$$$$
{{ $t($store.state.user.experience_value_in_dollars) }}
Expert
{{ $t($store.state.user.experience_search_name) }}
0
jobs
Digital Marketing & Ecommerce Transformation Consultant
Simon Porter
,
Essex, United Kingdom
Experience
Other titles
Skills
I'm offering
A dedicated, and results driven individual, with a proven track record of driving digital acquisition and eCommerce with large retail brands. With hands on experience as well as strategic and stakeholder management. I have over 20 years of retail experience, and over 10 years of digital experience and this allows me to adapt to change and excel in constantly changing and challenging environments. I am dedicated, and results driven; data is at the core of everything I do.
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2019 - ?
freelance
Digital Marketing & Ecommerce Transformation Consultant
SMP Consulting.
• Responsible for strategy and implementation of digital marketing channels for my clients
• Management of a mixture of B2B, also B2C brands and strategies
• Ensuring strategy aligns with business visions and goals
• Content creation and management for clients
• User experience and customer journey analysis
• Channels include PPC, SEO, paid social, organic social, display and CRM
• Ecommerce and website management, including CMS management, content uploads and updates
• Building upon and increasing visibility of my client's brands
• Utilisation and management of CMS platforms such as Magento, Drupal and WordPress
• Basic HTML skills
• Management of a mixture of B2B, also B2C brands and strategies
• Ensuring strategy aligns with business visions and goals
• Content creation and management for clients
• User experience and customer journey analysis
• Channels include PPC, SEO, paid social, organic social, display and CRM
• Ecommerce and website management, including CMS management, content uploads and updates
• Building upon and increasing visibility of my client's brands
• Utilisation and management of CMS platforms such as Magento, Drupal and WordPress
• Basic HTML skills
B2C, Basic, Social, Business Visions, Transformation, Implementation, Content, Website, Management, Drupal, Magento, PPC, Digital Marketing, CMS, B2B, HTML/CSS/Javascript, CRM, Ecommerce, Content creation, User Experience, Seo, Html, Wordpress, Marketing
2018 - 2019
job
Head of Digital
Tapi Carpets & Floors.
•Responsible for developing & leading the Digital strategy, ensuring this is in line with the overall business strategy; encompassing digital marketing - ensuring growth in key areas, also eCommerce and website development.
•Oversee activity and strategy across digital channels such as PPC, SEO, paid social, organic social, display, video, affiliate and email/CRM
•Plan and develop a customer acquisition and lead generation strategy via digital channels
•Build on and increase the visibility of the Tapi website
•Enable the growth of acquisition and visitors to the website using most effective digital channels
•Develop and lead the Digital strategy, ensuring this is in line with overall business strategy
•Working with the development agency, build & prioritise a development road map to ensure delivery in a timely manner
•Oversee activity and strategy across digital channels such as PPC, SEO, paid social, organic social, display, video, affiliate and email/CRM
•Plan and develop a customer acquisition and lead generation strategy via digital channels
•Build on and increase the visibility of the Tapi website
•Enable the growth of acquisition and visitors to the website using most effective digital channels
•Develop and lead the Digital strategy, ensuring this is in line with overall business strategy
•Working with the development agency, build & prioritise a development road map to ensure delivery in a timely manner
Digital Marketing, Wordpress, Stakeholder Management, Reporting, Ecommerce, CMS, Project Management, PPC, Seo, Digital and social campaigns, Digital Marketing Strategy
2012 - 2019
job
Head of Digital & Various roles
Carpetright.
• Responsible for developing & leading the Digital strategy, ensuring this is in line with the overall business strategy; encompassing digital marketing - ensuring growth in key areas, also eCommerce and website development.
