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Fashion wholesale profile, global contemporary and luxury markets.
Joela Sakayam
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
My background is in contemporary and luxury fashion, having recently supported Cefinn with launching its wholesale strategy. I have worked with key accounts globally and managed wholesale departments between £1m - £5m turnover achieving an average of 20 - 40% growth.
Markets
United Kingdom
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2017 - 2019
job
Wholesale Manager, Consulting
Cefinn.
-Working closely with the brand to implement a wholesale strategy and critical path for the womenswear collection.
-Increased the sales for the collection by 42%.
-Introducing the brand to new retailer partners and researching new markets.
-Overseeing the shipping strategy for retailers and negotiating terms.
-Managing all wholesale enquires and building buyer relations, solving any issue that might arise.
-Implementing sell-through reporting and analysis.
-Managing the preparation of staff training and regularly visiting stores to uphold brand standards and research the market.
-Set up showrooms and managed the schedule for appointments.
-Coordinate trunk show events, private selling events and managing regular selling campaigns.
-Increased the sales for the collection by 42%.
-Introducing the brand to new retailer partners and researching new markets.
-Overseeing the shipping strategy for retailers and negotiating terms.
-Managing all wholesale enquires and building buyer relations, solving any issue that might arise.
-Implementing sell-through reporting and analysis.
-Managing the preparation of staff training and regularly visiting stores to uphold brand standards and research the market.
-Set up showrooms and managed the schedule for appointments.
-Coordinate trunk show events, private selling events and managing regular selling campaigns.
Research, Training, Consulting, Sales, Shipping, Wholesale, UP, Manager
2014 - 2015
job
Sale Executive
Roksanda.
- Worked with the team to sell Main line, Swimwear and Childrenswear collections.
- Researched new clients and markets.
- Supported the team with administration, sell-through and sales analysis.
- Assisted the Sales manager with taking appointments, negotiating orders and supporting clients.
- Coordinated the Paris showroom, including interns.
- Responsible for personal orders, returns, reorders and stock swaps.
- Supported the sales manager with wholesale strategy, planning and sales reports.
- Assisted in seating shows and organising show invites.
- Researched new clients and markets.
- Supported the team with administration, sell-through and sales analysis.
- Assisted the Sales manager with taking appointments, negotiating orders and supporting clients.
- Coordinated the Paris showroom, including interns.
- Responsible for personal orders, returns, reorders and stock swaps.
- Supported the sales manager with wholesale strategy, planning and sales reports.
- Assisted in seating shows and organising show invites.
Administration, Sales, Wholesale, Manager
2014 - 2014
job
Sales and Logistics Co-ordinator
Christopher Raeburn.
- Worked on menswear, womenswear and accessories collections.
- Processing of all orders including payment terms, shipping agreements, mark up and deposit invoices.
- Responsible for keeping shipments on time and managing the inventory.
- Correspondence with all customer enquiries for buyers, private clients and ecommerce clients.
- Research potential new partners and liaised with existing retailers.
- Managed personal/retailer orders returns, stock swaps, reorders, and credit control.
- Stock and sample management. Point of contact between PR and production.
- Preparation of training manuals and assisted on in-store training visits with key clients.
- Supported in organizing London shows and seating plans.
- Managed the webshop and worked with the social media coordinator to increase viability.
- Responsible for sales reports and sell-through analysis.
- Processing of all orders including payment terms, shipping agreements, mark up and deposit invoices.
- Responsible for keeping shipments on time and managing the inventory.
- Correspondence with all customer enquiries for buyers, private clients and ecommerce clients.
- Research potential new partners and liaised with existing retailers.
- Managed personal/retailer orders returns, stock swaps, reorders, and credit control.
- Stock and sample management. Point of contact between PR and production.
- Preparation of training manuals and assisted on in-store training visits with key clients.
- Supported in organizing London shows and seating plans.
- Managed the webshop and worked with the social media coordinator to increase viability.
- Responsible for sales reports and sell-through analysis.
Social Media, Ecommerce, Research, Training, Webshop, Pr, Management, Sales, Shipping, Coordinator, Accessories, Production, Processing, Social, UP
My education
London College of Fashion
Bachelors, Fashion (Minor in Design)
Bachelors, Fashion (Minor in Design)
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