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jobs
Creative
Ben B.
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
http://*********.***
Creative looking for freelance projects in Creative & Art Direction, Design, Social Media, Content and brand identity.
I have been working in the creative industry for ten years, shaping bespoke campaigns and content series for leading global fashion & lifestyle brands. Over time, I have built creative relationships with emerging and established photographers, directors, brands, agencies, talents and artists around the globe.
Creative looking for freelance projects in Creative & Art Direction, Design, Social Media, Content and brand identity.
I have been working in the creative industry for ten years, shaping bespoke campaigns and content series for leading global fashion & lifestyle brands. Over time, I have built creative relationships with emerging and established photographers, directors, brands, agencies, talents and artists around the globe.
Markets
United Kingdom
Links for more
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Industries
Language
English
Fluently
Spanish
Fluently
French
Fluently
Dutch
Good
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2018 - ?
job
SENIOR ART DIRECTOR
MADE.COM.
Functions:
• Work with the Chief Creative Officer and CEO to reposition
the brand for the fashion-minded lifestyle segment.
• Develop a new creative direction for ATL, TTL,
editorial, ecommerce, PR and showrooms.
• Revamp the marketing mix and comms including
TV, OOH, print, online, social and PR.
• Manage the central Art Direction, Design, Photography
and Video teams from London.
• Direct and oversee the localisation of creative
in all MADE.COM’s markets.
Achievements:
• Increased awareness and ROI on ATL campaigns.
• Record Black Friday and Winter Sale revenue
and engagement rate in 8 years.
• Increased brand credibility by introducing MADE
to B2B industry events.
• Initiated co-creative partnerships with social platforms.
• Increased social awareness, organic following and
conversion to MADE.COM’s website.
• Launched a re-design of the homepage.
• Successful restructuring and growth of the creative
teams globally and locally.
• Work with the Chief Creative Officer and CEO to reposition
the brand for the fashion-minded lifestyle segment.
• Develop a new creative direction for ATL, TTL,
editorial, ecommerce, PR and showrooms.
• Revamp the marketing mix and comms including
TV, OOH, print, online, social and PR.
• Manage the central Art Direction, Design, Photography
and Video teams from London.
• Direct and oversee the localisation of creative
in all MADE.COM’s markets.
Achievements:
• Increased awareness and ROI on ATL campaigns.
• Record Black Friday and Winter Sale revenue
and engagement rate in 8 years.
• Increased brand credibility by introducing MADE
to B2B industry events.
• Initiated co-creative partnerships with social platforms.
• Increased social awareness, organic following and
conversion to MADE.COM’s website.
• Launched a re-design of the homepage.
• Successful restructuring and growth of the creative
teams globally and locally.
Photography, Social, Direction, Online, TV, Website, Pr, Marketing, Print, ROI, Creative direction, Video, Ecommerce, Art Direction, Design, Visual identity, Branding, Digital Marketing, Communication, Social Media, Content marketing, Copywriting
2015 - 2018
job
GLOBAL CREATIVE LEAD (COMMERCIAL)
CONDÉ NAST INTERNATIONAL - INTERNAL CREATIVE AGENCY.
Functions:
• Creative and Art Direction of branded and white label content
across all online/offline platforms for global luxury clients.
• Work closely with all Vogue and GQ Creative Directors to set a
commercial creative strategy sitting next to editorial.
• Manage and grow the international Production and Art teams.
• Oversee design, copy and creation of all advertising formats.
• Commission third-party creative, PR and model agencies.
Achievements:
• Raised CNI’s global awareness across global agencies
and luxury houses.
• Established reputation as a global content agency.
• Increased number of returning business.
• Optimised budgets and margins on production.
• Collectively created streamlined creative, production and
project management processes throughout the business.
• Bridge the editorial and commercial art teams.
• Creative and Art Direction of branded and white label content
across all online/offline platforms for global luxury clients.
• Work closely with all Vogue and GQ Creative Directors to set a
commercial creative strategy sitting next to editorial.
