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Senior Global Product Manager
Chimeren Peerbhai, MBA
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Multi-disciplined product leader with twenty years’ experience of driving innovation, development and commercialisation of best-in-class products for both SMEs and Fortune 500 multinationals. Accomplished public speaker and strategic thinker with a passion for building disruptive products that are user-centric, intuitive and aesthetically pleasing. Proven track record of data-based decision making with expertise in prioritising features that balance business objectives and customer needs.
Entrepreneurial approach with an ability to jump between creative, strategic and tactical mindsets to produce award-winning and highly differentiated product suites. Exceptional communication; able to build and nurture the strong stakeholder relationships needed to scale complex deliveries globally, in a fast-paced cross-functional environment.
Entrepreneurial approach with an ability to jump between creative, strategic and tactical mindsets to produce award-winning and highly differentiated product suites. Exceptional communication; able to build and nurture the strong stakeholder relationships needed to scale complex deliveries globally, in a fast-paced cross-functional environment.
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
Ready for
Ongoing relation / part-time
Full time contractor
Available
My experience
2019 - ?
job
Senior Product Management Lead- Internationalisation
Babylon Health.
RESPONSIBILITIES
* Lead and deliver the entire life-cycle from product definition through to production and release for multiple
backend services (AI, ML, NLP, API's) to manage complex translation variations required for chatbots that reduced
engineering effort by 92%, increased personalisation accuracy by 59% and increased speed to update content from days to minutes
* Serve as product evangelist by discussing complex technical concepts simply, to gain widespread product adoption
KEY ACHIEVEMENTS
* Deployed a new mission critical internationalisation API service to deliver great localised conversational interfaces
within first 3 months of joining by capturing, synthesizing, and communicating needs to engineering, balancing
trade-offs between strategic vision and speed
* Lead and deliver the entire life-cycle from product definition through to production and release for multiple
backend services (AI, ML, NLP, API's) to manage complex translation variations required for chatbots that reduced
engineering effort by 92%, increased personalisation accuracy by 59% and increased speed to update content from days to minutes
* Serve as product evangelist by discussing complex technical concepts simply, to gain widespread product adoption
KEY ACHIEVEMENTS
* Deployed a new mission critical internationalisation API service to deliver great localised conversational interfaces
within first 3 months of joining by capturing, synthesizing, and communicating needs to engineering, balancing
trade-offs between strategic vision and speed
Backend, API, Product Management, Management, Service, Content, Engineering, Chatbots, NLP, Ai, Production, Conversational interfaces, Backend
2016 - 2019
job
Global Digital Product Management Lead- ViiV
GSK GlaxoSmithKline.
RESPONSIBILITIES
* Drive all product related activities including conception, design, development, project and product management
* Lead both distributed and co-located agile teams of project managers, analysts, UX, designers and developers
* Digital Marketing Transformation Evangelist, responsible for mentoring local markets to create step-change
towards a 'personalised' approach to multichannel marketing to improve KPI target success across regions
* Deeply understand customers' challenges and product market fit; working with rapid, iterative "customer led"
design and development processes to prioritize features and set sprint goals
* Communicate and own the company-level product vision based on robust data to influence senior stakeholders
and local markets; ensuring constant alignment and support from diverse groups
* Partner with innovation unit to test, measure and iterate emerging technology features (chatbots, AR/VR, wearables, IBM Watson) into our core offerings
KEY ACHIEVEMENTS
* Owned and delivered full cycle for three web portals with enterprise CRM integration (localised for 15 key markets), that assimilated legacy microsites onto core platforms to drive scale and nurture audience relationships
* Built out Digital Operations Centre of Excellence; encompassing a new digital concierge service desk and online
multichannel marketing planning tool that increased local market capability to deliver personalized experiences
* Worked closely with marketing, commercial and medical teams to direct development of new data visualisation
products that increased consumer and professional engagement across Web, Mobile and Virtual Reality channels
* Drive all product related activities including conception, design, development, project and product management
* Lead both distributed and co-located agile teams of project managers, analysts, UX, designers and developers
* Digital Marketing Transformation Evangelist, responsible for mentoring local markets to create step-change
towards a 'personalised' approach to multichannel marketing to improve KPI target success across regions
* Deeply understand customers' challenges and product market fit; working with rapid, iterative "customer led"
design and development processes to prioritize features and set sprint goals
* Communicate and own the company-level product vision based on robust data to influence senior stakeholders
and local markets; ensuring constant alignment and support from diverse groups
* Partner with innovation unit to test, measure and iterate emerging technology features (chatbots, AR/VR, wearables, IBM Watson) into our core offerings
KEY ACHIEVEMENTS
* Owned and delivered full cycle for three web portals with enterprise CRM integration (localised for 15 key markets), that assimilated legacy microsites onto core platforms to drive scale and nurture audience relationships
* Built out Digital Operations Centre of Excellence; encompassing a new digital concierge service desk and online
multichannel marketing planning tool that increased local market capability to deliver personalized experiences
* Worked closely with marketing, commercial and medical teams to direct development of new data visualisation
products that increased consumer and professional engagement across Web, Mobile and Virtual Reality channels
Service, Watson, LED, Processes, Wearables, Enterprise, Online, Web, KPI, Development, Support, Transformation, Chatbots, Marketing Planning, Technology, Digital Marketing, Test, Integration, Virtual reality, Management, Mentoring, Agile, Innovation, Product Management, UX, Operations, CRM, Design, Marketing
2014 - 2016
job
Director of Product Management
Ixico.
