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jobs
Experienced marketing professional covering a variety of disciplines
Andrew Brown
,
Redruth, United Kingdom
Experience
Other titles
Skills
I'm offering
Experienced Digital Marketing professional with a demonstrated history of comprehensive range of digital marketing disciplines. Skilled in B2B and B2C email marketing, PPC Advertising, e-commerce development, website content management, copy writing, CRM management, UX design and research and Social Media. Strong marketing professional with a Bachelor of Science (BSc) focused in Marketing from University of Southampton.
Markets
United Kingdom
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2019 - 2020
job
Marketing Executive
Google and Bing Ads.
- UK's only multi agency credit report ● Organic Search
● Email marketing
- Managed all paid search campaigns using Google and Bing Ads, ● Data Analysis and using tCPA to manage £1m+ yearly budget. Reporting
- Worked closely with Directors to create and manage overarching ● UX & E-commerce
design
marketing strategies. ● Front-end web
- Overhauled entire paid search campaign structure (500+ ad design
● Social media
groups) delivering improved tCPA performance, saving £1,000s.
marketing
- Responsible for continual review and update of paid ad copy. ● TV Advertising
- Used Google Ads Scripts to automate multiple paid search tasks. ● OOH Advertising
- Monitored acquisition figures daily, producing daily, weekly and monthly reports for Directors.
- Assisted in setting monthly and yearly marketing budgets.
ADDITONAL SKILLS
- Played a key role in TV ad production process, working alongside
company Directors in providing feedback and planning with HTML & CSS coding
creative and media buying agencies.
fundamentals
- Used TVSquared to provide reporting into TV ad performance.
- Produced regular articles on complex financial details, assisting Completed LinkedIn Learning
customers and boosting organic search traffic. Front-End Developer course
- Delivered regular website performance reports, working with Adobe Photoshop, Illustrator
developers to improve search performance and usability. and Premiere skills
- Planned OOH advertising project, negotiating with agencies
Driving licence, clean
- Conducted key market research into Australian market
expansion, creating AU paid ad campaigns and organic content.
● Email marketing
- Managed all paid search campaigns using Google and Bing Ads, ● Data Analysis and using tCPA to manage £1m+ yearly budget. Reporting
- Worked closely with Directors to create and manage overarching ● UX & E-commerce
design
marketing strategies. ● Front-end web
- Overhauled entire paid search campaign structure (500+ ad design
● Social media
groups) delivering improved tCPA performance, saving £1,000s.
marketing
- Responsible for continual review and update of paid ad copy. ● TV Advertising
- Used Google Ads Scripts to automate multiple paid search tasks. ● OOH Advertising
- Monitored acquisition figures daily, producing daily, weekly and monthly reports for Directors.
- Assisted in setting monthly and yearly marketing budgets.
ADDITONAL SKILLS
- Played a key role in TV ad production process, working alongside
company Directors in providing feedback and planning with HTML & CSS coding
creative and media buying agencies.
fundamentals
- Used TVSquared to provide reporting into TV ad performance.
- Produced regular articles on complex financial details, assisting Completed LinkedIn Learning
customers and boosting organic search traffic. Front-End Developer course
- Delivered regular website performance reports, working with Adobe Photoshop, Illustrator
developers to improve search performance and usability. and Premiere skills
- Planned OOH advertising project, negotiating with agencies
Driving licence, clean
- Conducted key market research into Australian market
expansion, creating AU paid ad campaigns and organic content.
Adobe, ADS, Content, Website, Media buying, TV, Bing ads, Developer, Usability & UX, Linkedin, Web, Google, Campaign, Search, Production, Social, Social media ads, Email marketing, Social Media, Marketing, Css, Html, Design, Data Analysis, Advertising, HTML/CSS/Javascript, Adobe Photoshop, Budget, Market research, UX, Illustrator, Research, Usability, E-commerce
2017 - 2019
job
Digital Marketing Coordinator
MARKETING SOFTWARE.
- UK's largest school photography company (£38m turnover)
- Introduced digital marketing strategies in a national, Google, Bing, Facebook Ads
market-leading company. Google Analytics, Data Studio
- Responsible for email marketing campaigns to drive B2C
e-commerce sales and nurture B2B account relationships. Moz & Google Search Console
- Launched and managed paid remarketing campaigns through MailChimp & other ESPs
Google and Facebook Ads producing over 500% ROI.
Insightly & GoldMine CRMs
- Coordinated continual online e-commerce improvements with developers, using sales and GA stats to drive decisions, Qlikview, Geckoboard, SPSS
consistently increasing revenue and conversion rates.
