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jobs
Chloe Marchant
,
Experience
Other titles
Skills
I'm offering
Markets
United Kingdom
Language
English
Fluently
Ready for
My experience
2019 - ?
job
Sales and Marketing Manager
Moddi Agency.
Australia
• Business Development and Account Management; exploring chosen markets for potential opportunities, contacting new
brands, attending various trade shows and conferences in order to build partner relationships. Effectively launching new
companies into the Australian market and continuing a commitment to sales revenue targets for these brands.
• Conduct market analysis to launch new products into the Australian market. Forward thinking, realising trends and acting
on this. Being the first to launch as well as having a sound understanding of the competitive environment were both crucial
in the success of this.
• Go to Market Strategy - Marketing plans and campaign strategy for on-boarding new brands, including Facebook and Google ad campaigns, EDM, re-targeted ads, affiliate marketing, press release and social. Managing these as an ongoing
process for building brand awareness in the Australian Market.
• Managing budgets, reporting and quarterly forecasts.
• Managing two executives, one for PR and one for Marketing. Assisting in their development and delegating tasks
associated with our priorities.
• Working closely with the PR team to ensure we were hitting all target media on a B2B and B2C basis.
• E-commerce Marketplace Strategy and Management; Quarterly and yearly strategy outlines for current and new brands,
duties included update, create and maintain listings on multiple e-commerce marketplaces.
• Manage the development, maintenance, and optimisation of the Amazon channel. Collaboration with cross-functional
partners to manage all aspects of e-commerce business including business planning, product innovation approach, content
strategy, development, and supply planning.
• Work closely with clients' brand and marketing teams to ensure all content is congruent with brand identity, strategic
direction, and promotional activity.
• Hiring and managing new team members and freelancers to assist with projects and achieve business objectives.
• Business Development and Account Management; exploring chosen markets for potential opportunities, contacting new
brands, attending various trade shows and conferences in order to build partner relationships. Effectively launching new
companies into the Australian market and continuing a commitment to sales revenue targets for these brands.
• Conduct market analysis to launch new products into the Australian market. Forward thinking, realising trends and acting
on this. Being the first to launch as well as having a sound understanding of the competitive environment were both crucial
in the success of this.
• Go to Market Strategy - Marketing plans and campaign strategy for on-boarding new brands, including Facebook and Google ad campaigns, EDM, re-targeted ads, affiliate marketing, press release and social. Managing these as an ongoing
process for building brand awareness in the Australian Market.
• Managing budgets, reporting and quarterly forecasts.
• Managing two executives, one for PR and one for Marketing. Assisting in their development and delegating tasks
associated with our priorities.
• Working closely with the PR team to ensure we were hitting all target media on a B2B and B2C basis.
• E-commerce Marketplace Strategy and Management; Quarterly and yearly strategy outlines for current and new brands,
duties included update, create and maintain listings on multiple e-commerce marketplaces.
• Manage the development, maintenance, and optimisation of the Amazon channel. Collaboration with cross-functional
partners to manage all aspects of e-commerce business including business planning, product innovation approach, content
strategy, development, and supply planning.
• Work closely with clients' brand and marketing teams to ensure all content is congruent with brand identity, strategic
direction, and promotional activity.
• Hiring and managing new team members and freelancers to assist with projects and achieve business objectives.
Content, Manager, Social, Go, Affiliate marketing, Direction, Campaign, Google, Development, Amazon, Affiliate, ADS, Marketing, Sales, Management, Optimization, Pr, E-commerce, Facebook, B2C, Innovation, Account management, B2B, Business development
2017 - 2019
job
Channel Marketing Manager
Surrey.
Surrey
• Responsible for product range within the IOT & Companion Products category in IM Channel Marketing. This includes
GTM planning and execution for new product launches, this included launching the entire new range for SmartThings in the Market and the Vodafone V-home execution.
• Life cycle management and budget ownership. The role was cross-account, working directly with the Director for
companion products, Senior CMM for IoT & Companion products and collaboratively with the CMM team and customer
accounts to plan sell in and sell out of these products.
