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Agile product leader & former strategy consultant
Gary Engelbert
,
London, United Kingdom
Experience
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I'm offering
Commercially-sharp, technically-minded, and highly analytical, an agile product leader and former strategy consultant. Over 5 years of hands-on product management experience, including leading discovery, delivery, and product teams in e-commerce, subscription, and direct-to-consumer start-up/scale-up environments and corporates.
Key Achievements:
- Led a multidisciplinary product team of 12 with responsibility for Cornerstone’s digital product suite and integrations
- Built a range of subscription prescription medication from discovery to launch 6 months
- Launched Arsenal’s e-commerce platform, facilitating global payments, currencies and dynamic/personalised content
Key Achievements:
- Led a multidisciplinary product team of 12 with responsibility for Cornerstone’s digital product suite and integrations
- Built a range of subscription prescription medication from discovery to launch 6 months
- Launched Arsenal’s e-commerce platform, facilitating global payments, currencies and dynamic/personalised content
Markets
United Kingdom
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Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2018 - 2020
job
Head of Product & Tech
Cornerstone.co.uk.
Reporting to the CEO, grew and led a team from 8 to 12 including Product Managers, UX Designers, Frontend, Backend, DevOps and Data Engineers. Used Agile principles and Scrum methodology to devise fresh and new ways of working, embedding them within the team to drive efficiencies in product development
● Responsible for building and maintaining the cloud infrastructure through continuous deployment/delivery,
comprising of the customer web-application, admin panel, backend API, MySQL database, and all integrations with third parties for warehousing, email marketing, payments, couriers etc.
● Launched a range of prescription medication (erectile dysfunction, hair loss and weight loss treatments) through
integrating with a partner pharmacy's API, adopting a drop-ship model. The range has a revenue run-rate of £3.5m
● Owned the roadmap, strategy and product vision. Developed a cross-functional prioritisation process to facilitate
planning, and ensure the Product & Tech function is delivering key business goals and customer-led requirements
● Driven by legal regulations, led the successful migration from Stripe to Adyen for all customer payment processing
in under 8 weeks (a record time according to Adyen)
● Based on customer feedback, launched three new products (vitamins, condoms and deodorant), and built a new
system to facilitate delivery frequency at a product level, resulting in incremental revenues of over £2m p.a.
● Restructured and redesigned the website from a purely shaving to a multi-product flow, representing the new company direction. This led to an increased average order value of 30% and conversion of 22%
● Took a minimum viable product approach to deliver dynamic customer discounting functionality, a new customer
cancellation flow, an in-house CRM tool, an automated customer help centre and a data warehouse and visualisation tool for users to analyse data and create reports/dashboards
● Oversaw objective setting and performance appraisals across the Product & Tech team, ensuring effective performance management processes were in place. Helped define and build company culture through organisation value setting through to implementation tactics
● Responsible for building and maintaining the cloud infrastructure through continuous deployment/delivery,
comprising of the customer web-application, admin panel, backend API, MySQL database, and all integrations with third parties for warehousing, email marketing, payments, couriers etc.
● Launched a range of prescription medication (erectile dysfunction, hair loss and weight loss treatments) through
integrating with a partner pharmacy's API, adopting a drop-ship model. The range has a revenue run-rate of £3.5m
● Owned the roadmap, strategy and product vision. Developed a cross-functional prioritisation process to facilitate
planning, and ensure the Product & Tech function is delivering key business goals and customer-led requirements
● Driven by legal regulations, led the successful migration from Stripe to Adyen for all customer payment processing
in under 8 weeks (a record time according to Adyen)
● Based on customer feedback, launched three new products (vitamins, condoms and deodorant), and built a new
system to facilitate delivery frequency at a product level, resulting in incremental revenues of over £2m p.a.
● Restructured and redesigned the website from a purely shaving to a multi-product flow, representing the new company direction. This led to an increased average order value of 30% and conversion of 22%
● Took a minimum viable product approach to deliver dynamic customer discounting functionality, a new customer
cancellation flow, an in-house CRM tool, an automated customer help centre and a data warehouse and visualisation tool for users to analyse data and create reports/dashboards
● Oversaw objective setting and performance appraisals across the Product & Tech team, ensuring effective performance management processes were in place. Helped define and build company culture through organisation value setting through to implementation tactics
Planning, UX, Backend, Frontend, Scrum, Product development, Product Management, Business strategy, User experience design, User stories, Team Leadership, Team management, Agile development, Data Analysis, Excel, Product strategies
2014 - 2018
job
Senior Product Manager
Arsenal Football Club.
● Launched Arsenal's new global e-commerce platform. Management of all aspects including user story definition, UX, design, payments, build and implementation. Average order value increased by 15% and conversion 20% as a direct result of the new platform
● Launched a multi-channel and currency Arsenal FC gift card proposition driving £500K of incremental sales in the first six months of launch
● Led the first Arsenal Innovation Lab, an initiative to incubate six start-ups with the option of making equity
investments in each. Launched the two ecommerce focussed start-ups (a chatbot and an e-commerce image tagging platform) within Arsenal's digital estate
● Launched an official Arsenal auction site a channel for selling memorabilia (arsenal.sport-auction.com). The site is
now the leading Football Club memorabilia auction site globally with revenue of c.£500K p.a.
● Redefined Arsenal's Stadium Tour proposition and increased profitability by c.50% through the introduction of multi-language audio tours, and folding the Tours website into Arsenal's main e-commerce platform
● Launched a multi-channel and currency Arsenal FC gift card proposition driving £500K of incremental sales in the first six months of launch
● Led the first Arsenal Innovation Lab, an initiative to incubate six start-ups with the option of making equity
investments in each. Launched the two ecommerce focussed start-ups (a chatbot and an e-commerce image tagging platform) within Arsenal's digital estate
● Launched an official Arsenal auction site a channel for selling memorabilia (arsenal.sport-auction.com). The site is
now the leading Football Club memorabilia auction site globally with revenue of c.£500K p.a.
● Redefined Arsenal's Stadium Tour proposition and increased profitability by c.50% through the introduction of multi-language audio tours, and folding the Tours website into Arsenal's main e-commerce platform
Design, UX, Innovation, E-commerce, Product Manager, Business strategy, Product development, Data Analysis, Data analytics, Team Leadership, Agile development, Web development, Software development
2010 - 2013
freelance
Strategy Consultant
PMSI UK.
Strategy Consultant specialising in analytics, business strategy and commercial due dilligence
Commercial Due diligence, Business strategy
2008 - 2010
freelance
Strategy Consultant
Accenture UK.
Strategy consultant working on a variety of clients as part of large technology and software implementations
Process design, Project Management, Product Management, Business strategy, Excel, Data Analysis, Business Modeling
My education
2003
-
2007
University of Nottingham
Bachelors, Product Design & Manufacturing Engineering
Bachelors, Product Design & Manufacturing Engineering
2000
-
2002
Mill Hill School, London
Secondary, Maths, Physics, Design, Politics
Secondary, Maths, Physics, Design, Politics
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