• Manage and grow the international Production and Art teams.
• Oversee design, copy and creation of all advertising formats.
• Commission third-party creative, PR and model agencies.
Achievements:
• Raised CNI’s global awareness across global agencies
and luxury houses.
• Established reputation as a global content agency.
• Increased number of returning business.
• Optimised budgets and margins on production.
• Collectively created streamlined creative, production and
project management processes throughout the business.
• Bridge the editorial and commercial art teams.
Design, Project Management, Advertising, Art Direction, Creative Strategy, Pr, Management, Content, Production, Online, Direction, Concept Development, Visual identity, Graphic design, Illustration, Web design
2012 - 2014
freelance
FASHION CREATIVE & ART DIRECTOR - FREELANCE
Ben Barbier Ltd.
Functions:
• Art direction of lookbooks, partnerships and editorial shoots
for fashion clients such as J-C. de Castelbajac, Agnes b., APC,
Lacoste, Elle, Numero and Antidote magazine.
Achievements:
• Develop a strong network of European agencies,
producers, photographers, directors and clients.
DIGITAL
• Art direction of lookbooks, partnerships and editorial shoots
for fashion clients such as J-C. de Castelbajac, Agnes b., APC,
Lacoste, Elle, Numero and Antidote magazine.
Achievements:
• Develop a strong network of European agencies,
producers, photographers, directors and clients.
DIGITAL
Art Direction, Fashion, Creative direction, Creative content, Creative Strategy, Photography, Film and video
2013 - 2013
freelance
CREATIVE BRAND CONSULTANT
LINDA FARROW.
Functions:
• Global in-house creative direction.
• Manage the Art, PR and Social Media teams.
• Visual merchandising.
• Creative and art direction of all campaigns and editorial.
• Occasional graphic design.
• Commission third-party creative, PR and model agencies.
Achievements:
• Create and generate 360 global awareness around the
10-year anniversary, SS14 and AW14 campaigns.
• New collaborations and global partner in-store events.
• Redesign of the entire ecommerce platform.
• Onboarding of the ecommerce platform on mobile.
• Increased organic social media following and
conversion to website.
• Global in-house creative direction.
• Manage the Art, PR and Social Media teams.
• Visual merchandising.
• Creative and art direction of all campaigns and editorial.
• Occasional graphic design.
• Commission third-party creative, PR and model agencies.
Achievements:
• Create and generate 360 global awareness around the
10-year anniversary, SS14 and AW14 campaigns.
• New collaborations and global partner in-store events.
• Redesign of the entire ecommerce platform.
• Onboarding of the ecommerce platform on mobile.
• Increased organic social media following and
conversion to website.
Design, Art Direction, Ecommerce, Creative direction, Graphic design, Onboarding, Pr, Visual Merchandising, Website, Redesign, Direction, Social, Marketing, Copywriting, Communication, Social Media, Digital Marketing, Content marketing, Digital communication
2010 - 2012
job
DIGITAL EDITOR
LAGARDERE PUBLISHING GROUP.
Functions:
• Manage the production of books, ebooks, websites and apps.
• Source, brief and collaborate with writers, and designers.
• Commission artwork and photography, organise shoots.
Achievements:
• Publish two award-winning art and schoolbooks.
• Manage the production of books, ebooks, websites and apps.
• Source, brief and collaborate with writers, and designers.
• Commission artwork and photography, organise shoots.
Achievements:
• Publish two award-winning art and schoolbooks.
Websites, Photography, Artwork, Apps, Production, Project Management, Digital Marketing
My education
2013
ESCP Business School
MSc, Marketing & Creativity
MSc, Marketing & Creativity
2011
University La Sorbonne
Masters, Visual Comms & Design
Masters, Visual Comms & Design
2010
University La Sorbonne
Masters, Comparative Literature
Masters, Comparative Literature
2010
Ecole du Louvre
N/a, N/a
N/a, N/a
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