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jobs
Digital Marketing Client Lead
Jag Singh
,
Uxbridge, United Kingdom
Experience
Other titles
Skills
I'm offering
A commercially minded, and creative
marketing expert with over 15 years’
digital agency and brand experience. As
a natural business strategist with project
management discipline, I've proven
myself in leading global products on the
planning and delivery of large scale
campaigns within many industry sectors.
I constantly refine the marketing
approach through an agile mindset and
quick grasp of data, ensuring maximum
return on investment. All whilst ensuring
stakeholders are engaged and
expectations are being managed.
marketing expert with over 15 years’
digital agency and brand experience. As
a natural business strategist with project
management discipline, I've proven
myself in leading global products on the
planning and delivery of large scale
campaigns within many industry sectors.
I constantly refine the marketing
approach through an agile mindset and
quick grasp of data, ensuring maximum
return on investment. All whilst ensuring
stakeholders are engaged and
expectations are being managed.
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Language
English
Fluently
Ready for
Larger project
Full time contractor
Available
My experience
2018 - 2019
job
Digital Marketing Lead
Avco Systems.
Led rebrand and strategic positioning of enterprise software development company.
Drove media strategy, content & ad production, and digital advertising optimisation to generate
new business leads.
Set up marketing automation workflows and reporting to streamline marketing processes.
Drove media strategy, content & ad production, and digital advertising optimisation to generate
new business leads.
Set up marketing automation workflows and reporting to streamline marketing processes.
Digital Marketing, Marketing, Advertising, Software development, Automation, Marketing Automation, Optimization, Content, Development, Software, Production, Enterprise, Processes, UP, LED
2018 - 2018
temp
Digital Client Lead
GSK/MrM Meteorite.
Client lead on all UK digital marketing projects and 2019 planning for GSK respiratory brands.
Digital Marketing, Marketing
2017 - 2018
temp
Business Director
DigiSparks.
Developed marketing strategy and plans for B2B & B2C businesses.
Marketing, MArketing Strategy, B2B, B2C
2015 - 2017
temp
Senior Programme Manager (contract)
Unilever.
Senior manager in change management programme, partnering with Unilever's hero global
brands to step up their digital strategies with defined actions against a roadmap.
Escalated digital strategy opportunities and challenges to senior management to drive
investment into priorities.
Identified innovation ways of working for the digital change management programme.
Curated & developed FMCG digital marketing best practice content for workshops and online
learning which saw 86% completion across 5,000 global marketers and 96% increase in confidence.
brands to step up their digital strategies with defined actions against a roadmap.
Escalated digital strategy opportunities and challenges to senior management to drive
investment into priorities.
Identified innovation ways of working for the digital change management programme.
Curated & developed FMCG digital marketing best practice content for workshops and online
learning which saw 86% completion across 5,000 global marketers and 96% increase in confidence.
Digital Marketing, Marketing, Change management, Digital Strategy, Innovation, Management, Content, Workshops, FMCG, Online, UP, Manager
2015 - 2015
temp
Digital Client Lead
KPMG / Oliver Marketing.
Client lead on digital projects at KPMG.
Managed strategic approach and implementation of a content hub for medium sized businesses.
Managed strategic approach and implementation of a content hub for medium sized businesses.
Content, Implementation
2015 - 2015
temp
Digital Senior Project Manager
BBC & Hewlett Packard.
Consulted on global product launch for HP's new 3D printer.
Managed development of Google Cardboard VR app for BBC.
Managed development of Google Cardboard VR app for BBC.
Project Manager, 3D, Development, App, Google, Manager
2015 - 2015
freelance
Digital Marketing Consultant
Avios / MBA.
Guided senior stakeholders within Avios to develop a content first approach from the strategy and planning through to developing a content hub and ways of working.
Worked closely with Marketing Director, providing direction to internal stakeholders and third
party suppliers/agencies.
Responsible for developing communications plan to drive traffic to new site.
Worked closely with Marketing Director, providing direction to internal stakeholders and third
party suppliers/agencies.
Responsible for developing communications plan to drive traffic to new site.
Digital Marketing, Marketing, Content, Direction
2014 - 2015
temp
Digital Senior Project Manager
Barclays.
Worked closely with Marketing Manager developing national internal communications launch of new product.
Developed re-brand of International business unit with variety of supporting communication.
Developed re-brand of International business unit with variety of supporting communication.
Marketing, Project Manager, International, Manager
2014 - 2014
temp
Business Director
EX PERIENCE.
