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Senior
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jobs
Product Designer | specialising in usability and prototyping
Zita Freeburn
,
Edinburgh, United Kingdom
Experience
Other titles
Skills
I'm offering
I'm an established Product Designer specialising in design discovery, early stage idea validation, rapid prototyping, IA, interaction design and usability best practice.
Designing for complex, data heavy, high context or tightly regulated problem spaces is my jam — I will pick up your domain at record speeds, then create appropriate design solutions that delight your users and meet your business goals.
Based out of bonnie Scotland, I'm available for remote projects across the UK and beyond. Does all of the above sound like you and your business? Let's talk.
Designing for complex, data heavy, high context or tightly regulated problem spaces is my jam — I will pick up your domain at record speeds, then create appropriate design solutions that delight your users and meet your business goals.
Based out of bonnie Scotland, I'm available for remote projects across the UK and beyond. Does all of the above sound like you and your business? Let's talk.
Markets
United States
(Remote
only)
Canada
(Remote
only)
United Kingdom
(Remote
only)
France
(Remote
only)
Germany
(Remote
only)
Lithuania
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Finland
(Remote
only)
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
Spanish
Fluently
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2018 - ?
job
Product Designer
FreeAgent.
During my time at FreeAgent, I've been constantly looking for new challenges, often supporting multiple streams of work at once. I made significant impact on our tax & compliance journeys, accountant portal, internal support tooling and even our design system, tackling technically complex problems with elegant and simple design solutions.
My biggest achievement was implementing a major overhaul of an existing key feature, where I designed new adoption journeys and optimised old task flows for a zero-hitch release despite a 500% uplift in engagement.
My biggest achievement was implementing a major overhaul of an existing key feature, where I designed new adoption journeys and optimised old task flows for a zero-hitch release despite a 500% uplift in engagement.
Stakeholder Management, Analytics, Information Architecture, Digital design, Rapid Prototyping, Sketch, Invision, Axure, HTML/CSS/Javascript, Wireframing, UI / UX, Journey Mapping, User stories, User testing, User research
2018 - 2018
job
Designer, Interaction
Craneware.
In my short time at Craneware, I kicked off and led the digital transformation and redesign project of their flagship healthcare finance product, supporting three development teams in the process.
I established the design strategy for the redesign effort and helped influence the product strategy by evangelising the user needs I uncovered during on-the-ground user testing in US hospitals.
In addition to this, I also I broke ground establishing their early standards and pattern libraries for digital design.
I established the design strategy for the redesign effort and helped influence the product strategy by evangelising the user needs I uncovered during on-the-ground user testing in US hospitals.
In addition to this, I also I broke ground establishing their early standards and pattern libraries for digital design.
Digital design, Digital transformation, User testing, Finance, Healthcare Design, Axure, Sketch, User research, Design strategy, Idea generation
2016 - 2018
job
Designer
Google via Potato.
While most things I worked on at the quirkily named agency Potato were for Google, it was the variety of projects that I loved most! Just to give you an idea, from estimate to delivery I tackled:
- complex UI project for a custom-built hybrid reward app / promotion management system an in-house webapp/CMS to track brand engagements, deliverables and resource for a global team
- a comprehensive SEO-focussed IA overhaul of a mid-sized marketing site
- localised designs for 36 countries for this same site
- in-depth reports on qualitative user research, testing email variants for a product onboarding journey
- a new hyper-accessible blog section for an existing site promoting accessibility standards and resources
- complex UI project for a custom-built hybrid reward app / promotion management system an in-house webapp/CMS to track brand engagements, deliverables and resource for a global team
- a comprehensive SEO-focussed IA overhaul of a mid-sized marketing site
- localised designs for 36 countries for this same site
- in-depth reports on qualitative user research, testing email variants for a product onboarding journey
- a new hyper-accessible blog section for an existing site promoting accessibility standards and resources
Redesign, Google, Accessibility, Service, Onboarding, UI, User research, Google analytics, Seo, HTML/CSS/Javascript, Sketch, Figma, Invision, Rapid Prototyping, UX Design
2014 - 2016
job
User Experience Designer
Tesco Bank.
I was involved in the digital transformation of Tesco Bank's brochureware website from day one. I worked as the lead Designer on several business-critical projects, delivering e2e high-performing CMS-driven brochureware journeys.
User Experience, Digital transformation, Seo, Axure, Sketch, Wireframing, Sales journeys
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