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jobs
Copywriter marketeer
Julie Priestley BA (hons)
,
Oakham, United Kingdom
Experience
Other titles
Skills
I'm offering
Multi skilled professional looking for work. Reliable, enthusiastic and committed.
Markets
United Kingdom
Industries
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2020 - ?
freelance
Copywriter
Lands end.
Fashion
Crisis management, Web content, Catalog production, Newsletters, Journalism, Communication, Content marketing, Digital communication, Digital Marketing, Social Media
2019 - 2019
job
Senior management, Commercial Operations Manager
BELVOIR CASTLE & ESTATE.
The role overlooked the operations of The Belvoir Castle Estate; Visitors, Weddings, Corporate, Engine Yard Retail village, Shoot, Rental properties/shooting lodges and B&B. Acting Head of Marketing, Head of Events. Project managing from event planning and delivery to marketing strategy and operational logistics to being the advisory for all the retail tenants. Licensing, compliance, logistic and leadership of a team of 8, who have their reports daily.
In six months I initiated new processes to cross sell all categories. Rearranged the Marketing department to work more efficiently with the external agency stakeholders. Created an annual marketing strategy, created brand guidelines and established an events calendar. Created a media planner for all categories moving into 2020. Introduced some creative ideas to bring in revenue through events, workshops and activities.
Moved the business into digital marketing, growing social media numbers significantly since joining the business. Introduced digital advertising within the strategic planning for all categories of the business. Introduced Salesforce and processes for sales and bookings. Engaged with influencers and media to maximise exposure.
Liaised with all the retail tenants to reinstall confidence of the footfall marketing strategy and created a calendar of events that should continue into the new year and beyond. Introduced new stakeholders to the business to provide regular external markets to attract regular visitors. Set in place off peak incentives that have proven to bring in business to the area on a weekly basis.
Introduced a graphic designer to work on maintaining continuity with the brand. Created brand values through internal insights and the brand guidelines to move the business forward.
With targeting the brand identity with main and sub brands, I increased footfall, exceeding expectations and set processes into place that will help maintain the organisation with future growth. It has been a challenging role that I have made positive changes quickly. I left this role due to health issues.
In six months I initiated new processes to cross sell all categories. Rearranged the Marketing department to work more efficiently with the external agency stakeholders. Created an annual marketing strategy, created brand guidelines and established an events calendar. Created a media planner for all categories moving into 2020. Introduced some creative ideas to bring in revenue through events, workshops and activities.
Moved the business into digital marketing, growing social media numbers significantly since joining the business. Introduced digital advertising within the strategic planning for all categories of the business. Introduced Salesforce and processes for sales and bookings. Engaged with influencers and media to maximise exposure.
Liaised with all the retail tenants to reinstall confidence of the footfall marketing strategy and created a calendar of events that should continue into the new year and beyond. Introduced new stakeholders to the business to provide regular external markets to attract regular visitors. Set in place off peak incentives that have proven to bring in business to the area on a weekly basis.
Introduced a graphic designer to work on maintaining continuity with the brand. Created brand values through internal insights and the brand guidelines to move the business forward.
With targeting the brand identity with main and sub brands, I increased footfall, exceeding expectations and set processes into place that will help maintain the organisation with future growth. It has been a challenging role that I have made positive changes quickly. I left this role due to health issues.
Operations manager, Castle, Social, Manager, Processes, Media planner, Organization, Health, Growth, It, Workshops, Compliance, Sales, Management, Digital Marketing, Leadership, Event, Salesforce, SoMe, Strategic Planning, Event planning, Operations, Retail, MArketing Strategy, Advertising, Marketing, Social Media
2011 - 2018
temp
Marketing, Events and PR PART TIME
ESPORTS MEDIA.
within the sports industry. Putting on events for clients from small intimate events for 50 guests to 10,000 audience charity football match. Included reports on matches/games for national publications. Writing sporting reviews, reports. Published articles in the Sunday Telegraph, Daily Telegraph, Sun, Express and multiple equine and golfing magazines. Writing a regular weekly column for The Sussex Newspaper. Became the official media partner to the major equine charity, The British Horse Society.
Marketing, Writing, Pr, Express
2011 - 2017
job
Senior Lead Account & Business Communications Manager for a Marketing Services Provider
RWP GROUP.
based in Sussex. My position sought new business and retained existing clients. Offering business strategy, change management, marketing and PR strategies, from full businesses to specific campaign needs: Brand Identity, strategies, printing, PR cross channel, Fundraising activities and initiatives, Social Media digital analysis, and copywriting. Relocated to Rutland and set up RWP remotely, working from home to develop business locally. Key skills for this role was strategy, sales, account management, brand marketing (360) and negotiation.
Social Media, Marketing, Copywriting, Change management, Business strategy, Account management, Fundraising, Pr, Management, Sales, Campaign, Manager, UP, Social
2005 - 2011
job
Director of Events & Exhibition Strategy- Curating
FINE ART PROMOTIONS LONDON.
fine art exhibitions in London. Clients ranging from individual artists to Asia art London. Creating strong business relationships with artists and major world galleries. Predominantly working out of Mayfair's Cork, Dover and Albemarle Streets, Bond Street and Harrods. Internationally in Hong Kong, India and USA (Miami and New York). Maintaining media interested by copy, digital and PR marketing campaigns from working with BBC Radio 4, Woman's Hour, Matthew Banistar on BBC World Service radio to a TV documentary. Selling & Shipping, writing copy to creating catalogues. Gallery management to director of a Belgravia gallery. Worked in Dover Street, Cork Street, Bond Street and Harrods. Launching many artists' careers and exhibiting established ones. Creating 360 marketing and PR strategies for each artist and exhibition. Director of Eaton Gallery, Belgravia during launch and first 2 exhibitions until a manager could take over the established operation.
Marketing, Writing, Pr, Management, Radio, Service, TV, Shipping, Fine art, USA, Manager, Asia
1990 - 2005
job
Marketing Manager - Brand
VIRGIN ATLANTIC AIRWAYS.
May 1999-March 2005 working in an award winning Marketing team on the international Brand.
Marketing, International, Manager, Winning
My education
2003
-
2006
SOUTHAMPTON SOLENT UNIVERSITY
Bachelors, Fine Arts Valuation
Bachelors, Fine Arts Valuation
1987
-
1989
NOTTINGHAM TRENT UNIVERSITY
BSc, Psychology
BSc, Psychology
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