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Creative consultant specialising in branding and design
Den Cops
,
Dover, United Kingdom
Experience
Other titles
Skills
I'm offering
I consider myself as a problem solver – a WHY person – who combines creative and analytical skills. I have always enjoyed strong and trusting relationships with all my clients.
I believe in an ego-free creative management style and am always ready to lead by example through a hands-on approach when needed. I put great value in motivating people, encouraging their inquisitive mind and skills development.
I believe in an ego-free creative management style and am always ready to lead by example through a hands-on approach when needed. I put great value in motivating people, encouraging their inquisitive mind and skills development.
Markets
United States
Canada
United Kingdom
France
Germany
Denmark
Norway
Sweden
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
French
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2016 - ?
freelance
CREATIVE/ART DIRECTOR
BRANDING & DESIGN.
TBWA, IGNIS, FITCH, KTi (Bulgaria), ARTHUR London, AMPLIFY, 20ten, MEO (Switzerland), FutureBrand.
• Branding, packaging and omnichannel campaign development including on-trade, duty free and new product launch for various clients including Nestlé, Kraken Rum, JTI, Silent Pool Gin and Co-op Food.
• Branding, packaging and omnichannel campaign development including on-trade, duty free and new product launch for various clients including Nestlé, Kraken Rum, JTI, Silent Pool Gin and Co-op Food.
Branding, Packaging, Creative consultant, Omnichannel, Development, Campaign, Communication, Creative Strategy, FMCG, Adobe Photoshop, Adobe Illustrator, Graphic design, Logo Design, Visual identity, Brand activation, Brand strategy, Brand Building, Npd
2014 - 2016
job
CREATIVE DIRECTOR / FOUNDING PARTNER
LIQUID MARQUE.
Fujitsu, Bauer Media, KT international, OCTO telematics, Zeo.
As one of the agency's founding partners, I was involved with all aspects of building and managing the agency along with its modus operandi.
• Responsible for the management and creative output of the agency.
• Creating the brand and positioning of the agency.
• Managing the creative team, putting in place systems, processes and the IT infrastructure.
• Client management.
As one of the agency's founding partners, I was involved with all aspects of building and managing the agency along with its modus operandi.
• Responsible for the management and creative output of the agency.
• Creating the brand and positioning of the agency.
• Managing the creative team, putting in place systems, processes and the IT infrastructure.
• Client management.
It infrastructure, Management, It, Infrastructure, International, Processes
2013 - 2014
job
GLOBAL CREATIVE DIRECTOR
OGILVY ACTION.
for BAT
Directly answerable to the client, my role was to manage and lead the central creative team,
whilst coordinating BAT's creative output across the entire global network of agencies.
• Worked closely with the client and the leading markets to reposition Rothmans' global
strategy, elevating the brand's status into BAT's roster of Global Drive Brands.
• Lead the international team that successfully launched Rothmans' innovations range, and introduced a global packaging strategy to future proof the entire pipeline, LEPs and LEPPs.
• Supported the UK & Ireland regional team for all BAT brands.
I was also a liaison officer in charge of the employees' welfare during the transition perdiod of the merger between Ogilvy Action and G2 Worldwide.
Directly answerable to the client, my role was to manage and lead the central creative team,
whilst coordinating BAT's creative output across the entire global network of agencies.
• Worked closely with the client and the leading markets to reposition Rothmans' global
strategy, elevating the brand's status into BAT's roster of Global Drive Brands.
• Lead the international team that successfully launched Rothmans' innovations range, and introduced a global packaging strategy to future proof the entire pipeline, LEPs and LEPPs.
• Supported the UK & Ireland regional team for all BAT brands.
I was also a liaison officer in charge of the employees' welfare during the transition perdiod of the merger between Ogilvy Action and G2 Worldwide.
Packaging, Network, International
2006 - 2013
job
GLOBAL ASSOCIATE CREATIVE DIRECTOR
G2.
COPS Managing and coordinating Dunhill's creative output across the entire global network of agencies.
Working in close partnership with the client to deliver a sustainable global strategy and creative
direction for Dunhill's re-positioning and various TTL campaigns.
• Created a new vision for Dunhill with the most significant and exciting global
CREATIVE re-branding in the category. This out-of-scope project generated an additional multi-million
SOLUTIONIST pound revenue for the agency and was awarded a Golden Leaf.
