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Communications professional looking for freelance opportunities
Paula Charnock
,
Rushden, United Kingdom
Experience
Other titles
Skills
I'm offering
I am hard working and self-motivated and always look to produce high quality work. I am a qualified copywriter with digital content and SEO experience.
My experience is wide and extensive, having worked for a number of organisations I have gained invaluable experience. I am able to quickly adapt to new systems and processes.
I am brand focused and am able to quickly build a customer profile in order to create targeted and engaging communications.
I am friendly, personable and trustworthy and look forward to working with you!
My experience is wide and extensive, having worked for a number of organisations I have gained invaluable experience. I am able to quickly adapt to new systems and processes.
I am brand focused and am able to quickly build a customer profile in order to create targeted and engaging communications.
I am friendly, personable and trustworthy and look forward to working with you!
Markets
United Kingdom
Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2020 - ?
job
Digital Communications and Engagement Coordinator
CILEx Regulation.
● Web content management (Wordpress) (website sessions up 100%)
● Social Media Account management (Linkedin followers up 30%)
● eMail marketing campaign management and reporting (dotDigital)
● Internal communications including news research and engagement
● Google Analytics and campaign tracking
● Social Media Account management (Linkedin followers up 30%)
● eMail marketing campaign management and reporting (dotDigital)
● Internal communications including news research and engagement
● Google Analytics and campaign tracking
Management, UP, Social, Campaign, Google, Web, Coordinator, Content, Website, Analytics, Marketing, Linkedin, Content Management, Research, Account management, Email marketing, Web content, Google analytics, Wordpress, Social Media
2020 - 2020
job
Membership Administrator
CILEx Examinations Board.
Administrator
2020 - 2020
job
Lead Academy
Adobe Indesign.
• SEO for Business certificate - CPD certified Reed New Skills Academy
• Digital Marketing Diploma, Marketing and Consumer Behaviour, Cambridge Marketing College
• Digital Marketing mid-term conference: Inst. of Education, London
• Digital Marketing Diploma - Marketing Essentials (module 1) CMC
• Dreamweaver (Html intermediate): North Hertfordshire College
• Chartered Institute of Marketing (CIM): Introductory Certificate in Marketing (Distinction)
• Digital Marketing bootcamp (including. Digital marketing, PPC, SEO and Social Media)
• Writing for the Web: CIM Marketing accredited masterclass: Marketing Ability Ltd
• Dreamweaver: Html and CSS, editing and design: North Hertfordshire College
• Social Media: Social media theory and best practice: The Engaging Brand
• HTML 4: Formatting including tags, anchor text, images: 21st Century New Media, Elstree Studios
• Adobe Photoshop: Image manipulation: Wensum Lodge, Norwich
• Content Management System training with BizFizz, Creative Hat, New Wave Media, NWES Norwich and Cambridge Assessment, Cambridgeshire County Council
• Web Design course, Frontpage; Norwich City College
• Copywriting Diploma; Institute of Copywriting: Copywriting theory with practical assignments: Newsletters, Web content writing, Press Releases, Adverts and white papers.
• Digital Marketing Diploma, Marketing and Consumer Behaviour, Cambridge Marketing College
• Digital Marketing mid-term conference: Inst. of Education, London
• Digital Marketing Diploma - Marketing Essentials (module 1) CMC
• Dreamweaver (Html intermediate): North Hertfordshire College
• Chartered Institute of Marketing (CIM): Introductory Certificate in Marketing (Distinction)
• Digital Marketing bootcamp (including. Digital marketing, PPC, SEO and Social Media)
• Writing for the Web: CIM Marketing accredited masterclass: Marketing Ability Ltd
• Dreamweaver: Html and CSS, editing and design: North Hertfordshire College
• Social Media: Social media theory and best practice: The Engaging Brand
• HTML 4: Formatting including tags, anchor text, images: 21st Century New Media, Elstree Studios
• Adobe Photoshop: Image manipulation: Wensum Lodge, Norwich
• Content Management System training with BizFizz, Creative Hat, New Wave Media, NWES Norwich and Cambridge Assessment, Cambridgeshire County Council
• Web Design course, Frontpage; Norwich City College
• Copywriting Diploma; Institute of Copywriting: Copywriting theory with practical assignments: Newsletters, Web content writing, Press Releases, Adverts and white papers.
