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Highly experienced in business and marketing
Nick Binza
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
I am a highly experienced digital marketer. Having gained my experience in a product based startup, a have strong foundations in operations, finance and general business skills to complement my core skills in digital marketing.
I also have extensive management experience, my management style is one of working alongside my teams. I don't hesitate to get my hands dirty and find the best way to manage is to understand the issues the business and your team members face on a granular level.
My key attribute is problem solving. In digital marketing, everyone has access to the same tools, yet many businesses don;t fully leverage it. I specialise in knowing where to look to find insight in data and turn this into something actionable which delivers on business objectives.
I also have extensive management experience, my management style is one of working alongside my teams. I don't hesitate to get my hands dirty and find the best way to manage is to understand the issues the business and your team members face on a granular level.
My key attribute is problem solving. In digital marketing, everyone has access to the same tools, yet many businesses don;t fully leverage it. I specialise in knowing where to look to find insight in data and turn this into something actionable which delivers on business objectives.
Markets
United Kingdom
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Language
English
Fluently
French
Fluently
Italian
Good
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2017 - 2020
job
Head of E-Commerce & Marketing
Mous.
In this role I wore two hats. I continued to drive growth for Mous through our digital channels, by managing both our paid and organic social teams. I also took on the management of our e-commerce site, through which the business drives over 80% of its revenue managed e-commerce and marketing strategy at Mous. My first step in this role was to bring development in house and build an e-commerce team which could give the business back control over its primary online presence. I lead the team to delivering several significant conversion rate optimisation projects. The UX site redesign stands out as a key project I delivered. It future proofed the site for the expanding product pipeline by improving product discovery and the customer journey. My time in the role was an incredible opportunity to oversee the digital strategy for a $20m+ turnover business, achieving 70% YOY growth in 2019.
Marketing, Digital Strategy, MArketing Strategy, UX, E-commerce, Optimization, Management, It, Growth, Development, Redesign, Online, Social
My education
2011
-
2015
Loughborough University
BSc, Retailing Marketing & Management
BSc, Retailing Marketing & Management
2008
-
2011
Lycée International de Valbonne
Secondary, International Option
Secondary, International Option
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