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Strong marketer with a passion for paid social campaigns

Laura Mari , london, United Kingdom


Experience

5 - 9 years

Other titles

Executive Marketing Adore Remo and Guste Remo Evening Manager Secretary and Administration

Skills

Marketing ROI Digital Marketing Search Engine Optimization Social media strategy + 15 more

I'm offering

Action orientated and sharp individual. Critical thinker, always paying attention to details with a passion for strategic marketing. The experience gained in hospitality together with the marketing knowledge provided me the possibility to develop strong communicational skills and enhance my ability in developing and managing strong customer relationships.
I recently worked on a books promotion where I had to create Facebook and Google ads campaigns. In doing so, I previously analyzed the competition to better understand consumer behaviours in order to be able to target the right segment of population. I also used google analytics to help to break down site traffic according to the source. I was therefore able to see the keywords people used to get to the website and on which hour of the day people navigate the website so that I then decided which was the best time to display the ad. I also tracked the proportion of traffic generated by the PPC rather than organic search results. Moreover, I was able to see the breakdown of which pages were producing leads and which not. Eventually, I managed to target the ads to the most profitable locations checking the higher conversion or transaction rates.
I'm happy to engage in any marketing project!

Markets

United Kingdom

Language

English
Fluently
Spanish
Good
Italian
Fluently

Ready for

  Smaller project
  Larger project
  Ongoing relation / part-time
  Full time contractor

Available

Typically available right away

My experience


My education




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