strategies for all 20 services within
the ActSmart portfolio
● Development and delivery of boost, a loyalty, gifting and promotions app through website
management and social media presence
● Development and delivery of Indie Retail, with the aim to promote specialist retailers and their supply partners
● Managed multiple platforms including websites, CRMs, email marketing and social media
accounts with primary focus on growth within the relevant sectors
● Created relevant copy and maintained relationships with key stakeholders
● Created and managed weekly email marketing campaigns.
Key achievements
● Crafted and oversaw the production of an animation promoting the booost app as part of the launching process
● Re-branded and re-introduced the Indie Retail site within the industry increasing consumer
and retailer awareness
● Spearheaded the second ever Local Bike Shop Day UK which saw a 72% growth from the inaugural year.
Marketing, Social Media, Animation, Retail, Email marketing, Websites, Management, Pr, Website, Growth, Support, Development, Organization, App, Production, Social
2018 - 2018
job
Creative Junior
Dugout Limited.
Dugout partners with brands, agencies, publishers and platforms to deliver football content through
access to the world's top clubs.
Key responsibilities
● Created creative content and copy to meet demanding deadlines and the standards of globally recognised brands
● Strategized storyboards and created briefs for filming content to meet the demands and needs of the client's and the video production team
● Researched national and global football clubs and players for potential future partnerships.
Key achievements
● Worked on a multitude of world-renowned brands including Kia, Airbnb, Uber, Coco-Cola,
Rexona, Gillette, Old Spice, Grana Padano, AIA, Huawei, Damat, Decathlon and Sure Man.
access to the world's top clubs.
Key responsibilities
● Created creative content and copy to meet demanding deadlines and the standards of globally recognised brands
● Strategized storyboards and created briefs for filming content to meet the demands and needs of the client's and the video production team
● Researched national and global football clubs and players for potential future partnerships.
Key achievements
● Worked on a multitude of world-renowned brands including Kia, Airbnb, Uber, Coco-Cola,
Rexona, Gillette, Old Spice, Grana Padano, AIA, Huawei, Damat, Decathlon and Sure Man.
Video, Creative content, Storyboards, Content, Production
2017 - 2018
job
Account Executive and Marketing Executive, Foco
unknown.
B2B fintech content marketing agency
Key responsibilities
● Wrote editorial content for Foco and partners
● Compiled research on market spaces within the fintech industry and potential areas of growth
● Worked in partnership with local councils across the UK to effectively generate social impact
within the communities
● Built and maintained social media platforms with key focus on growth.
Key achievements
● Spearheaded a joint RSA, Pulsar project surrounding mental health in the Greater
Manchester area in young adults.
Key responsibilities
● Wrote editorial content for Foco and partners
● Compiled research on market spaces within the fintech industry and potential areas of growth
● Worked in partnership with local councils across the UK to effectively generate social impact
within the communities
● Built and maintained social media platforms with key focus on growth.
Key achievements
● Spearheaded a joint RSA, Pulsar project surrounding mental health in the Greater
Manchester area in young adults.
Marketing, Social Media, Content marketing, B2B, Research, Content, Fintech, Growth, Health, Social
2017 - 2017
internship
Media, Music and Live Intern
AEI Group Ltd.
Key responsibilities
● Crafted campaigns for festivals across the UK and worldwide
● Created social media strategies and marketing ploys for the UKF brand.
Key achievements
● Lead on the joint UKF and Trov Insurance partnership for upcoming festivals across Europe.
● Crafted campaigns for festivals across the UK and worldwide
● Created social media strategies and marketing ploys for the UKF brand.
Key achievements
● Lead on the joint UKF and Trov Insurance partnership for upcoming festivals across Europe.
Marketing, Social Media, Social media strategies, Insurance, Music, Social, Internal
2016 - 2017
internship
Journalist Intern
Muddy Stilettoes.
Key responsibilities
● Wrote weekly content and blogs on upcoming events in and around the Sussex area for an
array of audiences
● Created graphical elements for the site
● Lead on social media platforms.
● Wrote weekly content and blogs on upcoming events in and around the Sussex area for an
array of audiences
● Created graphical elements for the site
● Lead on social media platforms.
Social Media, Journalist, Blogs, Content, Social, Internal
My education
2015
-
2018
University of Brighton
Bachelors, Media Studies
Bachelors, Media Studies
2013
-
2015
The British International School of Ho Chi Minh City
Secondary, Psychology, Art and English
Secondary, Psychology, Art and English
England and University
N/a, Art
N/a, Art
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