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jobs
Content, Project and Product Specialist
Rowena H
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
I'm a Project /Delivery Manager who will manage a project from end to end. I'm also a copywriter and content strategist, with some UX experience and product management also. Need help with a product launch, campaign and project management? Look no further...
I'm a seasoned specialist who has 10 years experience across website, app and content management and optimisation. Ive worked with big Global brands including Samsung and Phillip Morris International, as well as small medium business across retail, entertainment, and public sector.
I'm a seasoned specialist who has 10 years experience across website, app and content management and optimisation. Ive worked with big Global brands including Samsung and Phillip Morris International, as well as small medium business across retail, entertainment, and public sector.
Markets
United Kingdom
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2019 - ?
job
Ecommerce and Product Manager
Philip Morris International.
Responsible for Product management across owned channels (iqos.com).
Working with global teams and initiatives aswell as local led campaigns and projects.
Channel owner for Product and content on Amazon.
Digital delivery for projects including optimisation of store locator, homepage and seasonal activations
Worked with corporate affairs/CSR and legal to manage unbranded campaigns to support Phillip Morris
vision of "smoke free future" and government back initiatives around reduced risk products and a
"smoke free Britain".
Working with global teams and initiatives aswell as local led campaigns and projects.
Channel owner for Product and content on Amazon.
Digital delivery for projects including optimisation of store locator, homepage and seasonal activations
Worked with corporate affairs/CSR and legal to manage unbranded campaigns to support Phillip Morris
vision of "smoke free future" and government back initiatives around reduced risk products and a
"smoke free Britain".
Ecommerce, Product Management, Product Manager, Optimization, CSR, Management, Content, Support, Amazon, Manager, LED
2018 - 2018
job
Content/Website Manager
Samsung.com.
Contractor- CX team. Content/ Product Owner for Mobile. Managed digital project delivery and content
production. BAU projects and flagship product launch activity across the UK ecommerce platform.
• Worked on Note 9, Tab S4 and Galaxy Watch launches
• Collaborated and worked across planning, commercial, HQ and division to deliver on objectives and overall business strategy
• Strong practical understanding of UX, CRO, analytics, Website design and build
• Delivered best in class website execution for campaigns and technical execution
• Managed BAU planning and projects for Mobile category
• Agency and client side management, working with a variety of stakeholders from Korean HQ to Cheil
agency
production. BAU projects and flagship product launch activity across the UK ecommerce platform.
• Worked on Note 9, Tab S4 and Galaxy Watch launches
• Collaborated and worked across planning, commercial, HQ and division to deliver on objectives and overall business strategy
• Strong practical understanding of UX, CRO, analytics, Website design and build
• Delivered best in class website execution for campaigns and technical execution
• Managed BAU planning and projects for Mobile category
• Agency and client side management, working with a variety of stakeholders from Korean HQ to Cheil
agency
Design, Business strategy, Ecommerce, UX, Product owner, Management, Analytics, Content, Website, Cro, Production, CX, Manager
2016 - 2017
job
Senior Inbound Marketing Manager
Nectar.com.
Marketing, Inbound Marketing, Manager
2015 - 2016
job
Digital Marketing Manager
Nectar.com, Aimia.
I Worked on a large scale project for the Nectar brand which involved a complete overhaul of over
10 years of content, ways of working processes, old systems and branding. I managed the content
migration project- backend and customer comms
◦ Stakeholder management- working in an AGILE workplace across technical and non tech teams
◦ Responsible for content ideation, briefing, planning and production, copywriting and repurposing
◦ Contributor to rebranding implementation and development of brand guidelines
◦ Liaising with various stakeholders internal and external to meet content deadlines and produce
signed off content which was fit for purpose, met business requirements and created an engaging user
journey and then approved by 100s of partners/retailers
◦ Uploading managing assets and working to create engaging relevant content
◦ Image sourcing, editing and uploading
◦ Considering site architecture, managing tags, meta titles and descriptions and taxonomies
◦ Weekly update of promotional content and site updates using HIPPO and teamsite CMS
◦ Contributing to content planning and scheduling
◦ Contributing to testing, feedback and site amendments
10 years of content, ways of working processes, old systems and branding. I managed the content
migration project- backend and customer comms
◦ Stakeholder management- working in an AGILE workplace across technical and non tech teams
◦ Responsible for content ideation, briefing, planning and production, copywriting and repurposing
◦ Contributor to rebranding implementation and development of brand guidelines
◦ Liaising with various stakeholders internal and external to meet content deadlines and produce
signed off content which was fit for purpose, met business requirements and created an engaging user
journey and then approved by 100s of partners/retailers
◦ Uploading managing assets and working to create engaging relevant content
◦ Image sourcing, editing and uploading
◦ Considering site architecture, managing tags, meta titles and descriptions and taxonomies
◦ Weekly update of promotional content and site updates using HIPPO and teamsite CMS
◦ Contributing to content planning and scheduling
◦ Contributing to testing, feedback and site amendments
Content, Manager, Backend, Processes, Production, Testing, Development, Implementation, Architecture, Sourcing, Digital Marketing, Management, Stakeholder Management, Agile, CMS, Backend, Branding, Copywriting, Marketing
2014 - 2014
freelance
Marketing Manager, Contractor
Rokit Vintage.
