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jobs
Inbound Marketing Specialist
Nick Kenton
,
Barnet, United Kingdom
Experience
Other titles
Skills
I'm offering
VP of Marketing with experience managing a team of 14 including Content, SEO, PPC, Social Media, Marketing Automation, Design, Webinars, Analytics and Website. Proven experience in B2B and B2C. I am motivated and ambitious, with entrepreneurial, strategic and creative flair. Interested in contributing and leading in a dynamic environment, I am goal oriented, self-motivated, and a team player with a can-do, positive attitude.
Markets
United Kingdom
Links for more
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Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2018 - ?
job
VP
MARKETING University of the People.
➔ Management: Lead a growing team of 25 people, with 8 direct reports
➔ Building Teams: Hired my entire Marketing team of 10, achieved 3x to 5x growth across all KPIs in 1.5 years
➔ Blog: increased traffic by 2000% from 4k to 88k visitors a week
➔ Social: increased weekly; reach 488% (170k to 1m), engagement 500% (2k to 10k), traffic 542% (1.4k to 9k)
➔ SEO: increased organic weekly; traffic 450% (20k to 110k), keywords in Top 10 300% (from 4k to 16k)
➔ Direct: Increased traffic 233% (6k to 20k per week)
➔ Website improvements: New homepage, microsites, blog pages, video pages, static pages
➔ Conversion: increased per week; applications from 181% (1.6k to 4.5k), students 78% (255 to 455)
➔ Building Teams: Hired my entire Marketing team of 10, achieved 3x to 5x growth across all KPIs in 1.5 years
➔ Blog: increased traffic by 2000% from 4k to 88k visitors a week
➔ Social: increased weekly; reach 488% (170k to 1m), engagement 500% (2k to 10k), traffic 542% (1.4k to 9k)
➔ SEO: increased organic weekly; traffic 450% (20k to 110k), keywords in Top 10 300% (from 4k to 16k)
➔ Direct: Increased traffic 233% (6k to 20k per week)
➔ Website improvements: New homepage, microsites, blog pages, video pages, static pages
➔ Conversion: increased per week; applications from 181% (1.6k to 4.5k), students 78% (255 to 455)
Marketing, Seo, Video, Management, Website, Blog, Growth, Social
2019 - 2020
freelance
SOLVEXIA Consultant (Australia)
B2B.
➔ Blog: increased traffic from 38 to 2.2k in one year
➔ SEO: Increased organic weekly; traffic 90 to 2.4k, keywords from 300 to 4k in one year
➔ Conversions: Increased leads from 1 a month to 4 a week through organic only in 1 year
➔ Developed: Website (new homepage, static pages, blog pages), Webinars, PR, Paid campaigns
➔ SEO: Increased organic weekly; traffic 90 to 2.4k, keywords from 300 to 4k in one year
➔ Conversions: Increased leads from 1 a month to 4 a week through organic only in 1 year
➔ Developed: Website (new homepage, static pages, blog pages), Webinars, PR, Paid campaigns
Seo, Pr, Website, Blog
2015 - 2017
job
HEAD OF DIGITAL Endemol Shine (Israel)
Coca Cola, Google.
➔ Pitched digital formats to brands to win B2B business (won brands such as Partner, Coca Cola, Google)
➔ Created and managed the inbound marketing strategy, creating shareable and relatable content
➔ Launched Youtube channels in 12 weeks: Grew from zero (50k subs, 5.3m views, 54k likes, 17k comments)
➔ Created and managed the inbound marketing strategy, creating shareable and relatable content
➔ Launched Youtube channels in 12 weeks: Grew from zero (50k subs, 5.3m views, 54k likes, 17k comments)
Marketing, MArketing Strategy, B2B, Inbound Marketing, Youtube, Content, Google
2011 - 2014
job
HEAD
unknown.
➔ Managed daily operations of Deal or No Deal Bingo & Benidorm Bingo
◦ Managed affiliate and PPC marketing campaigns including landing pages
◦ Created and managed TV campaign generating 10x sign ups to 10k per month
◦ Drove platform from £5k monthly loss to £30k monthly profit
➔ Launched Superscrimpers.com money saving website
◦ Managed design, wireframe build of the site, and CMS
◦ Signed affiliate agencies & secured advertising (home page takeover) from their clients
◦ Managed affiliate and PPC marketing campaigns including landing pages
◦ Created and managed TV campaign generating 10x sign ups to 10k per month
◦ Drove platform from £5k monthly loss to £30k monthly profit
➔ Launched Superscrimpers.com money saving website
◦ Managed design, wireframe build of the site, and CMS
◦ Signed affiliate agencies & secured advertising (home page takeover) from their clients
Marketing, Design, Advertising, Operations, CMS, PPC, Website, TV, Landing pages, Affiliate, Campaign
2010 - 2011
job
COMMERICAL ANALYST BSKYB (UK)
unknown.
➔ Responsible for forecast, budget and commercial analysis of £250m ABTL brand spend
➔ Created bonus mechanic for £100m media contract with Mediacom (saved entire £4m yearly agency fee)
➔ Created bonus mechanic for £100m media contract with Mediacom (saved entire £4m yearly agency fee)
Budget, Analyst, Forecast, Bonus
My education
2001
-
2005
UNIVERSITY OF MANCHESTER
BSc, International Management
BSc, International Management
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