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jobs
Louise Adu
,
Huddersfield, United Kingdom
Experience
Other titles
Skills
I'm offering
Markets
United Kingdom
Language
English
Fluently
My experience
2020 - ?
freelance
Freelance communications specialist
Cake + Ice Cream Ltd.
Areas of expertise:
PR
Media relations
Strategy development
Influencer engagement
Brand profiling and positioning
Crisis communications
Reputation management
Copywriting/editing
Proofreading
Sector experience:
Commercial property
Retail
Fashion
B2B tradeshows and events
PR
Media relations
Strategy development
Influencer engagement
Brand profiling and positioning
Crisis communications
Reputation management
Copywriting/editing
Proofreading
Sector experience:
Commercial property
Retail
Fashion
B2B tradeshows and events
Copywriting, B2B, Retail, Fashion, Proofreading, Management, Pr, Strategy development, Development
2020 - ?
job
Board member
West Yorkshire Print Workshop.
The West Yorkshire Print Workshop in Mirfield offers printmaking workshops for creatives and those interested in exploring the arts. My role involves offering PR and marketing advice to drive the organisation forward in making art accessible to all and supporting the makers that have studio space.
Marketing, Print, Pr, Workshops, Organization, Workshop
2016 - ?
freelance
FREELANCE PR ROLES
Helaina Sharpley.
Helaina is an established wirework artist creating stunning small and large-scale pieces inspired by traditions and architecture from the Victorian and Edwardian eras.
Dot to Dot London tradeshow
Dot to Dot London tradeshow
Pr, Architecture
2008 - ?
job
Unit helper
1st Netherton Rainbows.
Rainbows is a weekly activity club held during school term time for girls aged 5-7 where I help plan meetings and lead arts and crafts activities.
2017 - 2020
job
Senior PR Manager
Bewonder.
Bewonder* is the integrated marketing agency arm of JLL and has the biggest portfolio of shopping centres in the UK.
Duties:
+ Development and delivery of PR strategies for 10 retail schemes across client portfolios including LaSalle, Aberdeen Standard Investment, The Crown Estate, Legal & General and AEW
+ Working closely with key local, regional and trade media
+ Collaboration with stakeholders and community engagement to maximise campaign success
+ Working with asset managers to achieve KPIs set for strategies and additional projects
+ Creation and distribution of B2C and B2B press releases, advertorials and profile features
+ Crisis communications
+ Proofreading/editing
+ Web copy
+ Writing seasonal magazines
+ Influencer management
+ Reporting
+ Line managing a PR manager
Awards: Silver Award for Best Event - Heads, Shoulders, Knees and Toes at the CIPR PRide Awards 2019, Purple and Golden Apple Awards for Kids on the Moon at the Revo Purple Apple Marketing Awards 2019, Silver Award for Best Event - Kids on the Moon at the CIPR PRide Awards 2018 and the Bewonder* Purple Pencil Outstanding Results Award 2018.
Duties:
+ Development and delivery of PR strategies for 10 retail schemes across client portfolios including LaSalle, Aberdeen Standard Investment, The Crown Estate, Legal & General and AEW
+ Working closely with key local, regional and trade media
+ Collaboration with stakeholders and community engagement to maximise campaign success
+ Working with asset managers to achieve KPIs set for strategies and additional projects
+ Creation and distribution of B2C and B2B press releases, advertorials and profile features
+ Crisis communications
+ Proofreading/editing
+ Web copy
+ Writing seasonal magazines
+ Influencer management
+ Reporting
+ Line managing a PR manager
Awards: Silver Award for Best Event - Heads, Shoulders, Knees and Toes at the CIPR PRide Awards 2019, Purple and Golden Apple Awards for Kids on the Moon at the Revo Purple Apple Marketing Awards 2019, Silver Award for Best Event - Kids on the Moon at the CIPR PRide Awards 2018 and the Bewonder* Purple Pencil Outstanding Results Award 2018.
Marketing, Writing, B2B, Retail, B2C, Proofreading, Management, Pr, Event, Community, Development, Web, Advertorials, Campaign, Manager
2015 - 2017
job
Communications & PR Executive
Woven Agency.
Woven specialises in interactive digital solutions from websites, apps and email marketing through to social media campaigns, PR and marketing.
Duties in addition to PR:
+ Writing digital marketing knowledge pieces for trade publications
+ Producing digital marketing content and opinion pieces
+ Email marketing support covering design, subscriber management, copywriting and reporting.
Duties in addition to PR:
+ Writing digital marketing knowledge pieces for trade publications
+ Producing digital marketing content and opinion pieces
+ Email marketing support covering design, subscriber management, copywriting and reporting.
Marketing, Digital Marketing, Social Media, Copywriting, Design, Writing, Email marketing, Websites, Management, Pr, Content, Support, Apps, Social
2013 - 2015
job
Press and Marketing Officer
ASBCI.
The ASBCI is the UK's leading fashion and supply chain association. Key members include Burberry, Shop Direct, Berghaus, Barbour, the Arcadia Group and ASOS. Duties in addition to PR:
+ Producing marketing material for conferences, seminars and membership
+ Organising conference media sponsors and speakers
+ Processing and maintaining student memberships
+ Managing web content and CMS database
+ Co-ordinating the production of the association 100-page yearbook
+ Producing marketing material for conferences, seminars and membership
+ Organising conference media sponsors and speakers
+ Processing and maintaining student memberships
+ Managing web content and CMS database
+ Co-ordinating the production of the association 100-page yearbook
Marketing, Web content, CMS, Database, Fashion, Pr, Content, Web, Production, Processing
2010 - 2012
job
PR & Marketing Executive / Subscriptions Manager
ITE Moda Ltd / RAS Publishing Ltd.
ITE Moda Ltd was the organiser of the fashion trade shows Moda, Bubble London, and Scoop International.
Duties in addition to B2B PR:
+ Securing media partnerships
+ Negotiating advertising deals
+ Organisation of seminar programmes and speakers
+ Organising travel and accommodation for key buyers
RAS Publishing Ltd was the sister company to ITE Moda Ltd and produced trade titles Womenswear Buyer, Menswear Buyer and Childrenswear Buyer.
Duties:
+ Writing all correspondence for subscription renewals
+ Taking subscription orders and sending out invoices
+ Producing monthly financial reports
Duties in addition to B2B PR:
+ Securing media partnerships
+ Negotiating advertising deals
+ Organisation of seminar programmes and speakers
+ Organising travel and accommodation for key buyers
RAS Publishing Ltd was the sister company to ITE Moda Ltd and produced trade titles Womenswear Buyer, Menswear Buyer and Childrenswear Buyer.
Duties:
+ Writing all correspondence for subscription renewals
+ Taking subscription orders and sending out invoices
+ Producing monthly financial reports
Marketing, Advertising, Writing, B2B, Fashion, Pr, International, Organization, Manager
My education
University of Huddersfield
Bachelors, Public Relations
Bachelors, Public Relations
Huddersfield New College
Secondary, Media Studies
Secondary, Media Studies
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