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Senior
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0
jobs
Zahra Khandwala
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Markets
United Kingdom
Language
English
Fluently
My experience
2017 - 2019
job
Assistant Multichannel Category Manager
Dixons Carphone Warehouse.
Co-ordination and management of all email and homepage nominations for white goods, ensuring
execution is in line with category strategy and category colleagues are consulted.
• Weekly meetings with all categories to brief and approve all press and radio nominations.
• Brief the PPC team weekly on key events, category priorities and the best deals to be put forward.
• Working with the category teams to manage the deals list and ensure deadlines are met.
• Daily review of the website to ensure key customer journeys are correct, including messaging of the offer and stock availability.
• Weekly reviews of competitor sites to understand and communicate key trends and recommended responses to category and e-commerce teams.
• Assisted in the collation and communication of the weekly promotional plan to the e-commerce team,
including onsite merchandising, affiliates search, to launch activity right first time.
• Help deliver a great customer experience with consistent content online and in store, through conducting regular reviews and working with suppliers to improve.
• Inform the central operations teams weekly of new lines coming into the business so that store
• Fortnightly store and competitor visits to review execution of promotions and to identify new
opportunities.
• Day to day management of the trade plan capturing all activity across the category is going to plan. Ensuring future campaigns are up to date and ready to deliver.
• Testing prior to launch all promotions online and instore including barcodes are working with correct discounts.
• Working alongside suppliers to ensure specific products are always in the spotlight on all channels. Make presentations for these products highlighting selling points/specs for store colleagues to know.
• Manually creating online discount codes for the company website with Ecrebo software.
• Sending out nominations for affiliate websites.
• Microsoft excel used in almost all daily tasks including V lookup, pivot tables and formatting.
execution is in line with category strategy and category colleagues are consulted.
• Weekly meetings with all categories to brief and approve all press and radio nominations.
• Brief the PPC team weekly on key events, category priorities and the best deals to be put forward.
• Working with the category teams to manage the deals list and ensure deadlines are met.
• Daily review of the website to ensure key customer journeys are correct, including messaging of the offer and stock availability.
• Weekly reviews of competitor sites to understand and communicate key trends and recommended responses to category and e-commerce teams.
• Assisted in the collation and communication of the weekly promotional plan to the e-commerce team,
including onsite merchandising, affiliates search, to launch activity right first time.
• Help deliver a great customer experience with consistent content online and in store, through conducting regular reviews and working with suppliers to improve.
• Inform the central operations teams weekly of new lines coming into the business so that store
• Fortnightly store and competitor visits to review execution of promotions and to identify new
opportunities.
• Day to day management of the trade plan capturing all activity across the category is going to plan. Ensuring future campaigns are up to date and ready to deliver.
• Testing prior to launch all promotions online and instore including barcodes are working with correct discounts.
• Working alongside suppliers to ensure specific products are always in the spotlight on all channels. Make presentations for these products highlighting selling points/specs for store colleagues to know.
• Manually creating online discount codes for the company website with Ecrebo software.
• Sending out nominations for affiliate websites.
• Microsoft excel used in almost all daily tasks including V lookup, pivot tables and formatting.
Website, UP, Manager, Search, Online, Software, Testing, Affiliate, Content, Excel, Radio, Management, E-commerce, PPC, Customer experience, Websites, Operations
2015 - 2016
job
Content writer and idea developer
Escape Advertising.
● Creation of content for product nominations to advertise on social media. The content would range from taglines to in-depth product specifications and services.
● Creating new and innovative marketing strategies for clients' campaigns ranging from pilot episodes for upcoming TV shows to current long term series. Our latest campaign for a new Asian drama was a success bringing in a record number of viewers for the initial pilots. The series is now in its third season.
● Ensuring the product and service list on the company website was up to date and in line with our marketing campaigns daily. Microsoft Excel was used to maintain a product list, which would be uploaded onto our company website.
● Conducting market research and being up to date with current viewing trends and competitor shows. Creating an in-depth market report which would be used by senior management when deciding how to approach new campaigns.
