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Experienced advertising and branding individual
Shona Watson (Ferris)
,
Glasgow, United Kingdom
Experience
Other titles
Skills
I'm offering
Experienced Advertiser with a demonstrated history of working in education and the media industry. Skilled in Branding, Digital Strategy, Media, Account Management, Social Media and Lecturing & Commercial Training. Strong professional, graduated from Squared Online.
Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2019 - ?
job
Director
SW&CO.
Providing branding and marketing strategy for clients. Working with my partner Scott Watson (creative director) on branding, design and marketing proposal for clients in various industries including fashion, property and music events.
Marketing, Design, Branding, MArketing Strategy, Fashion, Music, Watson
2018 - 2018
job
Job Board and Media Specialist
SThree.
Overseen paid media for candidate attraction and ensured optimum return on investment.
2016 - 2018
job
Account Manager, AKA Scotland
Ambassadors Theatre Group, National Galleries of Scotland and Continuum Group.
Worked to build and grow the agency whilst in its infancy in Scotland with a focus on new business, I was the key client contact for major accounts including the Ambassadors Theatre Group, National Galleries of Scotland and Continuum Group (Real Mary King's Close).
Account Manager, Manager
2014 - 2016
job
Planner/Buyer
MediaCom Scotland.
Develop and create media plans to deliver client's KPI's.
KPI
2008 - 2014
job
Advertising/Marketing Lecturer, City
Glasgow College.
As a lecturer and guidance tutor, I taught and mentored students throughout the academic lifecycle. Working on a wide range of courses and levels including primary school enterprise initiatives, NQ, HND and outreach programmes within the college.
Advertising/Marketing Teaching - Julian Krinsky Camps - 2008/2010
Designed, prepared and delivered classes to 14-18 years old at summer camp in Philadelphia.
Advertising/Marketing Teaching - Julian Krinsky Camps - 2008/2010
Designed, prepared and delivered classes to 14-18 years old at summer camp in Philadelphia.
Marketing, Advertising, Teaching, Enterprise
My education
2003
-
2005
University of West of Scotland
Bachelors, Advertising
Bachelors, Advertising
2003
-
2005
University of West of Scotland
Bachelors, Advertising
Bachelors, Advertising
2001
-
2003
City of Glasgow College
Hndhncorequivalent, Advertising and Public Relations
Hndhncorequivalent, Advertising and Public Relations
2001
-
2003
City of Glasgow College
Hndhncorequivalent, Advertising and Public Relations
Hndhncorequivalent, Advertising and Public Relations
?
-
2013
Dundee University
N/a, Postgraduate Teaching Qualification for Further Education
N/a, Postgraduate Teaching Qualification for Further Education
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