• Work with the product range to develop and implement marketing plans including all touch points, modifying throughout
the quarter to meet market and customer demands.
• Gather customer feedback for the business, suggesting opportunities for product revisions.
• Understanding the customer account requirements and opportunities by developing prosperous relationships with relevant
contacts in the account. To create and implement marketing activities which will fulfil these needs in a timely, creative way.
• Assist the commercial account team to sell the product range into channel through clear presentation of the ATL marketing
plan and development of bespoke BTL initiatives to stimulate consumer demand within channel.
• Anticipate the competitive forces both in the market and channels, and plan for such events to limit the potential negative
effect upon our client's product sales.
• Responsible for ensuring the marketing budget is allocated in a cost-effective manner to maximize ROI. The marketing
budget for 2017/18 (H2/H1) was for 1.8m pounds.
• Understand the stock and sales figures for the product range by channel and ensure all products sell through in a timely
manner.
• Work with the Training department to provide a schedule of training events and clear direction for device training within
channel.
• Work alongside the PR, Social, Sponsorship & CRM teams to deliver channel specific campaigns to support sell out of products.
• Manage channel specific activities and manage budget with relevant channel marketing agencies.
• Identify best practice across the channel marketing plans and opportunities to replicate with the product range.
• Work with the brand team to design and execute the new online experience for SmartThings and connected living. This
included working with multiple designers and agencies to ensure Samsung were provided an effective solution for their
customers.
• Manage all 3rd party relationships for works with SmartThings products and bundles such as Amazon Alexa and Google
home.
• Management of the yearly promotional plan including tracking and reporting on sales results
• Go to market manager for Samsung's partnership with Samsung V-home proposition.
• Assisting with the market research insights for Smart Home.
• Helping with the re-design of our training centre to include the new connected home propositions from Samsung.
• Manage the premium execution for connected living within Harrods.
• Responsible for product range within the IOT & Companion Products category in IM Channel Marketing. This includes
GTM planning and execution for new product launches, this included launching the entire new range for SmartThings in the Market and the Vodafone V-home execution.
• Life cycle management and budget ownership. The role was cross-account, working directly with the Director for
companion products, Senior CMM for IoT & Companion products and collaboratively with the CMM team and customer
accounts to plan sell in and sell out of these products.
• Work with the product range to develop and implement marketing plans including all touch points, modifying throughout
the quarter to meet market and customer demands.
• Gather customer feedback for the business, suggesting opportunities for product revisions.
• Understanding the customer account requirements and opportunities by developing prosperous relationships with relevant
contacts in the account. To create and implement marketing activities which will fulfil these needs in a timely, creative way.
• Assist the commercial account team to sell the product range into channel through clear presentation of the ATL marketing
plan and development of bespoke BTL initiatives to stimulate consumer demand within channel.
• Anticipate the competitive forces both in the market and channels, and plan for such events to limit the potential negative
effect upon our client's product sales.
• Responsible for ensuring the marketing budget is allocated in a cost-effective manner to maximize ROI. The marketing
budget for 2017/18 (H2/H1) was for 1.8m pounds.
• Understand the stock and sales figures for the product range by channel and ensure all products sell through in a timely
manner.
• Work with the Training department to provide a schedule of training events and clear direction for device training within
channel.
• Work alongside the PR, Social, Sponsorship & CRM teams to deliver channel specific campaigns to support sell out of products.
• Manage channel specific activities and manage budget with relevant channel marketing agencies.
• Identify best practice across the channel marketing plans and opportunities to replicate with the product range.
• Work with the brand team to design and execute the new online experience for SmartThings and connected living. This
included working with multiple designers and agencies to ensure Samsung were provided an effective solution for their
customers.
• Manage all 3rd party relationships for works with SmartThings products and bundles such as Amazon Alexa and Google
home.
• Management of the yearly promotional plan including tracking and reporting on sales results
• Go to market manager for Samsung's partnership with Samsung V-home proposition.
• Assisting with the market research insights for Smart Home.
• Helping with the re-design of our training centre to include the new connected home propositions from Samsung.
• Manage the premium execution for connected living within Harrods.