HTML/CSS/Javascript, Social, Web, Assessment, Adobe, Consumer behaviour, Content, Management, Web design, PPC, Training, Content Management, Adobe Photoshop, Writing, Web content, Seo, Copywriting, Design, Html, Css, Social Media, Marketing, Digital Marketing
2019 - 2019
job
Marketing Communications Officer, Socitm
Society for IT Managers.
● Copy-editing and proof-reading sector specific reports and white papers
● Creating new web content including blog posts and news updates
● Events marketing including social media, web copy and newsletters
● Creating eNewsletter copy and managing distribution and reporting
● Creating new web content including blog posts and news updates
● Events marketing including social media, web copy and newsletters
● Creating eNewsletter copy and managing distribution and reporting
Marketing, Social Media, Web content, Content, Blog, Web, Social
2017 - 2018
job
Marketing Officer
Stroke Association.
● Email campaign management - design, creating targeted dynamic content. A/B testing and scheduling, CMS data management and reporting (30% average open rate)
● Creating new SEO focused intranet and internet content for supporter network communications
● Results analysis for each campaign against KPI's including open rates and conversions
● Management of seasonal retail activities including product marketing and supplier liaison
● Data management to current GDPR guidelines
● Creating new SEO focused intranet and internet content for supporter network communications
● Results analysis for each campaign against KPI's including open rates and conversions
● Management of seasonal retail activities including product marketing and supplier liaison
● Data management to current GDPR guidelines
Marketing, Design, Seo, Retail, CMS, Data management, GDpr, Management, Content, Network, KPI, Testing, Internet, Campaign
2012 - 2017
job
Marketing Assistant
Asckey Data Services Ltd.
Software Development and hosting services specialists
● New product launch including new web content creation, data sheet production, advertising and PR. (150 website visits in the first week)
● Copywriting new marketing materials for new software product launch
● Email campaigns using dotDigital for events promotion and customer news updates
● Content creation including data specifications from technical specifications, website content, industry specific white papers and press releases
● Events Management including materials design and production and liaison with external agencies
● Web content management (CMS), SEO web content writing (including html editing) -
of Google achieved and maintained
● Social media coordination including Facebook, Twitter, Linkedin and Hootsuite - 30% increase in Twitter followers in one year
● Direct mail campaign management, CRM management and market and industry research
● New product launch including new web content creation, data sheet production, advertising and PR. (150 website visits in the first week)
● Copywriting new marketing materials for new software product launch
● Email campaigns using dotDigital for events promotion and customer news updates
● Content creation including data specifications from technical specifications, website content, industry specific white papers and press releases
● Events Management including materials design and production and liaison with external agencies
● Web content management (CMS), SEO web content writing (including html editing) -
of Google achieved and maintained
● Social media coordination including Facebook, Twitter, Linkedin and Hootsuite - 30% increase in Twitter followers in one year
● Direct mail campaign management, CRM management and market and industry research
Facebook, Social, Hootsuite, Production, Campaign, Google, Web, Software, Development, Hosting, Twitter, Content, Website, Management, Pr, Linkedin, Marketing, Content Management, Software development, Research, CMS, HTML/CSS/Javascript, CRM, Writing, Content creation, Web content, Advertising, Seo, Copywriting, Design, Html, Social Media
2009 - 2011
job
Web Officer, Corporate Marketing team
Cambridge City Council.
