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jobs
Experienced copywriter, specialising in advertisements, blogs, social media posts and other forms of creative marketing.
Shivon Watson
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Proficient and experienced media professional with over 7 years media experience within the print, television, radio and digital industry. Accomplished copywriter and editor, experienced in writing content for online publications as well as my own material. I am competent in media operational positions and in addition to this, I am an experienced videographer and video editor. I have managerial experience and I am able to work and communicate effectively with others.
Markets
United Kingdom
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2019 - 2019
job
Deputy Snapchat Editor
The Sun.
• Manage a team of writers, editors and graphic designers and provide guidance and support where needed to ensure they meet the expected criteria.
• Manage all forms of copy and content.
• Working closely with the senior editor to publish the edition to high standards whilst supporting her workflow.
• Work alongside senior stakeholders to improve our workflow and finding ways to increase readership.
• Keeping up to date with current affairs, politics, entertainment and social trends.
• Solid experience with writing and editing copy in various styles to be published when required. Analysing data and creating content from findings.
• Development of content strategies.
• Responsible for editing and publishing the edition to a high standard, keeping to The Sun on Snapchat editorial style.
• Monitoring stats and finding ways to improve them.
• Breaking news stories quickly and accurately.
• Having the ability to spot discrepancies and resolve them quickly.
• Working with external partnerships and agencies on future advertising campaigns and copy.
• Managing the beginning to end process of an edition ensuring accuracy is key whilst adhering to deadlines.
• Researching other social media platforms and discovering ways in which users interact and gaining more understanding of how Snapchat can stand out differently from our competitors.
• Sourcing relevant news stories that caters specifically to our audience.
• Attain a high level of understanding SEO practices and optimisation and utilising this effectively.
• Adapt writing styles depending on the subject matter.
• Making sure the edition is varied, covering a range of topics such as finance, education, mental health, environmental issues etc.
• Manage all forms of copy and content.
• Working closely with the senior editor to publish the edition to high standards whilst supporting her workflow.
• Work alongside senior stakeholders to improve our workflow and finding ways to increase readership.
• Keeping up to date with current affairs, politics, entertainment and social trends.
• Solid experience with writing and editing copy in various styles to be published when required. Analysing data and creating content from findings.
• Development of content strategies.
• Responsible for editing and publishing the edition to a high standard, keeping to The Sun on Snapchat editorial style.
• Monitoring stats and finding ways to improve them.
• Breaking news stories quickly and accurately.
• Having the ability to spot discrepancies and resolve them quickly.
• Working with external partnerships and agencies on future advertising campaigns and copy.
• Managing the beginning to end process of an edition ensuring accuracy is key whilst adhering to deadlines.
• Researching other social media platforms and discovering ways in which users interact and gaining more understanding of how Snapchat can stand out differently from our competitors.
• Sourcing relevant news stories that caters specifically to our audience.
• Attain a high level of understanding SEO practices and optimisation and utilising this effectively.
• Adapt writing styles depending on the subject matter.
• Making sure the edition is varied, covering a range of topics such as finance, education, mental health, environmental issues etc.
Content, UP, Social, Development, Health, SOLID, Monitoring, Snapchat, Support, Social Media, Workflow, Sourcing, Finance, Optimization, Writing, Advertising, Seo
2018 - 2019
job
Media/Production Coordinator
SKY.
• Completed logs and reports detailing production data such as volume, materials used and quality assurance results, helping management make accurate operational decisions.
• Working with UHD, HD, VOD and OTT file formats.
• Ensuring that all content placed on our platform adheres to Ofcom regulations.
• Discovering intricate discrepancies with audio, script and visual aspects on programming and fixing the issue before it goes on the platform.
• Realigned production schedules to factor in changing conditions such as materials shortages and changing designs.
• Assist with on set news productions and running times.
• Managing the beginning to end production and delivery of our content.
• Asset Management and delivery and having complete ownership of boxset schedules.
• Proof reading subtitles to ensure accuracy at all times.
• Pre-seg and pre-cut footage for our online platforms.
• Contacting distributors such as Hayu and the BBC to chase for programme materials, to ensure we have them on time to appear on Sky's platform.
• Querying text and spotting content errors.
• Keeping up to date with the latest programmes on Sky and our competitive channels.
• Assisting with the beginning to end process of news production and ensuring that it is distributed on the platform correctly.
• Using systems such as BSS, Ardome and Vodcast.
• Assisting with quality assurance checks.
• Created production schedules to forecast inventory for future supply and demand fluctuations and prevented material shortages and production downtime.
Campaign Operations
Channel 4, London Jul 2015-Jul 2018
• Managing the delivery of a portfolio of campaigns independently.
• Working across all Channel 4 channel portfolios including their partner channels such as UKTV.
• Analysing breaks and ensuring that our advertisements don't breach the BCAP code.
• Adhering to Ofcom and Clearcast regulations.
• Understanding programming and content on each channel set and the target audience that will potentially watch the programme.
• Account and client stakeholder management.
• Working on content with B2B and B2C external clients.
• Watching Channel 4 content and reading through the script and synopsis to report on errors.
• Proposing new creative ideas to the forefront regarding creative advertising and scheduling of advertisements.
• Monitoring breaks and ensuring that they are efficient and suitable for commercial use.
• Making sure that our content coincides with our advertising.
• Working closely with internal and external sales departments and stakeholders.
• Assisting the wider department with administrative tasks.
• Driving sales.
• Analysing data and monitoring agency portfolios.
• Booking advertisements into the system.
• Working with UHD, HD, VOD and OTT file formats.
• Ensuring that all content placed on our platform adheres to Ofcom regulations.
• Discovering intricate discrepancies with audio, script and visual aspects on programming and fixing the issue before it goes on the platform.