● Managing and organising meetings with staff including invites, room bookings and organisation to ensure smooth communication. Assuring minutes and actions were recorded within the meetings and distributed to all attendees.
● Communicating and engaging with customers and followers on social media, email or telephone. Ensuring queries were effectively managed and answered, whilst maintaining and building stakeholder relationships.
● Organising company files and folders to ensure they are up to date and relevant.
● Creating new and innovative marketing strategies for clients' campaigns ranging from pilot episodes for upcoming TV shows to current long term series. Our latest campaign for a new Asian drama was a success bringing in a record number of viewers for the initial pilots. The series is now in its third season.
● Ensuring the product and service list on the company website was up to date and in line with our marketing campaigns daily. Microsoft Excel was used to maintain a product list, which would be uploaded onto our company website.
● Conducting market research and being up to date with current viewing trends and competitor shows. Creating an in-depth market report which would be used by senior management when deciding how to approach new campaigns.
● Managing and organising meetings with staff including invites, room bookings and organisation to ensure smooth communication. Assuring minutes and actions were recorded within the meetings and distributed to all attendees.
● Communicating and engaging with customers and followers on social media, email or telephone. Ensuring queries were effectively managed and answered, whilst maintaining and building stakeholder relationships.
● Organising company files and folders to ensure they are up to date and relevant.
Marketing, Social Media, Excel, Market research, Research, Management, Service, Website, Content, TV, Developer, Organization, Campaign, Social, UP
2013 - 2016
freelance
Freelance transcriber
unknown.
Transcriber
● External companies would be in contact to convert audios files into written documents. The audio files would range from radio shows to conference recordings across various subjects.
● The audios would range from 1 hour to 3 hour recordings, which enhanced my time management skills. Each assignment would need to be submitted within a strict time scale therefore I had to ensure delivery was before the deadline.
● Ensuring the written documents met spelling and punctuation standards set by the contractor.
● External companies would be in contact to convert audios files into written documents. The audio files would range from radio shows to conference recordings across various subjects.
● The audios would range from 1 hour to 3 hour recordings, which enhanced my time management skills. Each assignment would need to be submitted within a strict time scale therefore I had to ensure delivery was before the deadline.
● Ensuring the written documents met spelling and punctuation standards set by the contractor.
Management, Radio, Audio
2013 - 2013
temp
Student Brand Manager
Teamants.
● Organising and running promotional events at colleges and universities to advertise various brands / products and services targeted at students. Events would run for 2 days therefore we had to manage equipment hire, stock levels and ensure we met budgets. A report of stock levels and expenditure had to be provided at the end of the event to confirm we met the requirement.
● Leading a team of 4 other ambassadors, regular meetings concerning targets and methods of engaging students were held. During these months our sales target were consistently met and we maintained relatively low expenditure.
● Attended workshops related to brand managing and awareness to build on my knowledge of marketing methods.
Major Term Papers / Research Work / Projects:
● Portfolio Management: Financial model on Kohat Cement.
● Methods in Business Research: Research on "Effects of Placement of Products on Demand".
● Corporate Finance How Borrowing Effects Risk, Return and EPS.
● Leading a team of 4 other ambassadors, regular meetings concerning targets and methods of engaging students were held. During these months our sales target were consistently met and we maintained relatively low expenditure.
● Attended workshops related to brand managing and awareness to build on my knowledge of marketing methods.
Major Term Papers / Research Work / Projects:
● Portfolio Management: Financial model on Kohat Cement.
● Methods in Business Research: Research on "Effects of Placement of Products on Demand".
● Corporate Finance How Borrowing Effects Risk, Return and EPS.
Marketing, Research, Management, Finance, Event, Sales, Workshops, Brand manager, Manager
My education
Institute of Business Management
BSc, Economics and Finance
BSc, Economics and Finance
Lahore University of Management Sciences
N/a, N/a
N/a, N/a
?
-
2013
Greenwich University Fashion Show
N/a, N/a
N/a, N/a
?
-
2010
Foundation Public School
Secondary, English
Secondary, English
?
-
2008
Foundation Public School
HighSchoolOrEquivalent, N/a
HighSchoolOrEquivalent, N/a
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