● Intranet launch, liaising with internal teams for content briefs and structure
● Content editing (including SEO and html) and site maintenance
● Copywriting for online and offline media (intranet and Council magazine)
● Proofreading and document management
Support Officer, Dept of Chemistry, Research Team Support, Cambridge University
● Web content management, creating status updates and notifications
● Event management, liaison with internal and external agencies
● Team administration and PA duties to department head
Intranet Facilitator, Media and PR team, Wellcome Trust, Cambridge
● Creating content for new Intranet platform, including news items and group updates
● Creating user guides to enable staff to access new areas of the system effectively
● Database management for media contacts via central database
Communications and External Affairs Assistant, Cambridge University
● Creating new marketing materials (Adobe InDesign and Microsoft Publisher)
● Events database management for Cambridge Science Festival
Marketing Copywriter, Cambridge Assessment. Cambridge ESOL
● Creating new marketing materials and digital content, promotional materials for International
examination board and external community
● Liaising with internal stakeholders from ideas concept through to print sign-off
● Proof-reading and document management
Internet Project Assistant, Board of Graduate Studies, Cambridge University
● Web build project for new University grant and bursary data management tool/online search facility
● Web based Administration including User Acceptance testing
● Content creation Creating including product descriptions using keywords and categories
Web Assistant, Education Division, Cambridge County Council
● Content relaunch, including new web content and assisting with new site design
● Website Content maintenance, creation and upload
● Event support including venue coordination
PR & Marketing Coordinator, Cambridge Assessment, International Examinations
● Web content management for International Examinations unit
● Press release creation and coordination
● eMarketing campaign management (dotMailer) content creation and distribution
● Website content management, creation and upload
● Copywriting, Copy-editing and Proofreading community eNewsletter
QUALIFICATIONS AND VOCATIONAL TRAINING
● Content editing (including SEO and html) and site maintenance
● Copywriting for online and offline media (intranet and Council magazine)
● Proofreading and document management
Support Officer, Dept of Chemistry, Research Team Support, Cambridge University
● Web content management, creating status updates and notifications
● Event management, liaison with internal and external agencies
● Team administration and PA duties to department head
Intranet Facilitator, Media and PR team, Wellcome Trust, Cambridge
● Creating content for new Intranet platform, including news items and group updates
● Creating user guides to enable staff to access new areas of the system effectively
● Database management for media contacts via central database
Communications and External Affairs Assistant, Cambridge University
● Creating new marketing materials (Adobe InDesign and Microsoft Publisher)
● Events database management for Cambridge Science Festival
Marketing Copywriter, Cambridge Assessment. Cambridge ESOL
● Creating new marketing materials and digital content, promotional materials for International
examination board and external community
● Liaising with internal stakeholders from ideas concept through to print sign-off
● Proof-reading and document management
Internet Project Assistant, Board of Graduate Studies, Cambridge University
● Web build project for new University grant and bursary data management tool/online search facility
● Web based Administration including User Acceptance testing
● Content creation Creating including product descriptions using keywords and categories
Web Assistant, Education Division, Cambridge County Council
● Content relaunch, including new web content and assisting with new site design
● Website Content maintenance, creation and upload
● Event support including venue coordination
PR & Marketing Coordinator, Cambridge Assessment, International Examinations
● Web content management for International Examinations unit
● Press release creation and coordination
● eMarketing campaign management (dotMailer) content creation and distribution
● Website content management, creation and upload
● Copywriting, Copy-editing and Proofreading community eNewsletter
QUALIFICATIONS AND VOCATIONAL TRAINING
Community, Management, Chemistry, Website, Content, Support, Adobe, Facilitator, Festival, Assessment, Coordinator, Pr, Testing, Science, Internet, International, Web, Campaign, Online, Search, ON, Indesign, Html, Adobe Indesign, Design, Copywriting, Seo, Web content, Content creation, Administration, HTML/CSS/Javascript, Marketing, Research, Copywriter, Content Management, Training, Data management, Database, Print, Proofreading, Event
My education
Sir John Moores University
Secondary, Level IV
Secondary, Level IV
East Technical College
Secondary, English Literature and Sociology
Secondary, English Literature and Sociology
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