RESPONSIBILITIES
* Managed product, project and marketing management teams in parallel, to create data driven medical decision
support tools for many leading pharmaceutical and healthcare providers
* Validated business cases to ensure alignment with commercial goals, market feedback and customer needs by
conducting rigorous usability studies, A/B (multivariate) testing and market analysis to shape the product roadmap
* Championed Agile best practices through running daily stand-ups, conducting sprint reviews and retrospectives to ensure on-budget and timely delivery of highly differentiated and innovative product suites
* Ensured digital vision was articulately communicated to stakeholders (senior executives, board, strategic partners and clients) by leading ideation workshops, rapid prototyping sessions, presentations and proposals
KEY ACHIEVEMENTS
* Drove technology exploration to develop a machine learning digital platform (CE-marked medical device); that was
awarded clinical study funding from InnovateUK to evaluate the feasibility of mobile and wearable technologies to collect and analyse real world data from 500 patients, covering 4 NHS Mental Health Trusts
* Directed development of a new patented product that integrated with NHS 111 providing emergency services and GP's with real-time access to digital care plans to support personalised care pathways; that won multiple awards
for "Partnership with the NHS" and was selected to participate in 3 of the 5 NHS Innovation Test Beds
* Managed product, project and marketing management teams in parallel, to create data driven medical decision
support tools for many leading pharmaceutical and healthcare providers
* Validated business cases to ensure alignment with commercial goals, market feedback and customer needs by
conducting rigorous usability studies, A/B (multivariate) testing and market analysis to shape the product roadmap
* Championed Agile best practices through running daily stand-ups, conducting sprint reviews and retrospectives to ensure on-budget and timely delivery of highly differentiated and innovative product suites
* Ensured digital vision was articulately communicated to stakeholders (senior executives, board, strategic partners and clients) by leading ideation workshops, rapid prototyping sessions, presentations and proposals
KEY ACHIEVEMENTS
* Drove technology exploration to develop a machine learning digital platform (CE-marked medical device); that was
awarded clinical study funding from InnovateUK to evaluate the feasibility of mobile and wearable technologies to collect and analyse real world data from 500 patients, covering 4 NHS Mental Health Trusts
* Directed development of a new patented product that integrated with NHS 111 providing emergency services and GP's with real-time access to digital care plans to support personalised care pathways; that won multiple awards
for "Partnership with the NHS" and was selected to participate in 3 of the 5 NHS Innovation Test Beds
Technology, Medical device, Health, Testing, Development, Usability & UX, Business cases, Support, Workshops, Marketing Management, Pharmaceutical, Marketing, Test, Rapid Prototyping, Management, Usability, Agile, Innovation, Budget, Product Management, Prototyping, Machine learning
2011 - 2013
job
Global Digital Strategy Manager
Abbott.
