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Social Media & Digital Marketing Professional
Steph DeGiorgio
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
strategy
Activate knowledge, oversight, and planning to ensure your you're optimizing all of your digital marketing decisions
content creation
Generate original content with photography, videography or motion design or optimize already existing assets into fresh, new work
influencers
Partner your brand with influencers to drive trust & awareness in your product - including but not limited to one off deals, activation events, long-term partnerships
paid advertising
Help you generate more traffic to your website or business using Google Ads, Facebook Ads (Instagram included), and social media targeting
branding
Start or revamp your look with visual brand identity, logo design, website design, color palette and typography
management
Content planning, posts to social accounts, and community engagement across all social platforms - i.e. Facebook, Instagram, Twitter, Google, LinkedIn, Pinterest
Activate knowledge, oversight, and planning to ensure your you're optimizing all of your digital marketing decisions
content creation
Generate original content with photography, videography or motion design or optimize already existing assets into fresh, new work
influencers
Partner your brand with influencers to drive trust & awareness in your product - including but not limited to one off deals, activation events, long-term partnerships
paid advertising
Help you generate more traffic to your website or business using Google Ads, Facebook Ads (Instagram included), and social media targeting
branding
Start or revamp your look with visual brand identity, logo design, website design, color palette and typography
management
Content planning, posts to social accounts, and community engagement across all social platforms - i.e. Facebook, Instagram, Twitter, Google, LinkedIn, Pinterest
Markets
United States
United Kingdom
France
Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2019 - 2020
job
Global Social Media Manager
itsu.
London, UK
• Defined strategic goals and measurable KPIs to drive business initiatives
• Strategic Planning
focusing on increased customer retention, sales growth, online
• Analytics & Metric Measurement
presence, and brand awareness
• Copywriting
• Collaborated with Global Head of Marketing to execute on all product
• Community Management
launches and campaigns across EMEA- both print & digital
• Event Coordination
• Planned, built, and executed content calendars with consistent
• Content Creation & Management
strategy, content, and tone
• Adobe Suite (Photoshop, Lightroom,
• Established core set of metrics to measure ROI of campaigns and guide Illustrator)
decision making • Talent & Influencer Management
• Established & managed database of Social Media Influencers, execute • Team Management
influencer activations and in-person events • Client Relations
• Designed, executed, & monitored organic & paid social campaigns/plans
from inception to completion
• Tested ad-copy, ad formats, hashtags, content. Etc. Education
• Defined strategic goals and measurable KPIs to drive business initiatives
• Strategic Planning
focusing on increased customer retention, sales growth, online
• Analytics & Metric Measurement
presence, and brand awareness
• Copywriting
• Collaborated with Global Head of Marketing to execute on all product
• Community Management
launches and campaigns across EMEA- both print & digital
• Event Coordination
• Planned, built, and executed content calendars with consistent
• Content Creation & Management
strategy, content, and tone
• Adobe Suite (Photoshop, Lightroom,
• Established core set of metrics to measure ROI of campaigns and guide Illustrator)
decision making • Talent & Influencer Management
• Established & managed database of Social Media Influencers, execute • Team Management
influencer activations and in-person events • Client Relations
• Designed, executed, & monitored organic & paid social campaigns/plans
from inception to completion
• Tested ad-copy, ad formats, hashtags, content. Etc. Education
Analytics, Manager, Social, Guide, Planning, Online, Community, Retention, Team management, Adobe, Growth, Content, Sales, Social Media, Adobe Suite, Management, Event, Print, Database, ROI, Strategic Planning, Illustrator, Content creation, Copywriting, Marketing
2017 - 2019
job
Social Media Manager
Ghost Media, Inc.
New York, NY & Los Angeles, CA
• Managed team of 6 Social Media Coordinators & 4 interns
• Set creative direction for all clients Bachelor of Science:
• Designed & managed client websites Marketing Communications
• Planned and executed monthly strategy & content calendars for all • 3.68 GPA
clients • Dean's List
• Weekly, monthly, quarterly reports via Sprout Social
Event Planning Summer Program:
• Worked hand-in-hand with Talent Manager to curate and partner
• Managed team of 6 Social Media Coordinators & 4 interns
• Set creative direction for all clients Bachelor of Science:
• Designed & managed client websites Marketing Communications
• Planned and executed monthly strategy & content calendars for all • 3.68 GPA
clients • Dean's List
• Weekly, monthly, quarterly reports via Sprout Social
Event Planning Summer Program:
• Worked hand-in-hand with Talent Manager to curate and partner
Social Media, Marketing, Websites, Creative direction, Event planning, Event, Content, Science, Direction, Planning, Social, Manager
2016 - 2017
job
Social Media Manager
Jack Victor Limited.
New York, NY
• Identified target market and key segments through in-depth analysis of client base and market trends • Social Media Marketing, Community Management,
& Content Creation Freelance
• Manage team of 3 Social Media Coordinators
• Built, planned, and executed monthly content calendars based on • Kate Spade New York
• Identified target market and key segments through in-depth analysis of client base and market trends • Social Media Marketing, Community Management,
& Content Creation Freelance
• Manage team of 3 Social Media Coordinators
• Built, planned, and executed monthly content calendars based on • Kate Spade New York
Social Media, Marketing, Social Media Marketing, Content creation, Management, Content, Community, Social, Manager
2016 - 2016
job
Social Media Coordinator
Jack Victor Limited.
New York, NY
• Copywrote to increase engagement with customers/target demographic
• Produced social posts and promotional content
• Tracked competitors' content and social presence in order to improve • International travel
in-house campaigns and remain current • Volunteering at a local animal shelter
• Public speaking at mental health seminars
• Copywrote to increase engagement with customers/target demographic
• Produced social posts and promotional content
• Tracked competitors' content and social presence in order to improve • International travel
in-house campaigns and remain current • Volunteering at a local animal shelter
• Public speaking at mental health seminars
Social Media, Content, Public speaking, Coordinator, Health, International, Social
2014 - 2015
job
Marketing Assistant
Kate Spade.
Marketing
2013 - 2013
internship
Social Media Intern
Gap, Inc.
Social Media, Social, Internal
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