• Responsible for upholding the brand standard by providing creative direction
+44 (0)790 3456 326 to a worldwide network of agencies.
den@vatikon.com • Delivered several successful global campaigns across Dunhill's wide portfolio, including
www.vatikon.com innovation and new product launch.
GLOBAL SENIOR ART DIRECTOR for BAT
Creative lead developing worldwide campaigns and TTL toolkits.
• Supporting product upgrades, NPDs, packaging design solutions and ensuring consistent
alignment with the brand in an increasingly regulated market.
• Design and development of the Nanotek 2.0 upgrade and support campaign, cementing and expanding KENT's market leadership in the SuperSlim category. Recognised by BAT's IBG as
one of KENT's most innovative and impactful campaigns to date.
SENIOR CREATIVE DESIGNER
Mars, GSK, Heineken, Nectar, Diageo, Nestlé, P&G, SABMiller, Sara Lee and Swatch.
Initially working on the Mars Petfood shopper-marketing account, I quickly moved on, working on the entire agency clients portfolio and pitch work.
Pro actively managed and motivated the creative team, improving the quality and standard of their output to exceed client expectations.
Working in close partnership with the client to deliver a sustainable global strategy and creative
direction for Dunhill's re-positioning and various TTL campaigns.
• Created a new vision for Dunhill with the most significant and exciting global
CREATIVE re-branding in the category. This out-of-scope project generated an additional multi-million
SOLUTIONIST pound revenue for the agency and was awarded a Golden Leaf.
• Responsible for upholding the brand standard by providing creative direction
+44 (0)790 3456 326 to a worldwide network of agencies.
den@vatikon.com • Delivered several successful global campaigns across Dunhill's wide portfolio, including
www.vatikon.com innovation and new product launch.
GLOBAL SENIOR ART DIRECTOR for BAT
Creative lead developing worldwide campaigns and TTL toolkits.
• Supporting product upgrades, NPDs, packaging design solutions and ensuring consistent
alignment with the brand in an increasingly regulated market.
• Design and development of the Nanotek 2.0 upgrade and support campaign, cementing and expanding KENT's market leadership in the SuperSlim category. Recognised by BAT's IBG as
one of KENT's most innovative and impactful campaigns to date.
SENIOR CREATIVE DESIGNER
Mars, GSK, Heineken, Nectar, Diageo, Nestlé, P&G, SABMiller, Sara Lee and Swatch.
Initially working on the Mars Petfood shopper-marketing account, I quickly moved on, working on the entire agency clients portfolio and pitch work.
Pro actively managed and motivated the creative team, improving the quality and standard of their output to exceed client expectations.
Marketing, Design, Branding, Creative direction, Innovation, Packaging, Leadership, Art director, Network, Senior Creative, Support, Development, Campaign, Direction
2001 - 2006
job
SELF-EMPLOYED
SELF-EMPLOYED.
DESIGNER
Publicis, Grey, Joshua, Ogilvy, M&C Saatchi, McCann Erickson, Finex
Walsh Trott Chick Smith, VCCP, Partners Andrews Aldridge and Catalyst.
Worked extensively on DM, online, press and POS for Sky Digital and O2 but also
Three mobile, Nokia, Cadbury, Samsung and L'Oréal. Responsible for developing and implementing Sky Digital's re-branding across all channels.
Thrived almost exclusively on repeat business through the development of great
client relationships.
Publicis, Grey, Joshua, Ogilvy, M&C Saatchi, McCann Erickson, Finex
Walsh Trott Chick Smith, VCCP, Partners Andrews Aldridge and Catalyst.
Worked extensively on DM, online, press and POS for Sky Digital and O2 but also
Three mobile, Nokia, Cadbury, Samsung and L'Oréal. Responsible for developing and implementing Sky Digital's re-branding across all channels.
Thrived almost exclusively on repeat business through the development of great
client relationships.
Branding, C, Pos, Development, Online
1998 - 2001
job
DESIGNER
DEWYNTERS.
Working on all entertainment accounts, including Disney,
Andrew Lloyd Webber (RUG) and Cameron Mackintosh productions.
Andrew Lloyd Webber (RUG) and Cameron Mackintosh productions.
My education
1991
-
1994
Ecole Supérieure des Arts de Saint-Luc, Liège
BA, Photography
BA, Photography
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