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Freelance senior copywriter and creative
Laura Nee
,
Surbiton, United Kingdom
Experience
Other titles
Skills
I'm offering
I'm a senior copywriter with almost 15 years' experience. Recent projects include - packaging copy for McCain; a creative campaign for IQOS; and a complete re-brand (including tone of voice and website) for a new CBD product.
Over the years I've worked on an exciting range of briefs including ads, branding, naming, packaging, tone of voice, guidelines, scripts, social, blogs, websites, shopper promotions, creative campaigns, events and more – which means I can switch smoothly between voices, styles and markets.
I'm passionate about writing (long live long copy) and can turn my pen to most things. But while I'm a copywriter at heart, I'm conceptual too – and I love working with art directors, designers and strategists to develop creative campaigns and events.
I speak English and Geordie, and make a cracking cup of tea.
Over the years I've worked on an exciting range of briefs including ads, branding, naming, packaging, tone of voice, guidelines, scripts, social, blogs, websites, shopper promotions, creative campaigns, events and more – which means I can switch smoothly between voices, styles and markets.
I'm passionate about writing (long live long copy) and can turn my pen to most things. But while I'm a copywriter at heart, I'm conceptual too – and I love working with art directors, designers and strategists to develop creative campaigns and events.
I speak English and Geordie, and make a cracking cup of tea.
Links for more
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Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2018 - 2020
freelance
Freelance copywriter and creative
Brand Opus, EveryFriday, Landor, Re (part of M&C Saatchi), Spar, Marks & Spencer, VentureThree, Haygarth, Momentum, We Are Alexander and VCCP..
Copywriter, Creative
2015 - 2018
job
Senior copywriter and creative
TracyLocke/ Haygarth.
I wrote engaging copy and developed creative campaigns, promotions and events for a huge range
of brands - adapting my style to suit different voices, markets and channels. At Haygarth I was
lead copywriter on two of the agency's biggest accounts - Sony and Vodafone - overseeing two
mid-weight copywriters and all freelancers. I was the sole copywriter at TracyLocke for global
brands including SC Johnson and HP.
of brands - adapting my style to suit different voices, markets and channels. At Haygarth I was
lead copywriter on two of the agency's biggest accounts - Sony and Vodafone - overseeing two
mid-weight copywriters and all freelancers. I was the sole copywriter at TracyLocke for global
brands including SC Johnson and HP.
Copywriter
2013 - 2015
job
Copywriter and tone of voice bod
unknown.
I helped businesses communicate better with their customers by developing their tone of voice and creating guidelines for them to follow. I also wrote on-hold and queue messages, scripts for call
centre agents, web FAQs and help pages, letters, emails and more.
centre agents, web FAQs and help pages, letters, emails and more.
Copywriter, Web
2012 - 2013
job
Copywriter and creative
McCann Erickson.
This role gave me the chance to flex my creative muscles by coming up with multi-platform ideas for L'Oreal and Maybelline's massive range of cosmetics, colourants and skincare products.
Copywriter, ME, UP
2010 - 2012
job
Copywriter
Ink, Bath.
It was at this small copywriting agency that I really developed my writing, researching, editing and proofreading skills. I turned my hand (or pen) to brand language and tone of voice guidelines, ads,
brochures, leaflets, letters, naming, packaging, presentations, websites and even the odd
Facebook quiz.
brochures, leaflets, letters, naming, packaging, presentations, websites and even the odd
Facebook quiz.
Copywriting, Writing, Websites, Copywriter, Packaging, Facebook, Proofreading, ADS, It, Naming, Quiz
2005 - 2010
job
Radio copywriter
unknown.
I wrote and directed radio ads for stations across the UK and was the sole copywriter at Kiss 101
for 2years.
for 2years.
Copywriter, ADS, Radio
My education
2006
-
2007
Cardiff University
Masters, English Literature
Masters, English Literature
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