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Head of Strategy
Dave Jackson
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
I'm a planner, strategist and brand specialist with experience building departments and leading agencies within a variety of global networks.
I also develop commercial capabilities for technology start-ups, where I operate as both investor and advisor.
My varied background has informed a distinctive view on creative thinking's ability to solve problems for businesses
I also develop commercial capabilities for technology start-ups, where I operate as both investor and advisor.
My varied background has informed a distinctive view on creative thinking's ability to solve problems for businesses
Markets
United States
(Remote
only)
Canada
(Remote
only)
United Kingdom
(Remote
only)
France
(Remote
only)
Germany
(Remote
only)
Lithuania
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Finland
(Remote
only)
Links for more
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Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2014 - ?
job
Creative Strategy & Brand Specialist
DaveJacksonPlanning.
I help both agencies and clients solve problems through closer integration between strategy and creative thinking. I
help brands define their purpose and articulate themselves in the most compelling way to drive commercial success.
Clients have included: adam&eveDDB, AKQA, Havas Worldwide, M&C Saatchi, The & Partnership, AIX, AlanaAI
help brands define their purpose and articulate themselves in the most compelling way to drive commercial success.
Clients have included: adam&eveDDB, AKQA, Havas Worldwide, M&C Saatchi, The & Partnership, AIX, AlanaAI
Creative Strategy, C, Integration, Aix
2013 - 2014
job
Global Strategy Director
DentsuAegis.
I worked primarily as a brand consultant across DentsuAegis' largest global clients and was responsible for the product positioning and launch strategies for some of the world's best-known FMCG & consumer brands.
This included global brand work for Philips, active across 37 markets. For Kellogg's and Diageo I ran NPD strategy across 'Innovation'. I also lead strategy for Diageo across their Rum, Reserve, and Johnnie Walker portfolios.
Clients Included: Diageo, Kellogg's, Mattel, Philips
This included global brand work for Philips, active across 37 markets. For Kellogg's and Diageo I ran NPD strategy across 'Innovation'. I also lead strategy for Diageo across their Rum, Reserve, and Johnnie Walker portfolios.
Clients Included: Diageo, Kellogg's, Mattel, Philips
Innovation, SoMe, Npd, FMCG
2010 - 2013
job
Senior Strategist
CHI & Partners.
As senior strategist I produced work across all of M/SIX's accounts, and also worked into the CHI & Partners planning
department in a 'hybrid' capacity (account & engagement planning support). I also sat in the senior management
team to represent the strategy department and safeguard the quality of planning output.
Notable work included the launch strategy for Virgin's bank in Jan 2012 (winner of the NMA award for best finance campaign), and the strategy behind major re-launch campaigns for the Sun and Times.
Clients included: TalkTalk, Virgin Money, News International, Fox / Nat Geo, Carphone Warehouse, Britvic,
The Prince's Trust, Tate & Lyle
department in a 'hybrid' capacity (account & engagement planning support). I also sat in the senior management
team to represent the strategy department and safeguard the quality of planning output.
Notable work included the launch strategy for Virgin's bank in Jan 2012 (winner of the NMA award for best finance campaign), and the strategy behind major re-launch campaigns for the Sun and Times.
Clients included: TalkTalk, Virgin Money, News International, Fox / Nat Geo, Carphone Warehouse, Britvic,
The Prince's Trust, Tate & Lyle
Management, Finance, Support, International, Campaign, Hybrid
2007 - 2010
job
Communications Planner
Havas Media.
I was responsible for media planning and buying across a number of varied clients, as well as managing a small team and working closely with strategists to develop channel-planning skills.
Clients included: Camelot; Credit Suisse (international); Eidos; Freesat; Isklar Water; Nationwide; Pioneer
Clients included: Camelot; Credit Suisse (international); Eidos; Freesat; Isklar Water; Nationwide; Pioneer
Media planning, International, Planning
My education
2002
-
2006
UAL
Bachelor, Marketing & Advertising
Bachelor, Marketing & Advertising
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