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Communications and Content Manager
Elizabeth Simpson
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
• Target driven communications and content professional - experienced in external and internal communications, change communications, stakeholder engagement, policy change and brand development with a mix of strategic and tactical skills.
• Creation of content for online and offline channels including video scripts, blogs, presentations, briefings and speeches for senior leaders; FAQs segmented for different stakeholder groups, web chat Q&As, policy documents, annual reviews, info-graphics, news and feature articles, intranet, web and social media, key messaging and campaign straplines.
• Writer/editor/freelance journalist - researching, interviewing, proofreading, collating amendments and managing approvals - to deadline and in line with house style, accessibility guidelines, tone of voice and plain English.
• Intranet design and content development - use of content management systems for intranet and web publication including SharePoint, Interact and Oak - making sure content, design and structure is user centric, intuitive and meets digital accessibility standards.
• Able to collaborate, influence and build strong networks with internal and external stakeholders - providing editorial guidance and gathering content.
• Impact analysis from stakeholders and channels - surveys, focus groups and dashboard analytics - providing reports and using findings to refine work.
• Sectors include local and central government, housing, education, charity, law, the police, global B2B services and the NHS - with SC clearance and DBS.
• Creation of content for online and offline channels including video scripts, blogs, presentations, briefings and speeches for senior leaders; FAQs segmented for different stakeholder groups, web chat Q&As, policy documents, annual reviews, info-graphics, news and feature articles, intranet, web and social media, key messaging and campaign straplines.
• Writer/editor/freelance journalist - researching, interviewing, proofreading, collating amendments and managing approvals - to deadline and in line with house style, accessibility guidelines, tone of voice and plain English.
• Intranet design and content development - use of content management systems for intranet and web publication including SharePoint, Interact and Oak - making sure content, design and structure is user centric, intuitive and meets digital accessibility standards.
• Able to collaborate, influence and build strong networks with internal and external stakeholders - providing editorial guidance and gathering content.
• Impact analysis from stakeholders and channels - surveys, focus groups and dashboard analytics - providing reports and using findings to refine work.
• Sectors include local and central government, housing, education, charity, law, the police, global B2B services and the NHS - with SC clearance and DBS.
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
French
Good
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2020 - 2020
job
Communications Manager
Transport for London.
This contract was cancelled with furlough due to Covid-19.
Manager
2019 - 2019
job
Communications/Content Manager
Ministry of Justice.
• Created, developed and implemented the change communications strategy and content for the reform of probation services communicating policy change to stakeholders in England and Wales.
• Used stakeholder insight/mapping to inform planning and develop messaging.
• Developed and monitored a plan to deliver communications to engage with stakeholders - commissioning services including photos, info-graphics and design - producing online content, social media, FAQs, key messages, briefings, consultation products, web chat and event resources.
• Developed and maintained intranet pages and managed library of resources including photos, info-graphics, presentations, FAQs and policy documents.
• Planned and produced fortnightly content for intranet, staff newsletter and external newsletter - networking with subject matter specialists and senior managers to interview, draft, edit and approve content.
• Managed the design, editing, translation (from English to Welsh) and publication of key programme documents published on the Government website including the consultation report, the blueprint for changes to probation and the target operating model - making sure all documents met accessibility and house style guidance while providing quick turnaround on design, edits, review, proofing, sign-off and publication.
• Managed a monthly web chat for the Director General of Probation and Wales - compiling questions, collating answers, editing to meet guidance on house style, accessibility and plain English - proofing and publishing content online.
• Produced content for social media and press releases, managing approvals.
• Produced bi-monthly impact analysis with quantitative and qualitative data using data from online analytics and feedback from surveys and focus groups.
• Used stakeholder insight/mapping to inform planning and develop messaging.
• Developed and monitored a plan to deliver communications to engage with stakeholders - commissioning services including photos, info-graphics and design - producing online content, social media, FAQs, key messages, briefings, consultation products, web chat and event resources.
• Developed and maintained intranet pages and managed library of resources including photos, info-graphics, presentations, FAQs and policy documents.
• Planned and produced fortnightly content for intranet, staff newsletter and external newsletter - networking with subject matter specialists and senior managers to interview, draft, edit and approve content.
• Managed the design, editing, translation (from English to Welsh) and publication of key programme documents published on the Government website including the consultation report, the blueprint for changes to probation and the target operating model - making sure all documents met accessibility and house style guidance while providing quick turnaround on design, edits, review, proofing, sign-off and publication.
