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jobs
Client service leader in medical education
Karen Mary Cross
,
Ellesmere Port, United Kingdom
Experience
Other titles
Skills
I'm offering
Leader of high quality international medical education and publication programmes, through a drive for excellence in client service, thirst for innovation and collaboration, development of talented teams and assiduous business management. Specifically:
• Creation of innovative medical educational, publication and patient programmes with a high degree of scientific credibility, creativity and collaboration. Providing strategic guidance and Key Expert engagement
• Leading and managing teams to ensure excellent client service, a positive working experience and career development for all staff
• Securing business growth by leading pitches and through organic growth of satisfied client accounts; contract negotiations and on-boarding of new accounts
• Account direction and management of a wide range of medical education projects, including:
o Publication planning and project management
o Scientific meetings - standalones, congress symposia, advisory boards, interactive and & web enabled national and international, personal facilitation of internal and Key Expert workshops; enduring materials including internal marketing plans/white papers, highlight bulletins/infographics, both online and print
o Key message development, and interactive training slides/resources for internal and external audiences
o Development of creative/visual branding concepts and materials, interactive patient programmes & materials, video scripting & execution for HCP and patient audiences
o Global, EMEA and local affiliate projects
• Creation of innovative medical educational, publication and patient programmes with a high degree of scientific credibility, creativity and collaboration. Providing strategic guidance and Key Expert engagement
• Leading and managing teams to ensure excellent client service, a positive working experience and career development for all staff
• Securing business growth by leading pitches and through organic growth of satisfied client accounts; contract negotiations and on-boarding of new accounts
• Account direction and management of a wide range of medical education projects, including:
o Publication planning and project management
o Scientific meetings - standalones, congress symposia, advisory boards, interactive and & web enabled national and international, personal facilitation of internal and Key Expert workshops; enduring materials including internal marketing plans/white papers, highlight bulletins/infographics, both online and print
o Key message development, and interactive training slides/resources for internal and external audiences
o Development of creative/visual branding concepts and materials, interactive patient programmes & materials, video scripting & execution for HCP and patient audiences
o Global, EMEA and local affiliate projects
Industries
Language
English
Fluently
Ready for
Available
My experience
2014 - 2015
job
Strategic Planner
Atlantis Healthcare London.
Leadership of growth planning and opportunity management for industry leading patient adherence
programmes. Responsible for revenue targets and skills development in client service team. Development of new evidence-based client offerings and services. Development of organic growth and new business proposals from £10k to £500k in value.
programmes. Responsible for revenue targets and skills development in client service team. Development of new evidence-based client offerings and services. Development of organic growth and new business proposals from £10k to £500k in value.
Leadership, Management, Service, Growth, Development
2013 - 2014
job
Director, Medical Education
unknown.
ICC Lowe London
Entrepreneurial leadership of medical education offering within full service, award winning creative and digital
agency. Ensured evidence base and scientific rigor applied to service innovation and quality of delivery, through
close management and leadership of Medical Education team members. Ensured existing clients remained
happy through period of account team change. Member of management team, contributing to agency reshaping and rebranding.
Entrepreneurial leadership of medical education offering within full service, award winning creative and digital
agency. Ensured evidence base and scientific rigor applied to service innovation and quality of delivery, through
close management and leadership of Medical Education team members. Ensured existing clients remained
happy through period of account team change. Member of management team, contributing to agency reshaping and rebranding.
Innovation, Leadership, Management, Service, Winning
2011 - 2012
job
Commercial Director
Adelphi Communications Limited Macclesfield.
One of a four-person management team, reporting to the Adelphi Group Board. This role encompassed full P&L
responsibility for £5 million+ full service medical education business, line management of all account
management staff. Steered return to profitability and achievement of revenue targets throughout 2011, Q1 & Q2
2012, when I left the agency. Personal responsibility for client relationships and excellence in a selection of new, smaller accounts/opportunities.
responsibility for £5 million+ full service medical education business, line management of all account
management staff. Steered return to profitability and achievement of revenue targets throughout 2011, Q1 & Q2
2012, when I left the agency. Personal responsibility for client relationships and excellence in a selection of new, smaller accounts/opportunities.
Management, Service
2008 - 2011
job
Development Director
Adelphi Group Macclesfield.
Sole responsible Director for MediCine International - a communications division within the Adelphi Group -
with a position on the Adelphi Communications management team. Doubled size of division within two years to
£2.4 million, through growth of existing accounts and acquisition of two new large accounts. I led key senior
client relationships, strategic projects and managed team of a 29 (editorial and commercial) at peak of activity.
with a position on the Adelphi Communications management team. Doubled size of division within two years to
£2.4 million, through growth of existing accounts and acquisition of two new large accounts. I led key senior
client relationships, strategic projects and managed team of a 29 (editorial and commercial) at peak of activity.
Management, Growth, Development, International, LED
2001 - 2003
job
Account Director, Adis Chester
CNS.
Commercial account direction and business development for a range of international pharmaceutical accounts
(£1 to 1.5M). Therapy areas: CNS, oncology and metabolic syndrome.
(£1 to 1.5M). Therapy areas: CNS, oncology and metabolic syndrome.
Business development, Pharmaceutical, Development, International, Direction
1998 - 1999
job
Account Director, Lowe Fusion London
UK and Global.
Public relations strategy development and tactical delivery for UK and Global accounts.
Therapy areas: Respiratory, CNS, women's health, CV and metabolic syndrome.
Pharmaceutical Company Experience
Therapy areas: Respiratory, CNS, women's health, CV and metabolic syndrome.
Pharmaceutical Company Experience
Public relations, Pharmaceutical, Development, Strategy development, Health
My education
1984
-
1985
Cranfield University
MSc, Marketing and Product Management
MSc, Marketing and Product Management
1981
-
1984
University of Wolverhampton
BSc, Biological Sciences
BSc, Biological Sciences
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