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jobs
Marketing Manager
Lucy Warriner
,
BINGLEY, United Kingdom
Experience
Other titles
Skills
I'm offering
A driven and results orientated marketing professional, with experience working in the finance, retail, commercial property and academic publishing sectors. Combining creativity with a knowledge of various marketing channels, to bring the best possible solutions for my clients.
I have worked within various size companies - from one of the 'big 4' supermarket businesses to a small marketing agency.
I have worked within various size companies - from one of the 'big 4' supermarket businesses to a small marketing agency.
Markets
United Kingdom
Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2020 - ?
job
MARKETING MANAGER
EMERALD PUBLISHING.
Working closely with publishers to create marketing strategies for academic books, journals, online research and case studies.
I create campaigns for the research materials through multi channel means. These include paid social media ads, web/CMS management, E-mail marketing, print media and content creation.
Commissioning and developing campaign pieces such as podcasts, webinars, videos and blog posts to further the conversations around the topics of promotion.
I create campaigns for the research materials through multi channel means. These include paid social media ads, web/CMS management, E-mail marketing, print media and content creation.
Commissioning and developing campaign pieces such as podcasts, webinars, videos and blog posts to further the conversations around the topics of promotion.
Asset Management, Manager, Social, Planning, Online, Campaign, Web, Blog, Content, ADS, E-mail marketing, Social Media, Management, Event, Print, Event planning, Research, Budget, CMS, Content creation, Marketing
2018 - 2020
job
Marketing Manager
JLL (Bewonder).
Planning and creating marketing strategies across digital and offline channels for shopping centres across the UK, for asset management clients such as AEW, Legal & General, LaSalle.
Event planning and management, including budget management. Developing and sustaining key relationships with shopping centre managers, key stakeholders and partnering agencies. Managing shopping centre social media channels - Facebook, Twitter.
I worked closely with the internal PR teams to deliver successful PR coverage for the centres. I also developed new websites for the shopping centres with the internal web development team, ensuring
responsiveness and optimisation is achieved through SEO.
Event planning and management, including budget management. Developing and sustaining key relationships with shopping centre managers, key stakeholders and partnering agencies. Managing shopping centre social media channels - Facebook, Twitter.
I worked closely with the internal PR teams to deliver successful PR coverage for the centres. I also developed new websites for the shopping centres with the internal web development team, ensuring
responsiveness and optimisation is achieved through SEO.
Social Media, Marketing, Seo, Websites, Account Manager, Pr, Optimization, Content, Twitter, Development, Web, Social, Manager
2018 - 2018
job
ACCOUNT MANAGER
KVH.
Creating content for in-store and commercial radio (such as Heart and Capital) advertisements for a portfolio of clients, including ASDA, Topps Tiles, Costcutter, House of Fraser and Spar. This
included script writing and selecting voiceover/sound effects/music. Also occasionally writing and conducting interviews.
I managed the clients' needs day-to-day, as well as working closely with the internal production and technical teams to ensure this is achieved. I also regularly met with clients to discuss creative
exploration and offering new services. Additional tasks; managing client budgets, working with the finance team to invoice monthly, writing blog posts for the KVH website.
included script writing and selecting voiceover/sound effects/music. Also occasionally writing and conducting interviews.
I managed the clients' needs day-to-day, as well as working closely with the internal production and technical teams to ensure this is achieved. I also regularly met with clients to discuss creative
exploration and offering new services. Additional tasks; managing client budgets, working with the finance team to invoice monthly, writing blog posts for the KVH website.
Design, Writing, Print, Voiceover, Finance, Radio, Content, Website, Blog, Music, Production, Copywriting
2016 - 2018
job
POS Co-ordinator
ASDA.
Project managing campaigns and working with both print and design agencies to come to the most suitable POS solutions for both the business and the customer. Ensuring campaigns are always 'on
brand' and within Asda's customer mission was a daily focus.
Managing all promotional POS in stores and being the point of contact for multiple stakeholders including internal trading teams and senior directors.
Working with design teams, approving artwork, copy writing and proof-reading, attending photo shoots and creative directing.
Presenting creative work to company execs where campaigns were high profile.
Identifying opportunities where the business could be using cheaper and more effective POS solutions, (one example saved the business £17k every month.)
brand' and within Asda's customer mission was a daily focus.
Managing all promotional POS in stores and being the point of contact for multiple stakeholders including internal trading teams and senior directors.
Working with design teams, approving artwork, copy writing and proof-reading, attending photo shoots and creative directing.
Presenting creative work to company execs where campaigns were high profile.
Identifying opportunities where the business could be using cheaper and more effective POS solutions, (one example saved the business £17k every month.)
Design, Writing, Operations, Artwork, Pos, Presenting, Marketing Campaigns, Brand activation
2016 - 2016
job
CAMPAIGN CO-ORDINATOR
CPM.
Working alongside the internal sales team and with FMCG suppliers such as Mars, Mondelez, Heinz, and Danone to create in-store activation such as sampling in ASDA stores across the UK.
Creating weekly supplier facing reports of campaigns. Ensuring all sales trackers, PO's, invoices and WIPs are up to date and accurate.
Competitor and trade research for new leads and competitor research and presenting back to the team.
Sourcing new and innovative solutions for any ad-hoc campaign requests, holding client meetings and visiting local ASDA stores to review the campaign activity and presenting back any findings.
Creating weekly supplier facing reports of campaigns. Ensuring all sales trackers, PO's, invoices and WIPs are up to date and accurate.
Competitor and trade research for new leads and competitor research and presenting back to the team.
Sourcing new and innovative solutions for any ad-hoc campaign requests, holding client meetings and visiting local ASDA stores to review the campaign activity and presenting back any findings.
Research, Sales, Sourcing, Presenting, Campaign, UP
My education
2012
-
2015
University of East
Bachelors, Fashion Design
Bachelors, Fashion Design
?
-
2013
Leeds College of Art
Hndhncorequivalent, Art & Design
Hndhncorequivalent, Art & Design
?
-
2012
Bingley Grammar School
Secondary, RESEARCH
Secondary, RESEARCH
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