• Managed a monthly web chat for the Director General of Probation and Wales - compiling questions, collating answers, editing to meet guidance on house style, accessibility and plain English - proofing and publishing content online.
• Produced content for social media and press releases, managing approvals.
• Produced bi-monthly impact analysis with quantitative and qualitative data using data from online analytics and feedback from surveys and focus groups.
Social Media, Design, Networking, Interview, Event, Analytics, Website, Content, Surveys, Turnaround, Accessibility, Web, BEE, Online, Social, Manager
2018 - 2018
job
Communications/Content Lead, Lloyd's Register
Lloyd's Register.
• Produced two annual reviews and publications for Lloyd's Register, project managing the design and publication - collating content, approval and dissemination within budget and to deadline.
• Drafted global news stories, managing the intranet, Yammer and intranet.
• Produced impact assessment report with recommendations on internal channels to senior management.
• Drafted global news stories, managing the intranet, Yammer and intranet.
• Produced impact assessment report with recommendations on internal channels to senior management.
Design, Budget, Management, Content, Assessment
2018 - 2018
job
Communications/Content Lead
British Transport Police.
• Created a communications strategy for a Force wide change programme engaging with 5,000 officers and staff across the United Kingdom.
• Developed branding, narrative and strapline for a suite of materials.
• Produced the consultation narrative for the BTP2021 strategy - editing to produce copy in house style and in plain English, designing the flow and layout of the narrative and creating a strapline for the programme.
• Scripted and produced a video with the Chief Constable to promote digital launch of the consultation narrative - producing draft script with key messages.
• Recruited and managed change representatives across the Force.
• Held focus groups and online surveys to monitor engagement and awareness.
• Developed branding, narrative and strapline for a suite of materials.
• Produced the consultation narrative for the BTP2021 strategy - editing to produce copy in house style and in plain English, designing the flow and layout of the narrative and creating a strapline for the programme.
• Scripted and produced a video with the Chief Constable to promote digital launch of the consultation narrative - producing draft script with key messages.
• Recruited and managed change representatives across the Force.
• Held focus groups and online surveys to monitor engagement and awareness.
Branding, Layout, Video, Content, Surveys, Online
2016 - 2018
job
Internal Communications Lead
Marine Society Sea Cadets.
• Created and delivered a new internal communications strategy.
• Sourced, launched, embedded and developed a new intranet - creating and designing the flow of content to include instant messaging, notifications, welcome boards, staff social board, blogs, videos, polls, anniversary notifications, 'day in a life' features and more.
• Wrote revised descriptors for the values following feedback from staff - developing design, embedding and evaluating awareness.
• Designed and developed a staff awards strategy to support the values.
• Created and rolled out workshops on tone of voice, values and branding - training colleagues and producing guidance on house style and plain English.
• Produced the annual review, the employee handbook and the CEO updates - collating content, editing, proofing, arranging sign off and publishing.
• Project managed the residential staff conference and other events.
• Evaluated success of channels and made recommendations to management.
• Line managed officers (digital and graphic design) with team meetings, 121s and half year performance appraisals; agreed annual objectives and development opportunities; managed leave, sickness record and expenses.
• Sourced, launched, embedded and developed a new intranet - creating and designing the flow of content to include instant messaging, notifications, welcome boards, staff social board, blogs, videos, polls, anniversary notifications, 'day in a life' features and more.
• Wrote revised descriptors for the values following feedback from staff - developing design, embedding and evaluating awareness.
• Designed and developed a staff awards strategy to support the values.
• Created and rolled out workshops on tone of voice, values and branding - training colleagues and producing guidance on house style and plain English.
• Produced the annual review, the employee handbook and the CEO updates - collating content, editing, proofing, arranging sign off and publishing.
• Project managed the residential staff conference and other events.
• Evaluated success of channels and made recommendations to management.
• Line managed officers (digital and graphic design) with team meetings, 121s and half year performance appraisals; agreed annual objectives and development opportunities; managed leave, sickness record and expenses.
Design, Branding, Graphic design, Training, Management, Content, Blogs, Embedded, Workshops, Support, Ceo, Development, Social
2016 - 2016
job
Communications Officer, SOAS
University of London.
• Led on change communications for Senate House Hub refurbishment.
• Produced and published content for the intranet and the weekly newsletter.
• Collaborated with HR, Estates and academics to draft, edit, proofread and approve content for internal channels and products.
• Wrote press releases, drafted quotes and managed approval with leads, academics and senior management.
• Led on proactive and reactive media - managing national and international media enquiries - digital, broadcast, print, interviews and filming.
• Produced and published content for the intranet and the weekly newsletter.
