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Senior
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0
jobs
Marketing communications for sports, travel, tourism and interiors
Daniel Loots
,
Callander, United Kingdom
Experience
Other titles
Skills
I'm offering
I've a wide range of experience writing content and developing strategy for brands in the online retail, sporting goods, travel, tourism, membership and decor industries.
Markets
United States
(Remote
only)
Canada
(Remote
only)
United Kingdom
Lithuania
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
Finland
(Remote
only)
Industries
Language
English
Fluently
Italian
Good
Ready for
Available
My experience
2020 - 2021
job
Assistant Brand Manager
Farrow.
UK
● Brand management of the wallpaper, colour consultancy, designer and accessories categories from planning to execution in all markets.
● Brand management of the wallpaper, colour consultancy, designer and accessories categories from planning to execution in all markets.
Management, Brand management, Accessories, Planning, Brand manager, Manager
2019 - 2019
freelance
Marketing and Communications Consultant
Self employed.
● Content, branding, social media and graphic design work for The Poole Agency clients including Brother UK, Mako Trading, Global Bridge Education and Vitus Pro Cycling Team
● PR planning consultancy for Scicon Sports
● PR planning consultancy for Scicon Sports
Marketing, Social Media, Design, Branding, Graphic design, Pr, Content, Social
2017 - 2019
job
Communications and PR Manager
The Ski Club of Great Britain.
Initially employed as seasonal PR manager, promoted to Business Development and then Communications Manager for the oldest and most established national snowsports organization in the world with over 30k members.
● Held responsibility for all PR activities including press trips, crisis response and industry commentary with articles in The Times, Independent, Sun, BBC, Channel 5 News and Huffington Post etc.
● Communication of club products and services - holidays, insurance and membership
● Delivered and promoted SCGB events and awards including athlete, lifetime achievement, education and environmental awards, plus production of Parliamentary Review article
● Managed the content team, delivering features, reviews, tutorials and club information
● Oversight of GDPR compliance and implementation for the business
● Partnership development with Switzerland Tourism, Salomon, GoPro, TUI and more.
● Held responsibility for all PR activities including press trips, crisis response and industry commentary with articles in The Times, Independent, Sun, BBC, Channel 5 News and Huffington Post etc.
● Communication of club products and services - holidays, insurance and membership
● Delivered and promoted SCGB events and awards including athlete, lifetime achievement, education and environmental awards, plus production of Parliamentary Review article
● Managed the content team, delivering features, reviews, tutorials and club information
● Oversight of GDPR compliance and implementation for the business
● Partnership development with Switzerland Tourism, Salomon, GoPro, TUI and more.
Business development, GDpr, GDPR Compliance, Pr, Compliance, Content, Implementation, Insurance, Development, Production, Manager
2013 - 2017
job
Marketing and Communications Manager
Sportful.
Italy
Marketing and communications for a technical sports apparel manufacturer focused on cycling and Nordic ski markets.
● Responsible for communications strategy, from brand identity to product promotion and trade support
● B2B and consumer marketing from events, press trips and tradeshows to print and promotional materials, photo and video shoot direction and partnership development
● Developed new Hybris e-commerce site, content plan and email communications
● Managed marketing budget including pro team sponsorship and global advertising
● Grew social media following from 4k to 112k & 500k YouTube views
Marketing and communications for a technical sports apparel manufacturer focused on cycling and Nordic ski markets.
● Responsible for communications strategy, from brand identity to product promotion and trade support
● B2B and consumer marketing from events, press trips and tradeshows to print and promotional materials, photo and video shoot direction and partnership development
● Developed new Hybris e-commerce site, content plan and email communications
● Managed marketing budget including pro team sponsorship and global advertising
● Grew social media following from 4k to 112k & 500k YouTube views
Content, Manager, Social, Apparel, Direction, Development, Sponsorship, Support, Brand identity, Marketing, Youtube, Print, E-commerce, Video, Budget, B2B, Advertising, Social Media
2011 - 2013
job
Social Media Executive
Wiggle Ltd.
Managed all social media channels for the world's largest online cycling retailer.
● Increased fanbase and engagement to support brand awareness and drive traffic to site
● Developed international following through use of native networks such as VK and Weibo with translated content in 10 languages
● Worked with brand partners to deliver campaign support and product promotion
● Increased fanbase and engagement to support brand awareness and drive traffic to site
● Developed international following through use of native networks such as VK and Weibo with translated content in 10 languages
● Worked with brand partners to deliver campaign support and product promotion
Social Media, Content, Support, International, Online, Campaign, Native, Social, VK
2010 - 2011
job
PR & Marketing Manager
Glencoe Mountain Resort.
Argyll, Scotland
Responsible for all marketing and communications for Scotland's original mountain resort.
● Produced advertising materials, site content and press releases.
● Acted as board member for Ski Scotland representing the interest of the business within the national industry organisation.
● Organised events, press trips and publicity including international film and magazine coverage.
Responsible for all marketing and communications for Scotland's original mountain resort.
● Produced advertising materials, site content and press releases.
● Acted as board member for Ski Scotland representing the interest of the business within the national industry organisation.
● Organised events, press trips and publicity including international film and magazine coverage.
Marketing, Advertising, Pr, Movie, Content, International, Organization, Manager
My education
2005
-
2009
The University of Stirling
Bachelors, Journalism Studies
Bachelors, Journalism Studies
1998
-
1999
McLaren High School
N/a, Art & Design
N/a, Art & Design
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