• Realigned production schedules to factor in changing conditions such as materials shortages and changing designs.
• Assist with on set news productions and running times.
• Managing the beginning to end production and delivery of our content.
• Asset Management and delivery and having complete ownership of boxset schedules.
• Proof reading subtitles to ensure accuracy at all times.
• Pre-seg and pre-cut footage for our online platforms.
• Contacting distributors such as Hayu and the BBC to chase for programme materials, to ensure we have them on time to appear on Sky's platform.
• Querying text and spotting content errors.
• Keeping up to date with the latest programmes on Sky and our competitive channels.
• Assisting with the beginning to end process of news production and ensuring that it is distributed on the platform correctly.
• Using systems such as BSS, Ardome and Vodcast.
• Assisting with quality assurance checks.
• Created production schedules to forecast inventory for future supply and demand fluctuations and prevented material shortages and production downtime.
Campaign Operations
Channel 4, London Jul 2015-Jul 2018
• Managing the delivery of a portfolio of campaigns independently.
• Working across all Channel 4 channel portfolios including their partner channels such as UKTV.
• Analysing breaks and ensuring that our advertisements don't breach the BCAP code.
• Adhering to Ofcom and Clearcast regulations.
• Understanding programming and content on each channel set and the target audience that will potentially watch the programme.
• Account and client stakeholder management.
• Working on content with B2B and B2C external clients.
• Watching Channel 4 content and reading through the script and synopsis to report on errors.
• Proposing new creative ideas to the forefront regarding creative advertising and scheduling of advertisements.
• Monitoring breaks and ensuring that they are efficient and suitable for commercial use.
• Making sure that our content coincides with our advertising.
• Working closely with internal and external sales departments and stakeholders.
• Assisting the wider department with administrative tasks.
• Driving sales.
• Analysing data and monitoring agency portfolios.
• Booking advertisements into the system.
Quality Assurance, UP, Forecast, Booking, Production, Campaign, Online, Coordinator, Monitoring, It, Advertising, Audio, Content, Sales, Asset Management, Management, Stakeholder Management, B2C, Operations, B2B
2014 - 2018
job
Senior Content Producer & Entertainment Editor/Copywriter
Nu People Magazine.
• Organised video shoots in studio and remotely by managing production through all stages to completion including booking and managing talent for shoots.
• Leader in video content marketing.
• Represent the company in cooperate and networking events.
• Produced content for social media platforms such as; Facebook, Youtube, Instagram and Twitter.
• Managing social media channels and creating content in a strategic capacity.
• Creating SEO targeting and optimisation content for the website and app.
• Assisted in developing and maintaining departmental language and tone, in line with brand guidelines.
• Transcribe and write engaging, thought provoking material for the magazine.
• Producing regular content for the online publication.
• Working alongside the chief editor and assisting with queries.
• Working alongside journalists and social media influencers as well as designers and writers.
• Organising promotional events.
• Managing external freelancers and monitoring their work load and schedule.
• Content Marketing.
• Leader in video content marketing.
• Represent the company in cooperate and networking events.
• Produced content for social media platforms such as; Facebook, Youtube, Instagram and Twitter.
• Managing social media channels and creating content in a strategic capacity.
• Creating SEO targeting and optimisation content for the website and app.
• Assisted in developing and maintaining departmental language and tone, in line with brand guidelines.
• Transcribe and write engaging, thought provoking material for the magazine.
• Producing regular content for the online publication.
• Working alongside the chief editor and assisting with queries.
• Working alongside journalists and social media influencers as well as designers and writers.
• Organising promotional events.
• Managing external freelancers and monitoring their work load and schedule.
• Content Marketing.
Producer, Social, Booking, Production, App, Online, Monitoring, Twitter, Content, Website, Youtube, Marketing, Optimization, Facebook, Instagram, Copywriter, Networking, Video, Video content, Seo, Content marketing, Social Media
2013 - 2015
job
Junior Copywriter & Team Assistant
Time Inc.
• Collaborated with creative director and copywriting team in completing all phases of client projects from planning to on-time completion of quality deliverables.
• Writing and creating advertisements for B2B clients.
• Reviewed financial aspects of product development, such as budgets, expenditures and research and development appropriations.
• Communicated marketing teams' plans and accomplishments to verify alignment with senior management objectives.
• Cultivated and managed relationships with key clients, vendors and community partners.
• Assisting with magazine content and copywriting.
• Placing classified advertisements in the correct area of the magazine and to the correct specifications.
• Adhering to different language styles depending on what publication I am working on.
• Assisted on booking meeting rooms and holiday arrangements for a number of staff at once.
• Created interactive digital presentations for executives.
• Booking locations for certain conferences and assisting with annual parties and events.
• Creating classified advertisements.
• Writing and creating advertisements for B2B clients.
• Reviewed financial aspects of product development, such as budgets, expenditures and research and development appropriations.
• Communicated marketing teams' plans and accomplishments to verify alignment with senior management objectives.
• Cultivated and managed relationships with key clients, vendors and community partners.
• Assisting with magazine content and copywriting.
• Placing classified advertisements in the correct area of the magazine and to the correct specifications.
• Adhering to different language styles depending on what publication I am working on.
• Assisted on booking meeting rooms and holiday arrangements for a number of staff at once.
• Created interactive digital presentations for executives.
• Booking locations for certain conferences and assisting with annual parties and events.
• Creating classified advertisements.
Marketing, Copywriting, Writing, B2B, Product development, Research, Copywriter, Management, Content, Community, Development, Booking
My education
Staffordshire University
Bachelors, Film
Bachelors, Film
Shaw Academy
Unspecified, Marketing
Unspecified, Marketing
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