Gary Willis , Hastings, United Kingdom

Hello there,

I’m Gary, a senior concept creative/Art Director/Creative Director.
I’ve driven award winning campaigns, created by myself or directing and inspiring teams, groups and departments as a Creative Partner, CD and Head of Art (twice).

All channel agency experience, both large and small, and client-side/in-house including:
ATL, integrated, DM, digital, content, social, experiential, shopper, brand activation, events, PR stunts, visualising, scamping - for both B2C & B2B.
Film and Content - concepting, scripting, storyboarding, even directing... http://******.**

Entrepreneurial drive - desk shared with the two agency owners at JPMH creating strategies and concepts across the entire client portfolio.
Most fun concepting, either in a team, group or on my own e.g. solo developing B2B UX comms strategies, concepts, positioning.
Experience helping mentor/inspire teams, designers, writers - eg. Creative Partner/Board Director at OgilvyOne; visiting mentor at School of Communication Arts 2.0.
Creating award-winning solutions – e.g. Google's Global Marketing Excellence Gold Award.
Digital transformation for financial, telecom, B2B/Tech clients – e.g. American Express, BT, Cisco, Couchbase, IP Solutions, Peltarion.
Helping out on strategy, briefs, propositions.
Gravitas presenting to C-level clients.

Award-winning print and digital Art Director... e.g. Google's Global Marketing Excellence Gold Award, One Show, D&AD.... still the only creative to have won Gold at both the Campaign Press Awards and Campaign Direct Awards.

Digital/Social innovation/firsts:
Helped create the first talking email, the world's longest email for BT at OgilvyOne.
The first email campaign that uses GPS to deliver real time offers specific to where the email is opened for American Express.
Created numerous Apps for sampling on brand Facebook pages and delivering Nestle Purina with their first 2 million plus views for content on their YouTube channel.

Further proven business success – leading creative as Creative Partner & Board Director on: a global tech brand, one of the UK’s largest telecoms (both B2B and B2C), and I was part of the team that delivered one agency 'Campaign Direct Agency of the Year' twice and gaining a seat on the Board for myself.

Now let's do business.
Thanks for reading,
Gary

07816 981 980

Website: http://******.**

Bespoke Concepting, B2B, FMCG, Experiential/Shopper, Financial, Visualising/Storyboarding, Social/Content Portfolios available on request by WeTransfer.

Linkedin http://******.**

Photo Blogs
http://******.**
http://******.**