• Collaborated with HR, Estates and academics to draft, edit, proofread and approve content for internal channels and products.
• Wrote press releases, drafted quotes and managed approval with leads, academics and senior management.
• Led on proactive and reactive media - managing national and international media enquiries - digital, broadcast, print, interviews and filming.
Print, Management, Content, International, LED
2015 - 2016
job
Internal Communications Adviser
Monitor (NHS regulator).
• Planned and implemented change communications for a culture change move to 'smart working' - advising on working from home and hot-desking - writing, editing, proofing, disseminating and publishing FAQs, briefing documents and content for the e-bulletins, the intranet and other internal channels.
• Planned and delivered weekly e-bulletin and plasma screen messaging.
• Managed the intranet with daily updates on sector and internal news.
• Successfully increased employee engagement using an online forum.
• Planned and delivered weekly e-bulletin and plasma screen messaging.
• Managed the intranet with daily updates on sector and internal news.
• Successfully increased employee engagement using an online forum.
Writing, Employee Engagement, Content, Online
2015 - 2015
job
Communications Adviser
British Red Cross.
• Planned, implemented and delivered change management communications for volunteers working in the mobility aids service, aligning national and regional messaging and advising regional managers on communications and events.
• Interviewed volunteers and wrote case studies for the 7/7 anniversary.
• Wrote press releases for Red Cross Week and pitched stories to the media.
• Interviewed volunteers and wrote case studies for the 7/7 anniversary.
• Wrote press releases for Red Cross Week and pitched stories to the media.
Change management, Management, Service
2012 - 2014
job
Senior Communications Officer, Lambeth Living
unknown.
• Developed a new internal communications strategy, created new channels to include a printed monthly magazine, a team brief and e-newsletter - designing the publications, creating content, editing, arranging sign off and publication.
• Worked with designers, printers and distribution companies to produce and disseminate internal and external publications and resources.
• Led on several campaigns - including the promotion of direct debit for rent payment; community engagement/estate pride and the residents' survey.
• Led on the change communications campaign for an IT transformation project - introducing and successfully embedding a new CRM database to all staff.
• Project managed the staff conference using evaluation to inform future events.
• Worked with designers, printers and distribution companies to produce and disseminate internal and external publications and resources.
• Led on several campaigns - including the promotion of direct debit for rent payment; community engagement/estate pride and the residents' survey.
• Led on the change communications campaign for an IT transformation project - introducing and successfully embedding a new CRM database to all staff.
• Project managed the staff conference using evaluation to inform future events.
CRM, Database, Content, Printers, It, Transformation, Community, Campaign, LED
2009 - 2011
job
Communications Officer
Lambeth Council.
• Managed the CEO's bi-monthly Q&A events - with invitations and evaluation.
• Managed all corporate internal channels including posters and intranet news, scheduling in updates from HR and from Learning & Development.
• Delivered fortnightly positive media coverage for housing and regeneration - arranging for the cabinet member to meet new residents at development launches - producing briefing notes, case studies, photos and permissions.
• Led external campaign on winter gritting producing FAQs and maps.
• Planned, researched, wrote and managed sign-off of the Leader's blog - aligning with corporate messaging and obtaining legal clearance.
• Managed all corporate internal channels including posters and intranet news, scheduling in updates from HR and from Learning & Development.
• Delivered fortnightly positive media coverage for housing and regeneration - arranging for the cabinet member to meet new residents at development launches - producing briefing notes, case studies, photos and permissions.
• Led external campaign on winter gritting producing FAQs and maps.
• Planned, researched, wrote and managed sign-off of the Leader's blog - aligning with corporate messaging and obtaining legal clearance.
Blog, Ceo, Development, BEE, Campaign, LED
2005 - 2008
job
PA to Director
Communications and Events.
, Shelter
• Project managed the annual staff away day - leading a working group.
• Produced annual KPIs and budget reports.
• Led on internal campaign to launch restructure.
• Project managed the annual staff away day - leading a working group.
• Produced annual KPIs and budget reports.
• Led on internal campaign to launch restructure.
Budget, Campaign, ON, LED
My education
2010
-
2011
London School of Marketing
CAM Diploma, Marketing Communications
CAM Diploma, Marketing Communications
2000
-
2001
Surrey University
PGCE, Primary Education
PGCE, Primary Education
1987
-
1991
Birmingham University
BA (Joint Honours), French and Drama
BA (Joint Honours), French and Drama
1977
-
1990
Grenoble University
Erasmus Diploma, French
Erasmus Diploma, French
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