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20 plus years of advertising agency account management experience including global leadership roles on a number of leading technology brands
Juhani Eistrat
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
• Includes small and medium sized advertising agency leadership positions.
• Global client management roles at FCB Direct, OgilvyOne Worldwide and Wunderman servicing IBM and Microsoft
accounts.
• Extensive business development experience pitching global communications campaigns.
• Well honed listening, communications and presentation skills.
• Proven ability to lead cross functional teams in identifing, developing and selling creative solutions.
• The presence and diplomatic style honed by 20 plus years of global experience.
• Global client management roles at FCB Direct, OgilvyOne Worldwide and Wunderman servicing IBM and Microsoft
accounts.
• Extensive business development experience pitching global communications campaigns.
• Well honed listening, communications and presentation skills.
• Proven ability to lead cross functional teams in identifing, developing and selling creative solutions.
• The presence and diplomatic style honed by 20 plus years of global experience.
Markets
United States
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2015 - 2020
job
Director, Account Services and Business Development
WolfsonBell.
* Video content development for Toronto Stock Exchange.
* B2B event design and management Ernst & Young, Canadian Marketing Association, CGCA.
* B2B event design and management Ernst & Young, Canadian Marketing Association, CGCA.
Marketing, Design, Business development, Video content, Video, B2B, Exchange, Event, Content Development, Management, Event design, Content, Development
2013 - 2020
freelance
Strategic Sales Consultant (Toronto)
unknown.
Principal Consultant
* Strategic sales and marketing services.
* Strategic sales and marketing services.
Marketing, Sales
2009 - 2013
job
Director, Global Business Development
PineLake Communications.
Responsible for global marketing and business development activities for Waterloo based digital
communications agency specializing in customer support materials for the mobile market
(Blackberry, HTC and their global operator partners)
* Developed and executed go to market strategy leveraging existing global Blackberry experience.
* Led successful new business win from HTC Taipei headquarters.
* Subsequently expanded business to HTC Europe (France, Spain and UK) and HTC Americas based in Seattle.
communications agency specializing in customer support materials for the mobile market
(Blackberry, HTC and their global operator partners)
* Developed and executed go to market strategy leveraging existing global Blackberry experience.
* Led successful new business win from HTC Taipei headquarters.
* Subsequently expanded business to HTC Europe (France, Spain and UK) and HTC Americas based in Seattle.
Marketing, Business development, Support, Global Marketing, Development, Go, LED
2008 - 2009
job
Acting Managing Director - SMT Direct
Blue Zebra Consulting.
* Responsible for day to day management of 120 station call centre operation.
* Managed contract renewal RFP process for largest client - Rogers Communications.
Consumer Transition Lead (Contract) - WPP Project DaVinci/Enfatico
* Responsible for planning and execution of transition for Dell consumer business from existing agency
to Enfatico's Austin (Texas) based start-up (WPP's "single client" agency for Dell).
* Managed contract renewal RFP process for largest client - Rogers Communications.
Consumer Transition Lead (Contract) - WPP Project DaVinci/Enfatico
* Responsible for planning and execution of transition for Dell consumer business from existing agency
to Enfatico's Austin (Texas) based start-up (WPP's "single client" agency for Dell).
Management, RFP, UP
2006 - 2008
job
Global Group Account Director, Team Microsoft
Wunderman.
* Responsible for leading global account team for Microsoft Server and Tools business
* Relationship Marketing business (80% digital) for the following Microsoft Business Groups:
Technical Audiences Global Marketing (TAGM), Microsoft Learning (MSL), Silverlight, Core
Infrastructure Optimization, Application Platform Optimization, Windows High Performance
Computing Server, Forefront & Enterprise Group.
* Managed global solutions campaigns (Customer Campaigns) successfully executed in over 30
countries worldwide
* Led global re-launch of Windows HPC Server (Microsoft's High Performance Computing product)
* Relationship Marketing business (80% digital) for the following Microsoft Business Groups:
Technical Audiences Global Marketing (TAGM), Microsoft Learning (MSL), Silverlight, Core
Infrastructure Optimization, Application Platform Optimization, Windows High Performance
Computing Server, Forefront & Enterprise Group.
* Managed global solutions campaigns (Customer Campaigns) successfully executed in over 30
countries worldwide
* Led global re-launch of Windows HPC Server (Microsoft's High Performance Computing product)
Marketing, Microsoft Server, Windows, Website, Twitter, Global Marketing, Infrastructure, Server, Enterprise, Silverlight
2004 - 2006
job
Managing Director, CRM Solutions Group
Anderson DDB.
* Responsible for setting up and developing capabilities of newly formed CRM Solutions Group to service a number of Johnson & Johnson Biotech and Healthcare companies based in the U.S.
* Implemented a new integrated direct to consumer business model for healthcare across a number of Johnson & Johnson companies in the U.S.
* Member of Agency Management Board
* Implemented a new integrated direct to consumer business model for healthcare across a number of Johnson & Johnson companies in the U.S.
* Member of Agency Management Board
CRM, Management, Service, UP
2000 - 2004
job
Managing Director
Arnold Brand Response.
Arnold Brand Response (previously Vickers & Benson Direct and Interactive)
* Full P&L responsibility for 45 person direct marketing division. Reporting to the Chairman of Arnold
Worldwide Canada.
* Member of 4 person Executive Management Team, Arnold Worldwide Canada.
* Canadian Clients - Hudson's Bay Company (Credit & Loyalty Group), Lennox Industries, Canada
Savings Bonds, Royal LePage, BMO Financial Group, Wine Rack, Canadian Tourism Commission,
Sprint Canada, Ottawa Hospital Lottery.
* U.S. Clients - Harris Bank (Chicago) and Service Experts (Dallas)
* Full P&L responsibility for 45 person direct marketing division. Reporting to the Chairman of Arnold
Worldwide Canada.
* Member of 4 person Executive Management Team, Arnold Worldwide Canada.
* Canadian Clients - Hudson's Bay Company (Credit & Loyalty Group), Lennox Industries, Canada
Savings Bonds, Royal LePage, BMO Financial Group, Wine Rack, Canadian Tourism Commission,
Sprint Canada, Ottawa Hospital Lottery.
* U.S. Clients - Harris Bank (Chicago) and Service Experts (Dallas)
Marketing, Direct marketing, Management, Service
1999 - 2000
job
Partner, Worldwide Group Account Director
OgilvyOne Worldwide.
• Client - IBM.
• Responsible for building global team and managing worldwide strategy and execution.
• Successfully launched 3 major campaigns worldwide in 25 countries.
• Responsible for building global team and managing worldwide strategy and execution.
• Successfully launched 3 major campaigns worldwide in 25 countries.
1996 - 1999
job
Senior Vice President, Group Management Director
FCB Direct.
Worked in Toronto and New York offices on various clients including: IBM, Citibank, Lucent Technologies
Management, President
My education
South Bank University
N/a, Food Science
N/a, Food Science
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