Support, Manager, That you, Social, Alexa, Go, Online, Direction, Google, Sponsorship, Development, Amazon, Marketing, Sales, Iot, Management, Pr, ROI, Training, Budget, Research, Market research, CRM, Design
2016 - 2017
job
Marketing Executive
ArcaPix Holdings.
Surrey
• Maintain sole responsibility for the marketing department of the three firms operating under ArcaPix Holdings: Pixit Media,
ArcaStream, ERA Ltd. The product categories for these brands were software defined storage and SaaS.
• Lead and Manage Tradeshow strategy, planning, and organisation. Responsible for budgeting and supplier liaison, booth
design and build. Exploit all marketing opportunities surrounding tradeshows
• Control and manage twitter feed and LinkedIn accounts for ArcaStream and Pixit Media, find interesting and informative
content to tweet and post, interact with existing followers, publish regular stories, information and industry related news.
• Create and design content for both Pixit Media and ArcaStream websites with regular updates and news stories.
• Manage all existing work in progress and future customer case studies. Liaise with customers and suppliers to emphasise
the difference our solutions make and exploit any publicity generated. Work with our PR agency to get the most press
exposure for case studies.
• Design and layout of new marketing material as needed, including sales presentations, invites, flyers and case studies.
• Create compelling email campaigns to promote new product developments and events to existing and new customers.
• Maintain a uniform corporate identity across all marketing literature in line with style guidelines
• Work with current and new vendor partners to make the most of their MDF (marketing development funds) programs.
Take advantage of special promotions and co-marketing opportunities.
• Support resellers by providing concise marketing collateral to help them promote our brand Exploit co-marketing
opportunities for both Pixit Media and ArcaStream.
• Maintain and update current CRM. Ensure all new prospect data is added to CRM, utilise this data for future email
marketing campaigns. Ensure all existing customer information is up to date, utilise this to regularly communicate with our
customer community via newsletter.
• Creating and editing documents in adobe works including InDesign, Photoshop and Illustrator, editing videos in Final Cut
Pro.
• Manage the B2B relationships between ArcaPix and vendors.
• Maintain sole responsibility for the marketing department of the three firms operating under ArcaPix Holdings: Pixit Media,
ArcaStream, ERA Ltd. The product categories for these brands were software defined storage and SaaS.
• Lead and Manage Tradeshow strategy, planning, and organisation. Responsible for budgeting and supplier liaison, booth
design and build. Exploit all marketing opportunities surrounding tradeshows
• Control and manage twitter feed and LinkedIn accounts for ArcaStream and Pixit Media, find interesting and informative
content to tweet and post, interact with existing followers, publish regular stories, information and industry related news.
• Create and design content for both Pixit Media and ArcaStream websites with regular updates and news stories.
• Manage all existing work in progress and future customer case studies. Liaise with customers and suppliers to emphasise
the difference our solutions make and exploit any publicity generated. Work with our PR agency to get the most press
exposure for case studies.
• Design and layout of new marketing material as needed, including sales presentations, invites, flyers and case studies.
• Create compelling email campaigns to promote new product developments and events to existing and new customers.
• Maintain a uniform corporate identity across all marketing literature in line with style guidelines
• Work with current and new vendor partners to make the most of their MDF (marketing development funds) programs.
Take advantage of special promotions and co-marketing opportunities.
• Support resellers by providing concise marketing collateral to help them promote our brand Exploit co-marketing
opportunities for both Pixit Media and ArcaStream.
• Maintain and update current CRM. Ensure all new prospect data is added to CRM, utilise this data for future email
marketing campaigns. Ensure all existing customer information is up to date, utilise this to regularly communicate with our
customer community via newsletter.
• Creating and editing documents in adobe works including InDesign, Photoshop and Illustrator, editing videos in Final Cut
Pro.
• Manage the B2B relationships between ArcaPix and vendors.
Sales, UP, Organization, Storage, Software, Community, Development, Adobe, Support, Twitter, Content, Corporate identity, Marketing, Pr, Linkedin, Saas, Indesign, Websites, Illustrator, B2B, CRM, Layout, Design
2015 - 2015
freelance
Outbound Sales Consultant
ISelect.
