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Product Leader, Discovery & UX Specialist
Sabah Zdanowska
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Sabah is a product design consultant with a background in product management, UX research, service design and agile coaching. She specialises in enterprise software, mobile apps, data services and graph databases.
Sabah is experienced at leading product strategy and design from initial UX research and business case development to achieving product-market fit and usability testing, often advising companies on agile best practices or setting up the product function at startups.
Previous to her career in product design, Sabah worked in industry research in both London and San Francisco, notably as a Head of Research at the FTSE 100 company Informa and was responsible for a £3.5m revenue business.
Sabah has a BSc in Physics from the University of Bath and is currently studying part-time for a MSc in Human-Computer Interaction Design at City University of London.
Visit her website for blogs and case studies at http://*********.**
"Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works." – Steve Jobs
Sabah is experienced at leading product strategy and design from initial UX research and business case development to achieving product-market fit and usability testing, often advising companies on agile best practices or setting up the product function at startups.
Previous to her career in product design, Sabah worked in industry research in both London and San Francisco, notably as a Head of Research at the FTSE 100 company Informa and was responsible for a £3.5m revenue business.
Sabah has a BSc in Physics from the University of Bath and is currently studying part-time for a MSc in Human-Computer Interaction Design at City University of London.
Visit her website for blogs and case studies at http://*********.**
"Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works." – Steve Jobs
Markets
United Kingdom
Links for more
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Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2014 - ?
freelance
Founder & CEO
Ventures Consulting.
Product Strategy. UX Research. Coaching.
We are product consultancy, specialising in working closely with start-ups, scale-ups and non-profit organisations to:
• Design products from the ground up - how it works rather than how it looks
• Develop product strategies, propositions and roadmaps
• Deliver bespoke product and user experience coaching
• Advise on developing the product function at early stage start-ups
• Provide UX research, customer journey design and usability testing for SaaS platforms, websites and apps
Clients included: ComplyAdvantage, OpenCorporates, British Medical Association, Doctor Care Anywhere, OpenSignal, Plot Projects
We are product consultancy, specialising in working closely with start-ups, scale-ups and non-profit organisations to:
• Design products from the ground up - how it works rather than how it looks
• Develop product strategies, propositions and roadmaps
• Deliver bespoke product and user experience coaching
• Advise on developing the product function at early stage start-ups
• Provide UX research, customer journey design and usability testing for SaaS platforms, websites and apps
Clients included: ComplyAdvantage, OpenCorporates, British Medical Association, Doctor Care Anywhere, OpenSignal, Plot Projects
Product strategy, Customer journey design, User experience design, Business case development, Product Management, Agile project management, Project Management, User research, User-centered design, Design thinking, Graph databases, Machine learning, Data products
2014 - 2016
job
Head of Product & Client Success
DataShaka.
- Established the product function at the startup, focused on developing technology for the company’s graph database designed to join disparate datasets
- Shipped functionally to quality control and automate data processing, including developing a machine learning approach
- Product managed a new programming language to query and manipulate data via the DataShaka API, including design, user-testing and producing technical documentation
- Consulted with clients on data and visualisation projects for the likes the BBC, Bacardi and numerous global brands through partnering with the market research agency Hall & Partners
- Account managed all clients, tripled the company’s revenue in two years
- Shipped functionally to quality control and automate data processing, including developing a machine learning approach
- Product managed a new programming language to query and manipulate data via the DataShaka API, including design, user-testing and producing technical documentation
- Consulted with clients on data and visualisation projects for the likes the BBC, Bacardi and numerous global brands through partnering with the market research agency Hall & Partners
- Account managed all clients, tripled the company’s revenue in two years
Product Management, Agile project management, Business strategy, User research
2012 - 2013
job
RESEARCH DIRECTOR
GigaOM.
- Led research for GigaOM’s conferences in the areas of connected design, mobile first design and big data infrastructure, worked with industry experts to design learning experiences for technology professionals
- Achieved a turnover of $500K from GigaOM’s first European conference, grew conferencing arm to account for 40% of the company’s revenue
- Ran workshops for startups, in conjunction with VC firms in Silicon Valley
- Achieved a turnover of $500K from GigaOM’s first European conference, grew conferencing arm to account for 40% of the company’s revenue
- Ran workshops for startups, in conjunction with VC firms in Silicon Valley
Research
2011 - 2012
job
PUBLISHER & EDITOR
RCR Wireless News.
Led research on mobile apps, IoT and telecoms, produced conferences, workshops and news articles, regularly reported from industry events
- Launched and edited a new 'Analyst Angle' section on the website
- Launched and edited a new 'Analyst Angle' section on the website
Research, Workshops, Analyst
2007 - 2011
job
HEAD OF RESEARCH
Informa Tech/Ovum.
- Spearheaded research and designed learning experiences for telecoms professionals through technically orientated conferences and workshops
- Grew a global portfolio of conferences, to generate an annual revenue for £3.5m, launching in Asia, North America, South America and the Middle East, overseeing teams based in Singapore and Sao Paulo
- Produced content for Ovum's research platform, edited a blog and chaired conferences on a regular basis
- Grew a global portfolio of conferences, to generate an annual revenue for £3.5m, launching in Asia, North America, South America and the Middle East, overseeing teams based in Singapore and Sao Paulo
- Produced content for Ovum's research platform, edited a blog and chaired conferences on a regular basis
Research, Content, Blog, Workshops
2007 - 2007
job
INTELLIGENCE ANALYST
UK Government.
- Collected and analysed national crime data to find correlations with illegal immigration, weapons trafficking and the drugs trade
- Authored reports on findings used to brief the Home Secretary
- Authored reports on findings used to brief the Home Secretary
Analysis, Qualitative research
My education
2018
-
2020
City University of London
MSc, Human-Computer Interaction Design
MSc, Human-Computer Interaction Design
2003
-
2006
University of Bath
BSc, Physics
BSc, Physics
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