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Senior
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jobs
Senior Strategist
Charlotte Philpotts
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
One philosophy degree taught me to always look for ways to see things differently. Eight years working in full-service agencies taught me that the magic of strategy lies in the ability to make people believe in it.
I blend the pot-stirring, opportunity spotting and problem-solving nature of a strategist with the room reading, big picture seeing, get shit done mentality of a project manager.
I've worked with established biggies:
Virgin, Virgin Atlantic, Regent Street, Accor Hotels, Homebase
And fast growing start ups:
Plum Guide, FinGo, Ecologi
I work with global brands to create stories that resonate and help bring them to life outside of a powerpoint.
I blend the pot-stirring, opportunity spotting and problem-solving nature of a strategist with the room reading, big picture seeing, get shit done mentality of a project manager.
I've worked with established biggies:
Virgin, Virgin Atlantic, Regent Street, Accor Hotels, Homebase
And fast growing start ups:
Plum Guide, FinGo, Ecologi
I work with global brands to create stories that resonate and help bring them to life outside of a powerpoint.
Markets
United States
(Remote
only)
Canada
(Remote
only)
United Kingdom
France
(Remote
only)
Germany
(Remote
only)
Lithuania
(Remote
only)
Denmark
(Remote
only)
Norway
(Remote
only)
Sweden
(Remote
only)
Finland
(Remote
only)
Links for more
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Industries
Language
English
Fluently
Ready for
Larger project
Available
My experience
2017 - 2020
job
Strategist & Account Director (previously Senior Account Manager)
Manifest LDN.
An award-winning brand communications agency delivering brand strategy, PR,
digital, social, design, events, experiential and measurement services
Clients include: Virgin, Virgin Atlantic, Homebase, Accor Hotels, Oriflame, Ecologi & Gousto
Held the lead role in the execution of brand strategy projects including running
workshops, qual and quant research, identifying insights and developing brand
purpose and proposition. Projects included a sustainable subscription service that
went on to secure investment and an innovative biometric payment technology
which was named in Fast Company's Top 10 Most Innovative Companies in the World for 2020•
Developed and presented campaign strategy and creative platforms for a number
of clients and new business proposals resulting in the win of a number of accounts including Accor Hotels, Virgin Group, Virgin Atlantic, Gousto and The
Crowne Estate•
Developed campaign, comms, digital and social strategy for a number of integrated campaigns including working with Virgin Group to develop a 12 month
campaign for their 50th birthday, launching Virgin Atlantic's new route to Tel Aviv
and helping Regent Street get Christmas shoppers away from screens•
Held a lead role in handling relations with the Cartel network (Manifest's global partner network), ensuring there is consistent strategy across all global markets
Nurtured strong client relationships through demonstrating commercial acumen,
industry specific awareness and empathy skills - leading to one of the agencies
biggest clients requesting for me to work solely on their account.
digital, social, design, events, experiential and measurement services
Clients include: Virgin, Virgin Atlantic, Homebase, Accor Hotels, Oriflame, Ecologi & Gousto
Held the lead role in the execution of brand strategy projects including running
workshops, qual and quant research, identifying insights and developing brand
purpose and proposition. Projects included a sustainable subscription service that
went on to secure investment and an innovative biometric payment technology
which was named in Fast Company's Top 10 Most Innovative Companies in the World for 2020•
Developed and presented campaign strategy and creative platforms for a number
of clients and new business proposals resulting in the win of a number of accounts including Accor Hotels, Virgin Group, Virgin Atlantic, Gousto and The
Crowne Estate•
Developed campaign, comms, digital and social strategy for a number of integrated campaigns including working with Virgin Group to develop a 12 month
campaign for their 50th birthday, launching Virgin Atlantic's new route to Tel Aviv
and helping Regent Street get Christmas shoppers away from screens•
Held a lead role in handling relations with the Cartel network (Manifest's global partner network), ensuring there is consistent strategy across all global markets
Nurtured strong client relationships through demonstrating commercial acumen,
industry specific awareness and empathy skills - leading to one of the agencies
biggest clients requesting for me to work solely on their account.
Design, Research, Account Manager, Pr, Service, Technology, Network, Workshops, Campaign, Social, Manager, ME, Winning, Brand identity
2014 - 2017
job
Account Manager (previously Account Executive)
HROC.
One of the most established integrated marketing agencies in the Midlands, services
include: Creative, Digital, Media Planning, PR, Social & Video.
Clients included: Chicco, STIHL, Project SHOUT, Rotary International
Project manager and key client lead for a number of integrated accounts across a
wide range of industries including parenting, interiors, NGOs and tech•
Devised and executed PR strategy for a number of clients including Global
parenting brand Chicco, resulting in 33% YOY increase in sales and a retailer
partnership with John Lewis
Responsible for reporting across all accounts including measuring both
effectiveness and profitability to demonstrate real value to clients
include: Creative, Digital, Media Planning, PR, Social & Video.
Clients included: Chicco, STIHL, Project SHOUT, Rotary International
Project manager and key client lead for a number of integrated accounts across a
wide range of industries including parenting, interiors, NGOs and tech•
Devised and executed PR strategy for a number of clients including Global
parenting brand Chicco, resulting in 33% YOY increase in sales and a retailer
partnership with John Lewis
Responsible for reporting across all accounts including measuring both
effectiveness and profitability to demonstrate real value to clients
Marketing, Project Manager, Video, Account Manager, Pr, Sales, Media planning, International, Social, Manager
My education
2020
London Business School
Certification, Brand Management: Aligning Business, Brand & Behaviour
Certification, Brand Management: Aligning Business, Brand & Behaviour
University of Warwick
Bachelors, Philosophy and Literature
Bachelors, Philosophy and Literature
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