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Senior
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jobs
Isla Haslam
,
Balham, United Kingdom
Experience
Other titles
Skills
I'm offering
Markets
United Kingdom
Language
English
Fluently
My experience
2019 - ?
freelance
Senior Communications & Business Strategy Consultant
unknown.
Communications & Business Strategy Consultant working with a variety of start up agencies, including Jungle Cat Solutions, Sunny Side Up
and Sidekick Communications across health, health tech, fitness, sport, food, consumer and corporate affairs. Alongside this, also retains
two personal clients London Hygienist & Applied Consumer Neuroscience.
and Sidekick Communications across health, health tech, fitness, sport, food, consumer and corporate affairs. Alongside this, also retains
two personal clients London Hygienist & Applied Consumer Neuroscience.
Business strategy, Sport, Health, UP
2019 - 2019
freelance
Senior Communications Consultant
Porter Novelli.
• Almond Board of California - As part of global campaign managed and implemented CPG B2B campaign across four EMEA markets
• As a senior consultant I managed consumer, influencer marketing, healthcare professional and patient advisory campaigns across the following clients: British Soft Drinks Association, British Fruit Juice Association, Nicorette, Oxtex and Elastoplast
Key Achievement
• Presenting to over 300 international senior fruit juice industry professionals on the role of PR at the British Fruit Juice Association annual
conference in London
• As a senior consultant I managed consumer, influencer marketing, healthcare professional and patient advisory campaigns across the following clients: British Soft Drinks Association, British Fruit Juice Association, Nicorette, Oxtex and Elastoplast
Key Achievement
• Presenting to over 300 international senior fruit juice industry professionals on the role of PR at the British Fruit Juice Association annual
conference in London
Marketing, B2B, Pr, Presenting, International, Campaign
2018 - 2018
freelance
Senior Communications Consultant
Jungle Cat Solutions and Catch.
Part-time senior consultant providing strategic council for small PR business including Red Brick Road, Jungle Cat Solutions and Catch
Communications:
• Clients included: Health Supplements Information Service, Stork, British Summer Fruits, Chilean Cherries, Healthy IO, Puressentials,
Potters Herbals and No1 Rosemary Water.
Communications:
• Clients included: Health Supplements Information Service, Stork, British Summer Fruits, Chilean Cherries, Healthy IO, Puressentials,
Potters Herbals and No1 Rosemary Water.
Pr, Service, Health
2018 - 2018
job
Director
Kettle Green Communications.
Co-founded a small boutique PR agency, specialising in doing the marketing for start-up businesses, influencers and adventure expeditions.
Key Achievements
• Launching the new Vado Travel App and adventurer Kiko Matthews first book
• In partnership with Apple, opened the first ever smart home on behalf of Trivselhus
Key Achievements
• Launching the new Vado Travel App and adventurer Kiko Matthews first book
• In partnership with Apple, opened the first ever smart home on behalf of Trivselhus
Marketing, Pr, App, UP
2017 - 2018
job
Account Director
BBC.
Account Director within integrated agency coordinating and managing campaigns alongside advertising, strategy, creative and social media
teams.
Key Achievements:
• Managed an award-winning corporate reputation campaign for British Summer Fruits focusing on the impact that Brexit would have on
the UK Soft Fruits industry. Worked in partnership with the BBC to release an independent research report. Resulted in coverage across all
major TV outlets (1.5 hours of coverage), alongside national newspaper articles with a combined reach of over 150 million
• Leading integrated advertising campaign Encore Tickets, where PR influenced the creative direction for OOH for the first time at Red Brick
Road. Creative involved working in partnership with University of College London to conduct a research project to reveal the health
benefits of going to the theatre
• Leading and managing team of five junior members of staff, alongside successful client campaigns for five months without Head of PR and Social
• Other clients at Red Brick Road included: Soreen, Gs Fresh, Chilean Cherries, Chilean Blueberries and Suzuki
teams.
Key Achievements:
• Managed an award-winning corporate reputation campaign for British Summer Fruits focusing on the impact that Brexit would have on
the UK Soft Fruits industry. Worked in partnership with the BBC to release an independent research report. Resulted in coverage across all
major TV outlets (1.5 hours of coverage), alongside national newspaper articles with a combined reach of over 150 million
• Leading integrated advertising campaign Encore Tickets, where PR influenced the creative direction for OOH for the first time at Red Brick
Road. Creative involved working in partnership with University of College London to conduct a research project to reveal the health
benefits of going to the theatre
• Leading and managing team of five junior members of staff, alongside successful client campaigns for five months without Head of PR and Social
• Other clients at Red Brick Road included: Soreen, Gs Fresh, Chilean Cherries, Chilean Blueberries and Suzuki
Social Media, Advertising, Research, Creative direction, Pr, TV, Health, Campaign, Direction, Social, Winning
2016 - 2016
job
Senior Account Manager
Nexus Communications.