Covered Business Director during intense delivery period on Jaguar's Global B2B / Fleet & Business
comms in preparation of a new model launch.
Comms and projects included the overall strategy, web app, website updates, press ad and leaflets.
comms in preparation of a new model launch.
Comms and projects included the overall strategy, web app, website updates, press ad and leaflets.
B2B, Website, Web, App
2014 - 2014
temp
Digital Senior Account Director
Mercedes-Benz.
Managed team of 12 on all digital retail and eCRM projects.
Provided strategic support for implementing best practice on eCRM programme which resulted in a responsive re-design that saw significant uplift in CTR and attributed sales uplift.
Proactively refined internal processes and diplomatically resolved key client issues.
Oversaw the digital retail implementation of the new smart facelift model.
Provided strategic support for implementing best practice on eCRM programme which resulted in a responsive re-design that saw significant uplift in CTR and attributed sales uplift.
Proactively refined internal processes and diplomatically resolved key client issues.
Oversaw the digital retail implementation of the new smart facelift model.
Design, Retail, Sales, Implementation, Support, Responsive, Processes
2013 - 2014
temp
Digital Senior Account Director
Reckitt Benckiser / tmw agency.
Worked closely with Senior Brand managers across variety of brands on 2014 digital campaigns.
Included overseeing social media guidelines, content plans and reporting.
Managed development of £1m new brand campaign for Clearasil with digital OOH experiential
activation.
Account lead on strategic review for E45, which progressed into a digital campaign to increase
online positive sentiment.
Included overseeing social media guidelines, content plans and reporting.
Managed development of £1m new brand campaign for Clearasil with digital OOH experiential
activation.
Account lead on strategic review for E45, which progressed into a digital campaign to increase
online positive sentiment.
Social Media, Content, Development, Campaign, Online, Social
2013 - 2013
temp
Digital Account Director
Land Rover.
Led the digital unveil of new vehicle updates in preparation for Frankfurt motor show, including
update of several microsites across 26 different languages.
Managed the microsite update of a premium feature launch on the Range Rover which was
unveiled at the Los Angeles Motor Show.
update of several microsites across 26 different languages.
Managed the microsite update of a premium feature launch on the Range Rover which was
unveiled at the Los Angeles Motor Show.
Feature, LED
2013 - 2013
temp
Digital Account Director
British Airways / OgilvyOne.
Lead on digital development of global £300K+ brand campaign - a future facing and global
marketing campaign that helped deliver BA's customer promise.
Key element of the campaign, the Brand Destination Hub, a dynamic microsite using compelling
imagery and video with CMS for customisation by markets - which resulted in 400K+ visits in first 3
weeks with 30% click through rate, ba.com/toflytoserve
Also developed online advertising assets and social media planning.
Managed mobile phase of an on board entertainment planning Facebook application,
https://www.facebook.com/britishairways/app_200286180095605
Pushed through a new technology innovation project, working with 3rd party developer with view to secure buy in from senior client stakeholders.
marketing campaign that helped deliver BA's customer promise.
Key element of the campaign, the Brand Destination Hub, a dynamic microsite using compelling
imagery and video with CMS for customisation by markets - which resulted in 400K+ visits in first 3
weeks with 30% click through rate, ba.com/toflytoserve
Also developed online advertising assets and social media planning.
Managed mobile phase of an on board entertainment planning Facebook application,
https://www.facebook.com/britishairways/app_200286180095605
Pushed through a new technology innovation project, working with 3rd party developer with view to secure buy in from senior client stakeholders.
Social Media, Marketing, Advertising, Video, CMS, Innovation, Facebook, Technology, Media planning, Developer, Development, Campaign, Online, Social
2012 - 2012
temp
Digital Senior Account Manager
Honda & Deutsche Bank.
Working with Managing Director, developed detailed pitch response for development of multi
lingual CRM microsite.
Defined the scope for an online sales administration tool for Deutsche Bank.
Oversaw development and mail out of Honda eCRM emails.
Managed development of online info graphic assets for Whirlpool.
lingual CRM microsite.
Defined the scope for an online sales administration tool for Deutsche Bank.
Oversaw development and mail out of Honda eCRM emails.
Managed development of online info graphic assets for Whirlpool.
Administration, CRM, Account Manager, Sales, Development, Online, Manager
2012 - 2012
temp
Digital Senior Account Manager
Kraft & Capital One.
Covered Account Director to oversee Philadelphia's most successful Facebook app and game -
150K game plays & 14K unique users, http://philadelphia.proximitystage.com/bingo/static/
Managed development of Twitter launch for Philadelphia.
