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0
jobs
Rosie Smith
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Markets
United Kingdom
Language
English
Fluently
My experience
2018 - 2020
job
Marketing and Community Manager
Multi-Service Agency.
Set up marketing strategies and budget for each business vertical;
Developed creative briefs and campaigns from Facebook Ads, LinkedIn Ads,
to Google Ads.
● Tracked leads and used data from Google Ads, Google Analytics, and HubSpot to improve our campaigns.
● Responsible for the project management of the website redevelopment for
each service. Also responsible for updating each site's content using both
WordPress and Squarespace.
● Managed the individual Accela social media accounts, using Hootsuite.
● Developed internal marketing materials such as our brand guidelines and monthly newsletters. Also schedules monthly team education sessions by
service and team building activities.
Junior Account Executive (PR)
● Developing strategy and copy for clients' Social Media as well as Facebook
Ads and Boosted Posts using the Ad Manager Platform, from single image
Ads and carousels. Also responsible for our company's Instagram account.
● Putting together a brand guideline for Tanglin Gin's social media content.
● Developed media kit materials: press releases for low-cost airline Vietjet,
media alerts for upcoming acts playing at CÉ LA VI, media pitches for
menswear label DUXTON, spokesperson bios for co-living company Hmlet, and company fact sheets.
Developed creative briefs and campaigns from Facebook Ads, LinkedIn Ads,
to Google Ads.
● Tracked leads and used data from Google Ads, Google Analytics, and HubSpot to improve our campaigns.
● Responsible for the project management of the website redevelopment for
each service. Also responsible for updating each site's content using both
WordPress and Squarespace.
● Managed the individual Accela social media accounts, using Hootsuite.
● Developed internal marketing materials such as our brand guidelines and monthly newsletters. Also schedules monthly team education sessions by
service and team building activities.
Junior Account Executive (PR)
● Developing strategy and copy for clients' Social Media as well as Facebook
Ads and Boosted Posts using the Ad Manager Platform, from single image
Ads and carousels. Also responsible for our company's Instagram account.
● Putting together a brand guideline for Tanglin Gin's social media content.
● Developed media kit materials: press releases for low-cost airline Vietjet,
media alerts for upcoming acts playing at CÉ LA VI, media pitches for
menswear label DUXTON, spokesperson bios for co-living company Hmlet, and company fact sheets.
ADS, Social media ads, Manager, UP, Social, Hootsuite, Google, Community, Hubspot, Website, Content, Service, Squarespace, Social Media, Analytics, Management, Pr, Linkedin, Facebook, Instagram, Budget, Project Management, Google analytics, Marketing, Wordpress
2016 - 2018
job
Interactive and Digital Media Manager
New Life Stories.
Developed copy and visuals for Facebook and Instagram campaigns for
fundraising and recruiting volunteers, using the Ad Manager Platform.
Everything from single image ads, carousels, and video.
● Created copy and visuals for a range of EDM campaigns, using MailChimp.
● Created content and managed various social media channels, using
Hootsuite.
● Organized our Marketing Plan for the year with key events, a strategy for
when our campaigns will run, updates on our marketing materials, all along
with a budget.
● Responsible for content creation and regular updates to the website.
● Instrumental in making Google a partner with the charity.
fundraising and recruiting volunteers, using the Ad Manager Platform.
Everything from single image ads, carousels, and video.
● Created copy and visuals for a range of EDM campaigns, using MailChimp.
● Created content and managed various social media channels, using
Hootsuite.
● Organized our Marketing Plan for the year with key events, a strategy for
when our campaigns will run, updates on our marketing materials, all along
with a budget.
● Responsible for content creation and regular updates to the website.
● Instrumental in making Google a partner with the charity.
Social Media, Marketing, Content creation, Video, Budget, Instagram, Fundraising, Facebook, Mailchimp, ADS, Content, Website, Google, Hootsuite, Social, Manager
My education
Edinburgh Napier University
Bachelors, Broadcast Journalism
Bachelors, Broadcast Journalism
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