Australia
• Target focused Sales role. Offering expertise on health insurance to advise and guide customers to choose the correct
level of cover, ensuring they find the best deal for them. Performance based commission and incentives.
• Target focused Sales role. Offering expertise on health insurance to advise and guide customers to choose the correct
level of cover, ensuring they find the best deal for them. Performance based commission and incentives.
Sales, Insurance, Health, Guide
2014 - 2015
job
Internal Sales and Marketing Executive
AVMI.
Support re-branding from a local company into a global brand, working closely with our PR agency to redesign the website
to appeal to a larger market.
• Assisting with a multimillion pound project to roll out our audio visual courts to all of the magistrate's courts across the UK
for the ministry of justice. This included ensuring I had an awareness of costs so I maintained budget reports and also assist the project manager to manage time schedules for the entire works.
• Assisting in the design and social media aspects of the exhibition at marketing week live, one of the largest marketing
events in London. This raised brand awareness and obtained various new high profile clients.
• Dealing with internal sales and formulating tenders to send out to business partners, working closely with the technical
team to ensure we had an effective working relationship.
• Contacting suppliers to procure and negotiate the most competitive pricing to obtain maximum profit on forthcoming jobs.
to appeal to a larger market.
• Assisting with a multimillion pound project to roll out our audio visual courts to all of the magistrate's courts across the UK
for the ministry of justice. This included ensuring I had an awareness of costs so I maintained budget reports and also assist the project manager to manage time schedules for the entire works.
• Assisting in the design and social media aspects of the exhibition at marketing week live, one of the largest marketing
events in London. This raised brand awareness and obtained various new high profile clients.
• Dealing with internal sales and formulating tenders to send out to business partners, working closely with the technical
team to ensure we had an effective working relationship.
• Contacting suppliers to procure and negotiate the most competitive pricing to obtain maximum profit on forthcoming jobs.
Social Media, Marketing, Design, Branding, Project Manager, Budget, Pr, Sales, Website, Audio, Support, Redesign, Social, Manager
2013 - 2014
job
Junior Project Co-Ordinator
Panasonic.
Berkshire
• Managing supply chain for large multimillion pound projects including the Ritz Hotel, Blackfrairs Station and Google
Ireland.
• Achieving Targets for VRF product group after the acquisition of Sanyo, VRF business trebled.
• Forecasting and acquiring stock for all future projects and orders in line with prediction for prospective future business.
• Sales, Customer Service and Negotiations: Ensuring all customer needs are met to the best that the company can offer
whilst maintaining healthy profit margins and reaching business plan goals.
• Basic and Complex Sales Order Processing (SAP).
• Allocating and Attainment of Stock from across all hubs in Europe to meet customer deadlines.
• Locating and Solving Logistical issues such as missing stock, delayed dispatch in the UK and Europe.
• Setting up trading terms for distributors dealing with invoices and accounts.
• Managing supply chain for large multimillion pound projects including the Ritz Hotel, Blackfrairs Station and Google
Ireland.
• Achieving Targets for VRF product group after the acquisition of Sanyo, VRF business trebled.
• Forecasting and acquiring stock for all future projects and orders in line with prediction for prospective future business.
• Sales, Customer Service and Negotiations: Ensuring all customer needs are met to the best that the company can offer
whilst maintaining healthy profit margins and reaching business plan goals.
• Basic and Complex Sales Order Processing (SAP).
• Allocating and Attainment of Stock from across all hubs in Europe to meet customer deadlines.
• Locating and Solving Logistical issues such as missing stock, delayed dispatch in the UK and Europe.
• Setting up trading terms for distributors dealing with invoices and accounts.
SAP, Forecasting, Customer service, Sales, Service, Google, Processing, UP, Basic
My education
2009
-
2013
Bournemouth University
Bachelors, Marketing
Bachelors, Marketing
2006
-
2009
Strodes College
Secondary, Grades A-C
Secondary, Grades A-C
The Magna Carta School
N/a, N/a
N/a, N/a
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