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An award-winning, healthcare communications professional who is proactive, collaborative, and entrepreneurial in approach.
Rachel Dalton
,
Cromwell Road, United Kingdom
Experience
Other titles
Skills
I'm offering
I am an award-winning, healthcare communications professional who is proactive, collaborative, and entrepreneurial in approach. I am innately curious about healthcare and bring deep domain knowledge, and extensive experience from working with global businesses and scale-ups in the pharma, OTC, digital healthcare, and wellbeing sectors.
I have proven credentials in delivering C-suite corporate and brand communications counsel and have designed successful, integrated, multi-channel strategic programmes from concept to implementation. I have facilitated, negotiated with, and influenced C-suite, and external stakeholders to accelerate corporate objectives. I have developed, mentored and managed communications teams. My domain expertise includes healthcare (Behavioural Healthcare, Digital Healthcare, OTC, Dermatology, Cardiovascular, Gastroenterology, Ophthalmology, Pain Management, Nutrition and Rare Diseases), technology, and marketing to women.
Skills
Communications strategy, digital & social media marketing, business development/new business pitches, ideation (Design Thinking trained), project management/planning (IPMA), media outreach copywriting/editing, team development and budget management/reporting.
I have proven credentials in delivering C-suite corporate and brand communications counsel and have designed successful, integrated, multi-channel strategic programmes from concept to implementation. I have facilitated, negotiated with, and influenced C-suite, and external stakeholders to accelerate corporate objectives. I have developed, mentored and managed communications teams. My domain expertise includes healthcare (Behavioural Healthcare, Digital Healthcare, OTC, Dermatology, Cardiovascular, Gastroenterology, Ophthalmology, Pain Management, Nutrition and Rare Diseases), technology, and marketing to women.
Skills
Communications strategy, digital & social media marketing, business development/new business pitches, ideation (Design Thinking trained), project management/planning (IPMA), media outreach copywriting/editing, team development and budget management/reporting.
Links for more
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Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2018 - ?
freelance
Freelance Communications Consultant
RDPR.
Work with leading-edge digital healthcare companies Ieso Digital Healthcare, BfB Labs, Oxford
VR, and wellbeing companies Naturich Labs, and Kinetic4Health. Developed and executed
successful and ambitious reputation management, digital marketing, social media and media
outreach programmes to support investment announcements, clinical and business
developments.
* Designed and led an integrated global communications strategy to support Oxford VR's
series A funding round achieving 60+ media placements including top tier media e.g.
Forbes, TechCrunch and MobiHealth which created high levels of visibility.
* Successfully created and launched a multi-channel communication programme for BfB Labs
to support a new NHS backed digital intervention for paediatric anxiety disorders. The
results have far exceeded KPIs and generated significant leads from NHS commissioners.
* Created a multi-channel thought leadership campaign in response to COVID-19 engaging
global opinion formers, which positioned OVR's cutting edge science and technology.
* Secured multiple national TV opportunities e.g. BBC World News, Channel 4, and BBC
Breakfast News to accelerate awareness and visibility.
VR, and wellbeing companies Naturich Labs, and Kinetic4Health. Developed and executed
successful and ambitious reputation management, digital marketing, social media and media
outreach programmes to support investment announcements, clinical and business
developments.
* Designed and led an integrated global communications strategy to support Oxford VR's
series A funding round achieving 60+ media placements including top tier media e.g.
Forbes, TechCrunch and MobiHealth which created high levels of visibility.
* Successfully created and launched a multi-channel communication programme for BfB Labs
to support a new NHS backed digital intervention for paediatric anxiety disorders. The
results have far exceeded KPIs and generated significant leads from NHS commissioners.
* Created a multi-channel thought leadership campaign in response to COVID-19 engaging
global opinion formers, which positioned OVR's cutting edge science and technology.
* Secured multiple national TV opportunities e.g. BBC World News, Channel 4, and BBC
Breakfast News to accelerate awareness and visibility.
Digital Marketing, Social Media, Marketing, Leadership, Management, Technology, TV, Support, Science, Campaign, Social, LED
2005 - 2018
job
MD
RDC UK & IRL.
I founded RDC, an integrated communications agency and secured a retained roster of health
and wellbeing clients e.g. Bayer, Sanofi, Viviscal, Alimentary Health, Amway, and Vitabiotics.
* As key client lead, I steered strategic vision and delivery of client programmes, ensured
quality control, and delivered on monthly KPIs.
* Through on-going thought leadership (conferences, speaker platforms) I successfully
established RDC as recognised experts in marketing to women, health and lifestyle comms.
* Delivered on targets, manged P&L, budget and cashflows. A key part of my role involved
generating new business, client retention, staff development.
Communications Consultant
rachel@racheldaltonpr.com
EXPERIENCE cont.
and wellbeing clients e.g. Bayer, Sanofi, Viviscal, Alimentary Health, Amway, and Vitabiotics.
* As key client lead, I steered strategic vision and delivery of client programmes, ensured
quality control, and delivered on monthly KPIs.
* Through on-going thought leadership (conferences, speaker platforms) I successfully
established RDC as recognised experts in marketing to women, health and lifestyle comms.
* Delivered on targets, manged P&L, budget and cashflows. A key part of my role involved
generating new business, client retention, staff development.
Communications Consultant
rachel@racheldaltonpr.com
EXPERIENCE cont.
Marketing, Budget, Leadership, Speaker, Retention, Development, Health
2002 - 2004
freelance
Freelance Communications Consultant, Ireland
RDPR.
Fine Gael (Government political party): Pro-tem Director of Communications. Delivered a
new communications strategy which revolutionised comms function.
* ACCBank: Executed multi-stakeholder change management programme to support
ACCBank's (Rabobank) exit from personal banking market to SME/enterprise market and mitigated negative media coverage.
* Simon Coveney (Currently Minister for Foreign Affairs & Defence and former Deputy Prime Minister of Ireland) - Managed successful EU Election campaign.
new communications strategy which revolutionised comms function.
* ACCBank: Executed multi-stakeholder change management programme to support
ACCBank's (Rabobank) exit from personal banking market to SME/enterprise market and mitigated negative media coverage.
* Simon Coveney (Currently Minister for Foreign Affairs & Defence and former Deputy Prime Minister of Ireland) - Managed successful EU Election campaign.
Change management, Management, Banking, Support, Campaign, Enterprise
1996 - 1999
job
Account Director, Charles Barker Weber Shandwick London
unknown.
Devised and managed communication programmes for a range of health and pharma clients.
* Established Rx pharma practice - led new business development programme that achieved
multiple big pharma wins e.g. Roche, Janssen, Merck, Bristol Myers Squibb and The
Nuffield Trust.
* Established Rx pharma practice - led new business development programme that achieved
multiple big pharma wins e.g. Roche, Janssen, Merck, Bristol Myers Squibb and The
Nuffield Trust.
Pharma, Health, Business development, Communication
My education
2018
University College Dublin
Postgraduate Certificate, Innovation, Entrepreneurship & Enterprise
Postgraduate Certificate, Innovation, Entrepreneurship & Enterprise
2013
-
2014
Digital Marketing Institute
Diploma in Digital Marketing, International Project Management Institute
Diploma in Digital Marketing, International Project Management Institute
n/a
Bachelors, Psychology & English
Bachelors, Psychology & English
Rachel's reviews
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