Hootsuite & Crowdfire SMMS
- Conducted e-commerce A/B tests using Google Optimize.
- Managed corporate website on daily basis, whilst making
long-term improvements with external developers, learning
project management skills.
- Launched company blog to increase online presence.
- Played an active role in introducing Inisghtly CRM to the INTERESTS
company, ensuring GDPR compliance.
- Assisted with Tempest App design and development providing Active sportsman. Previous
key UX research and insight. member of football,
basketball and cricket teams
- Introduced digital marketing strategies in a national, Google, Bing, Facebook Ads
market-leading company. Google Analytics, Data Studio
- Responsible for email marketing campaigns to drive B2C
e-commerce sales and nurture B2B account relationships. Moz & Google Search Console
- Launched and managed paid remarketing campaigns through MailChimp & other ESPs
Google and Facebook Ads producing over 500% ROI.
Insightly & GoldMine CRMs
- Coordinated continual online e-commerce improvements with developers, using sales and GA stats to drive decisions, Qlikview, Geckoboard, SPSS
consistently increasing revenue and conversion rates.
Hootsuite & Crowdfire SMMS
- Conducted e-commerce A/B tests using Google Optimize.
- Managed corporate website on daily basis, whilst making
long-term improvements with external developers, learning
project management skills.
- Launched company blog to increase online presence.
- Played an active role in introducing Inisghtly CRM to the INTERESTS
company, ensuring GDPR compliance.
- Assisted with Tempest App design and development providing Active sportsman. Previous
key UX research and insight. member of football,
basketball and cricket teams
Coordinator, Management, Spss, ADS, Google search console, Analytics, Sales, Website, Compliance, Blog, Photography, Development, Google, App, Search, Online, Hootsuite, Moz, Social media ads, Research, Marketing, Design, Google analytics, Project Management, CRM, B2B, Email marketing, UX, Digital Marketing, B2C, App Design, ROI, Facebook, E-commerce, Mailchimp, GDpr, GDPR Compliance
2016 - 2016
job
Catering Assistant
Heritage Attractions Ltd.
Volunteered at Treliske
- Part of a catering team furthering sales skills, breaking multiple
- Part of a catering team furthering sales skills, breaking multiple
Sales
2011 - 2012
job
Digital Marketing Assistant
unknown.
personal blog writing music
Jun 2015 - Jun 2016
reviews
- Completed industrial placement in the global marketing team.
- Managed global email marketing campaigns to all 5 regions and
250,000+ subscribers. REFERENCES
- Responsible for managing global website content and launching
all new products writing expertly about highly technical products. Available on request
- Managed Firebrand blog, increasing annual blog traffic by over
120% and increasing vital organic search traffic.
- Managed all social media accounts, delivering engaging content.
- Developed coding fundamentals using html and css.
- Designed posters using Adobe Illustrator and Photoshop.
- Recorded and edited several key interviews and training sessions.
Tesco Express, Cornwall/Southampton -- Customer Assistant
Seasonal
- Part-time at two Tesco stores alongside studies, learning
customer service and organisational skills.
Jun 2015 - Jun 2016
reviews
- Completed industrial placement in the global marketing team.
- Managed global email marketing campaigns to all 5 regions and
250,000+ subscribers. REFERENCES
- Responsible for managing global website content and launching
all new products writing expertly about highly technical products. Available on request
- Managed Firebrand blog, increasing annual blog traffic by over
120% and increasing vital organic search traffic.
- Managed all social media accounts, delivering engaging content.
- Developed coding fundamentals using html and css.
- Designed posters using Adobe Illustrator and Photoshop.
- Recorded and edited several key interviews and training sessions.
Tesco Express, Cornwall/Southampton -- Customer Assistant
Seasonal
- Part-time at two Tesco stores alongside studies, learning
customer service and organisational skills.
Customer service, Social, Search, Express, Music, Adobe, Global Marketing, Blog, Website, Content, Service, Digital Marketing, Training, Illustrator, Email marketing, HTML/CSS/Javascript, Writing, Html, Css, Adobe Illustrator, Marketing, Social Media
My education
2013
-
2017
University of Southampton
BSc, Marketing (Minor in Economics)
BSc, Marketing (Minor in Economics)
2011
-
2013
Truro College
Secondary, Business Studies
Secondary, Business Studies
2006
-
2011
Richard Lander School
GCSEs, A-C
GCSEs, A-C
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