Worked with blue-chip healthcare companies, global brands and major industry associations, managing and developing cross-channel, fully
integrated campaigns. at an integrated agency allowed me to learn so much more about the marketing
Working in this role
Key Achievements: alongside advertising and creative teams. In addition, it has given me the experience of process, working
• leadingkey ream in crisis rebuttal for the red meat industry followingintegrated
Led a a team of five alongside my Director. I have worked on large a WHO report linking red meat to cancer. Results included media
placement of industry experts across prime time to large-scale comment in over 100 national newspaper
award-winning advertising campaigns throughTV channels and crisis communications programmes. articles helping to balance
the debate
• Involved in the launch of new Deep Heat product aimed and changing the brand's identity. Worked with leading female fitness influencers
& organised press event attended by over 40 journalists to launch into a new market.
• Launched the first ever Lloyds Pharmacy's first ever First Care Clinic at Manchester General's A&E department.
Key skills: Client Management, account management, crisis communications, team management, project and campaign planning, global
campaign delivery, creative strategy, budget management, client reviews and reports, event management, product launches, digital
partnerships, influencer marketing, issues management, social media content strategy and delivery, plus years of media outreach
experience.
Employment Experience Continued
integrated campaigns. at an integrated agency allowed me to learn so much more about the marketing
Working in this role
Key Achievements: alongside advertising and creative teams. In addition, it has given me the experience of process, working
• leadingkey ream in crisis rebuttal for the red meat industry followingintegrated
Led a a team of five alongside my Director. I have worked on large a WHO report linking red meat to cancer. Results included media
placement of industry experts across prime time to large-scale comment in over 100 national newspaper
award-winning advertising campaigns throughTV channels and crisis communications programmes. articles helping to balance
the debate
• Involved in the launch of new Deep Heat product aimed and changing the brand's identity. Worked with leading female fitness influencers
& organised press event attended by over 40 journalists to launch into a new market.
• Launched the first ever Lloyds Pharmacy's first ever First Care Clinic at Manchester General's A&E department.
Key skills: Client Management, account management, crisis communications, team management, project and campaign planning, global
campaign delivery, creative strategy, budget management, client reviews and reports, event management, product launches, digital
partnerships, influencer marketing, issues management, social media content strategy and delivery, plus years of media outreach
experience.
Employment Experience Continued
Content, ME, Winning, Social, LED, Manager, Campaign, Content strategy, Team management, It, Social Media, Management, Event, Account Manager, Creative Strategy, Budget, Account management, Advertising, Marketing
2012 - 2014
job
Senior/Account Executive
Myriad PR.
• Project managed an event at Soho hotel in partnership with Shortlist magazine. This was part of a Durex intensely close campaign
• Part of team that enabled the 'Bodyform Responds' video to go viral following Facebook coment. Campaign received a Highly Commended
at the PR Week Awards
• Working with the rest of the consumer team at Myriad PR to organize a corporate event at the Camden Roundhouse for Durex Global
announcing a partnership with the MTV Staying Alive Foundation
Key Achievements
• Having my creative and digital campaign strategy chosen by Durex to form the basis of a new global product launch
• Organising a press launch at the Shard for key trade media on behalf of Palmer and Harvey
Other client experience at Myriad PR includes: Palmer & Harvey, Reckitt Benckiser, Plenty, Spotless Punch, Lansinoh & SCA Hygiene
• Part of team that enabled the 'Bodyform Responds' video to go viral following Facebook coment. Campaign received a Highly Commended
at the PR Week Awards
• Working with the rest of the consumer team at Myriad PR to organize a corporate event at the Camden Roundhouse for Durex Global
announcing a partnership with the MTV Staying Alive Foundation
Key Achievements
• Having my creative and digital campaign strategy chosen by Durex to form the basis of a new global product launch
• Organising a press launch at the Shard for key trade media on behalf of Palmer and Harvey
Other client experience at Myriad PR includes: Palmer & Harvey, Reckitt Benckiser, Plenty, Spotless Punch, Lansinoh & SCA Hygiene
Video, Facebook, REST, Event, Pr, Campaign, Go
My education
2009
-
2012
University of Sheffield
Bachelors, International Relations & Politics
Bachelors, International Relations & Politics
2006
-
2008
Hills Road Sixth Form College
Secondary, Politics
Secondary, Politics
2001
-
2006
Witchford Village College
N/a, N/a
N/a, N/a
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