Worked with Group Account Director to lead the digital launch of Capital One's high street credit
cards, including rich media banners.
150K game plays & 14K unique users, http://philadelphia.proximitystage.com/bingo/static/
Managed development of Twitter launch for Philadelphia.
Worked with Group Account Director to lead the digital launch of Capital One's high street credit
cards, including rich media banners.
Account Manager, Facebook, Twitter, Development, App, Http, Manager
2011 - 2012
temp
Digital Senior Account Manager
Procter & Gamble / Haygarth.
Managed development of several Facebook campaigns for new product launches and campaigns.
Project managed Gillette's new Olympics Facebook campaign from concept to pushing live, and owned the strategic planning for the follow up.
Drove the development of Gillette's new Venus ProSkin Facebook tab,
Project managed Gillette's new Olympics Facebook campaign from concept to pushing live, and owned the strategic planning for the follow up.
Drove the development of Gillette's new Venus ProSkin Facebook tab,
Account Manager, Facebook, Strategic Planning, Development, Campaign, UP, Manager
2011 - 2011
temp
Digital Senior Account Manager
RBS.
Developed communications plan for sale of RBS branches
Oversaw the development and progression of supporting DM print and email projects.
Excellent client feedback - "He has been absolutely incredible in dealing various elements in a very
calm, methodical and timely manner. Additionally, he's been great at being proactive and understanding issues with very little assistance/support from me."
Oversaw the development and progression of supporting DM print and email projects.
Excellent client feedback - "He has been absolutely incredible in dealing various elements in a very
calm, methodical and timely manner. Additionally, he's been great at being proactive and understanding issues with very little assistance/support from me."
Account Manager, Print, Support, Development, ME, Manager
2011 - 2011
temp
Account Manager (contract)
Chartis Insurance.
Managed development of integrated campaigns for several insurance products.
Channels included Facebook, web banners, tube car panels and press.
Project managed the design update of a microsite with an email mail out.
Channels included Facebook, web banners, tube car panels and press.
Project managed the design update of a microsite with an email mail out.
Design, Account Manager, Facebook, Development, Insurance, Web, Manager
2009 - 2011
job
Account Manager
Centrica & Visa Europe.
Developed internal communications strategy interactive learning hub for Visa Europe, including
video production of CEO.
Project managed development and national roll out of a smart display that connected to the building's live energy usage.
Retail launch and concept development for BlackBerry handsets.
Digital projects - newsletters, emails, banners, microsites, flash, 3D & touch screen animations.
video production of CEO.
Project managed development and national roll out of a smart display that connected to the building's live energy usage.
Retail launch and concept development for BlackBerry handsets.
Digital projects - newsletters, emails, banners, microsites, flash, 3D & touch screen animations.
Concept Development, Video, Retail, Account Manager, 3D, Flash, Ceo, Development, Production, Energy, Energy, Manager
2008 - 2009
job
Account Manager
Hyundai Europe / Innocean Worldwide Europe.
Managed creative development and production of ATL campaigns for Hyundai Europe.
Major achievements - TV and press adverts for sponsorship of Euro 2008 including local market
adaptation, new vehicle (i30 estate) TVC UK adaptation and a challenging 200m outdoor banner.
Excellent communication and coordination with wide range of people; suppliers (TV production, design, creative and media agencies, planners, etc), clients in UK, Germany, Korea and 24 other
European contacts.
Streamlined product launch process by setting structured stages of client feedback with key
decision makers.
Major achievements - TV and press adverts for sponsorship of Euro 2008 including local market
adaptation, new vehicle (i30 estate) TVC UK adaptation and a challenging 200m outdoor banner.
Excellent communication and coordination with wide range of people; suppliers (TV production, design, creative and media agencies, planners, etc), clients in UK, Germany, Korea and 24 other
European contacts.
Streamlined product launch process by setting structured stages of client feedback with key
decision makers.
Design, Account Manager, TV, Development, Banner, Sponsorship, Production, That you, Manager
2005 - 2005
freelance
Marketing Consultant
Genesis Consulting.
Developed business and marketing strategies as part of the overall business plan for new and expanding companies.
Developed market research report on business potential of various customer segments.
Recommended payment solution for Auction Aid.
Developed marketing plan for one of the first peer to peer lending products.
Developed market research report on business potential of various customer segments.
Recommended payment solution for Auction Aid.
Developed marketing plan for one of the first peer to peer lending products.
Marketing, Market research, Research
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