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Senior
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0
jobs
Freelance Marketing Consultant
Nohelia Rambal
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Creative marketing professional, customer-centered strategist, self-starter and passionate team player. Entrepreneurial spirit and passion for social change, environmental impact, arts, and culture. Currently working as a freelance Marketing Consultant for impact organisations, joining my customer retention skills with my passion for social and environmental causes. I also run http://******.**
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
Spanish
Fluently
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2015 - 2019
job
DIRECTOR, CRM & LOYALTY
EBOOKERS.
Leading customer retention for ebookers.com across 7 countries in Europe. Driving repeat and attach
purchases from existing customers leveraging customer data and analytics. Development of multi-
language and multi-market automated customer lifecycle communications strategy. Optimisation of award-winning Bonus+ Loyalty Programme driving healthy penetration and redemption rates. Strong
database engagement and key performance metrics growth YoY. Successful database and platform
migration project management. Regular collaboration with stakeholders across different geographies and management levels. Lead a team of 6.
purchases from existing customers leveraging customer data and analytics. Development of multi-
language and multi-market automated customer lifecycle communications strategy. Optimisation of award-winning Bonus+ Loyalty Programme driving healthy penetration and redemption rates. Strong
database engagement and key performance metrics growth YoY. Successful database and platform
migration project management. Regular collaboration with stakeholders across different geographies and management levels. Lead a team of 6.
Project Management, CRM, Database, Optimization, Management, Analytics, Growth, Development, Retention, Bonus, Winning
2012 - 2015
job
GLOBAL HEAD OF CRM
KAPLAN INTERNATIONAL ENGLISH.
Driving global CRM strategy, innovation and channel technical development across 18 different
markets and languages. Successful new ESP implementation and migration from CheetahMail to
(ExactTarget) Salesforce Marketing Cloud. Planning and roll out of hundreds of new customer
lifecycle touchpoints. Product Owner for ongoing Salesforce development items under agile SCRUM.
Promoted from Senior Global Manager in 2014. Line managed a team of 3.
markets and languages. Successful new ESP implementation and migration from CheetahMail to
(ExactTarget) Salesforce Marketing Cloud. Planning and roll out of hundreds of new customer
lifecycle touchpoints. Product Owner for ongoing Salesforce development items under agile SCRUM.
Promoted from Senior Global Manager in 2014. Line managed a team of 3.
Marketing, Scrum, CRM, Innovation, Agile, Cloud, Product owner, Salesforce, Implementation, Salesforce marketing cloud, Development, Manager
2010 - 2012
job
CRM MANAGER
PhotoBox.
Responsible for UK and Ireland customer conversion through email. Worked closely with acquisition
teams to set long term goals. Analysed trading metrics to plan discount and incentive strategy and managed promocode execution. Successful building and roll out of a brand-new welcome programme.
Promoted from Marketing Executive in February 2012.
teams to set long term goals. Analysed trading metrics to plan discount and incentive strategy and managed promocode execution. Successful building and roll out of a brand-new welcome programme.
Promoted from Marketing Executive in February 2012.
Marketing, CRM, Manager
2006 - 2009
job
MARETING MANAGER
MERCADOLIBRE.COM.
Planning and execution of email marketing channel and onsite merchandising activity. Overseeing and managing budget for SEM and SEO. Driving email analytics and reporting. Building seasonal relevant
content for two different markets. Promoted from Marketing Analyst in January 2008.
content for two different markets. Promoted from Marketing Analyst in January 2008.
Marketing, Seo, Email marketing, Budget, SEM, Analytics, Content, Analyst, Manager, SEM
My education
2009
-
2010
London Metropolitan University
MA, International Business and Marketing
MA, International Business and Marketing
2000
-
2006
UNIVERSIDAD SANTA MARIA
Bachelors, MASS MEDIA
Bachelors, MASS MEDIA
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