• Oversee activity and strategy across digital channels such as PPC, SEO, paid social, organic social, display, video, affiliate and email/CRM
• Plan and develop a customer acquisition and lead generation strategy via digital channels
• Build on and increase the visibility of the Tapi website
• Enable the growth of acquisition and visitors to the website using most effective digital channels
• Develop and lead the Digital strategy, ensuring this is in line with overall business strategy
• Working with the development agency, build & prioritise a development road map to ensure delivery in a timely manner
Manage the Digital team to deliver all aspects of online traffic generation and KPI's
• Management of media agency relationships including day to day management, SLAs, regular meetings and stretching possibilities and account efficiencies
• Responsible for all product related customer facing activity online, product hierarchy, navigation & content in order to achieve maximum conversion rates
• Work on and develop content strategy for the business to expand on natural listings for business SEO/ organic search benefits, capitalising on the strength of synonymous keywords as well as gaining traction on new identified keywords
• Oversee activity and strategy across digital channels such as PPC, SEO, paid social, organic social, display, video, affiliate and email/CRM
• Plan and develop a customer acquisition and lead generation strategy via digital channels
• Build on and increase the visibility of the Tapi website
• Enable the growth of acquisition and visitors to the website using most effective digital channels
• Develop and lead the Digital strategy, ensuring this is in line with overall business strategy
• Working with the development agency, build & prioritise a development road map to ensure delivery in a timely manner
Manage the Digital team to deliver all aspects of online traffic generation and KPI's
• Management of media agency relationships including day to day management, SLAs, regular meetings and stretching possibilities and account efficiencies
• Responsible for all product related customer facing activity online, product hierarchy, navigation & content in order to achieve maximum conversion rates
• Work on and develop content strategy for the business to expand on natural listings for business SEO/ organic search benefits, capitalising on the strength of synonymous keywords as well as gaining traction on new identified keywords
Website, Social, Search, Online, Content Strategy, Development, KPI, Affiliate, Growth, Natural, Content, Digital Marketing, Management, PPC, Video, CRM, Ecommerce, Digital Strategy, Business strategy, Seo, Marketing
2009 - 2012
job
Digital Marketing Executive
Harveys Furnishing.
• Developed and maintained the digital marketing strategy
• Worked with the SEO specialist, Marketing and Multi-channel managers to ensure a cohesive message is being delivered
• Audited and constantly monitored & reported on digital marketing performance
• Managed and implemented of a constant testing plan to maximise return from activity
• Budgeted for digital marketing including day to day management and accountability
• Created and kept up with fresh digital opportunities/ brands that will increase profitability
• Brand and competitive monitoring and reporting
• Day to day management of agency, PPC, SEO, affiliate and social teams
• Worked with the SEO specialist, Marketing and Multi-channel managers to ensure a cohesive message is being delivered
• Audited and constantly monitored & reported on digital marketing performance
• Managed and implemented of a constant testing plan to maximise return from activity
• Budgeted for digital marketing including day to day management and accountability
• Created and kept up with fresh digital opportunities/ brands that will increase profitability
• Brand and competitive monitoring and reporting
• Day to day management of agency, PPC, SEO, affiliate and social teams
Digital Marketing, Marketing, Seo, MArketing Strategy, PPC, Management, Digital Marketing Strategy, Marketing Performance, Affiliate, Monitoring, Testing, Social, UP
2003 - 2009
job
Various roles
NatWest Bank.
• Branch manager in various locations managing an FTE of 10
• Responsibilities included managing the delivery of sales, service and compliance KPIs
• Rapidly increasing the fortunes of underperforming branches
• Responsibilities included managing the delivery of sales, service and compliance KPIs
• Rapidly increasing the fortunes of underperforming branches
Sales, Service, Compliance, Manager
2000 - 2003
job
Various roles
Staples the office superstore.
My education
Epping Forest College
Hndhncorequivalent, Distinctions and Merits
Hndhncorequivalent, Distinctions and Merits
Simon's reviews
Simon has not received any reviews on Worksome.
Contact Simon Porter
Worksome removes the expensive intermediaries and gives you direct contact with relevant talent.
Create a login and get the opportunity to write to Simon directly in Worksome.
are ready to help you
and get specific bids from skilled talent in Denmark