RESPONSIBILITIES
* Headed cross-functional team responsible for digital marketing strategy to grow brands across 5 divisions, in over
100 countries that contributed towards driving net global sales over $5 billion in 2013
* Planned and executed multi-year B2B and B2C marketing plans to deliver measurable, targeted, localised and engaging user-centric experiences while ensuring legal and regulatory compliance per market
* Drove global digital and social strategic planning activities, working closely with senior management in Marketing,
PR, Creative, IT, Legal and Regulatory to define actionable KPIs and effectively optimise ROI
* Maximised and managed vendor/agency/client partnerships and marketing budgets
* Analysed campaigns and defined opportunities to enhance monetisation, virality, user engagement and growth
KEY ACHIEVEMENTS
* Change management corporate wide to champion adoption of emerging technologies, through creation of a global
digital strategy that encompassed use of augmented reality, crowdsourcing, virtual social worlds, wearable
technologies, social media, mobile marketing, and location based services to gain competitive advantage
* Devised innovative initiatives including company's 1st augmented reality marketing experience that provided
salesforce real-time user interaction data to personalise pitches that increased past year's visitor duration by 52%
* Headed cross-functional team responsible for digital marketing strategy to grow brands across 5 divisions, in over
100 countries that contributed towards driving net global sales over $5 billion in 2013
* Planned and executed multi-year B2B and B2C marketing plans to deliver measurable, targeted, localised and engaging user-centric experiences while ensuring legal and regulatory compliance per market
* Drove global digital and social strategic planning activities, working closely with senior management in Marketing,
PR, Creative, IT, Legal and Regulatory to define actionable KPIs and effectively optimise ROI
* Maximised and managed vendor/agency/client partnerships and marketing budgets
* Analysed campaigns and defined opportunities to enhance monetisation, virality, user engagement and growth
KEY ACHIEVEMENTS
* Change management corporate wide to champion adoption of emerging technologies, through creation of a global
digital strategy that encompassed use of augmented reality, crowdsourcing, virtual social worlds, wearable
technologies, social media, mobile marketing, and location based services to gain competitive advantage
* Devised innovative initiatives including company's 1st augmented reality marketing experience that provided
salesforce real-time user interaction data to personalise pitches that increased past year's visitor duration by 52%
Management, Manager, Social, Crowdsourcing, Mobile marketing, Regulatory, Global sales, Digital Marketing Strategy, Growth, It, Net, Compliance, Augmented Reality, Sales, Digital Marketing, Pr, Salesforce, ROI, Strategic Planning, B2c marketing, B2C, B2B, MArketing Strategy, Digital Strategy, Change management, Marketing, Social Media
2005 - 2007
job
Marketing Education eLearning Development Lead
Marketing Education.
RESPONSIBILITIES
* Accountable for hands on development and vendor management; ensured curriculum maximised interactivity to increase learning retention by including audio and text in multiple languages, complex animations, custom
interfaces, software simulations, branching scenarios, games and interactive quizzes
KEY ACHIEVEMENTS
* Established a new in-house eLearning development team, achieving vendor cost savings of over 800k per annum
* Utilised strong cross-functional communication skills in dealings with developers, instructional designers and subject matter experts to modernise over 300 eLearning courses, which increased user engagement time by 60%
* Accountable for hands on development and vendor management; ensured curriculum maximised interactivity to increase learning retention by including audio and text in multiple languages, complex animations, custom
interfaces, software simulations, branching scenarios, games and interactive quizzes
KEY ACHIEVEMENTS
* Established a new in-house eLearning development team, achieving vendor cost savings of over 800k per annum
* Utilised strong cross-functional communication skills in dealings with developers, instructional designers and subject matter experts to modernise over 300 eLearning courses, which increased user engagement time by 60%
Marketing, Management, Audio, Vendor Management, Development, Retention, Software
2002 - 2005
job
Founder
VersaStyle Creative Agency.
Defined and executed winning multi-channel marketing campaigns for consumer goods and services across a wide
range of digital and print media including: multilingual websites, eCommerce, user interfaces, eCards, banners,
games, community social portals, content management systems, animations, videos, branding, print
advertisements, brochures, posters, billboards and apparel
range of digital and print media including: multilingual websites, eCommerce, user interfaces, eCards, banners,
games, community social portals, content management systems, animations, videos, branding, print
advertisements, brochures, posters, billboards and apparel
Marketing, Branding, Ecommerce, Websites, Content Management, Print, Management, Content, Community, Apparel, Social, Winning, Founder
2000 - 2002
job
Designer, Revolution Magazine
Future US, Inc.
1997 - 2000
job
Photographer and Designer
SWCI Publishing & Thousand Words Magazine.
My education
2013
-
2014
University of Westminster
MBA, N/a
MBA, N/a
2000
-
2002
Academy of Art University
Bachelors, Multimedia
Bachelors, Multimedia
1997
-
2000
Columbia College
Bachelors, Photography
Bachelors, Photography
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