I was solely responsible for all marketing channels: offline (London stores, events and print) and online
at this iconic vintage clothing brand
◦ Line management responsibility for 2 marketing team members
◦ I managed stakeholder relationships- SEO, Social media channels, bloggers and blog network,
website development and PR agencies
◦ Project and website management: in order to optimise the website and improve the customer
journey to increase conversions, sales and average order value as well as improve customer
engagement. This included analysis of the campaigns
◦ Website and email marketing: I coordinated content campaigns to improve sales, loyalty and retention of customers
◦ Brand management: coordinated activities to promote the brand though engagement and social as
well as PR and counter negative sentiment through coordinating social listening and customer service
activity
at this iconic vintage clothing brand
◦ Line management responsibility for 2 marketing team members
◦ I managed stakeholder relationships- SEO, Social media channels, bloggers and blog network,
website development and PR agencies
◦ Project and website management: in order to optimise the website and improve the customer
journey to increase conversions, sales and average order value as well as improve customer
engagement. This included analysis of the campaigns
◦ Website and email marketing: I coordinated content campaigns to improve sales, loyalty and retention of customers
◦ Brand management: coordinated activities to promote the brand though engagement and social as
well as PR and counter negative sentiment through coordinating social listening and customer service
activity
Service, Social, Manager, Online, Retention, Development, Blog, Network, Website, Content, Social Media, Sales, Management, Customer service, Pr, Print, Email marketing, Seo, Marketing
2011 - 2014
job
Digital Marketing Executive
Research Now.
Content Management, User experience (UX) Project Development and Stakeholder management-
working within the loyalty and retention team for the International customer survey panel 'Valued
Opinions.co.uk and 36 international websites':
◦ I managed website content for 37 websites for markets such as UK, US China, Canada and Germany
using Typo3 and Hippo CMS
◦ Played an integral role in the re-branding, development and content migration of websites to new
platform, functionality, look and feel
◦ I coordinated the creative delivery (artwork and copy) and fulfilment of website content
Social Media and Creative management
◦ I was responsible for content, generation and community management for our brand's B2C member's
Facebook page- beginning at 0, and reaching above target of 70,000+ likes in a few months
working within the loyalty and retention team for the International customer survey panel 'Valued
Opinions.co.uk and 36 international websites':
◦ I managed website content for 37 websites for markets such as UK, US China, Canada and Germany
using Typo3 and Hippo CMS
◦ Played an integral role in the re-branding, development and content migration of websites to new
platform, functionality, look and feel
◦ I coordinated the creative delivery (artwork and copy) and fulfilment of website content
Social Media and Creative management
◦ I was responsible for content, generation and community management for our brand's B2C member's
Facebook page- beginning at 0, and reaching above target of 70,000+ likes in a few months
Artwork, Hippo cms, Social, Typo3, International, China, Retention, Community, Development, Website, Content, Management, Digital Marketing, Stakeholder Management, Facebook, Content Management, B2C, Websites, CMS, UX, User Experience, Branding, Marketing, Social Media
2007 - 2009
job
Website and PR Officer
Newton Prep School.
I led Projects delivery for the website and offline advertising and print campaigns.
I managed Photographers and coordinated all Open day Events, as well as the prestigious Scholarship
programme.
I managed Photographers and coordinated all Open day Events, as well as the prestigious Scholarship
programme.
Advertising, Print, Pr, Website, LED
2005 - 2007
job
Website Analyst/ Tester
The Group.
Oxford Street, London
As part of the online consulting team, I contributed to maintaining high quality standards in all our
FTSE 100 client websites (Rexam, British Gas, Hanson, Kingfisher, and Centrica).
As part of the online consulting team, I contributed to maintaining high quality standards in all our
FTSE 100 client websites (Rexam, British Gas, Hanson, Kingfisher, and Centrica).
Websites, Consulting, Website, Analyst, Online
2001 - 2005
freelance
Freelance article writer for the Bfm black filmmaker magazine
unknown.
ad hoc)
My education
2020
-
?
APMG AGILE project Management Practitioner
PRACTITIONER, Project Management
PRACTITIONER, Project Management
2015
Prince 2 Project management Practioner
Practitioner, Project Management
Practitioner, Project Management
2000
-
2003
London South Bank University
Bsc hons, Media and society
Bsc hons, Media and society
n/a
Bachelors, N/a
Bachelors, N/a
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