$$$
{{ $t($store.state.user.experience_value_in_dollars) }}
Senior
{{ $t($store.state.user.experience_search_name) }}
0
jobs
Freelance PR consultant specialising in copywriting
George East
,
Stoney Stanton, United Kingdom
Experience
Other titles
Skills
I'm offering
Since beginning my PR career in 2016, my biggest career achievements have come from living and working in the United Kingdom and Lithuania.
Most recently, I worked for a Leicester-based PR agency which manages the accounts for Barratt and David Wilson Homes.
Since joining the business in October 2019, I have overseen a number of successful campaigns including a number of housing development launches and awareness initiatives, which have featured in target national press across the Midlands and the North West.
These actions, along with writing case studies about Barratt and David Wilson Homes buyers who have used the government's Help to Buy scheme, have also contributed to safeguarding the client's reputation as the UK's leading house builder and a builder of communities across both regions.
Whilst living and working in Lithuania, other PR achievements included attracting international awareness from media outlets such as the BBC and MTV Travel to clients I was responsible for.
I also helped build the capital's reputation abroad as a European fintech and business hub and contributed to helping raise around EUR 150m across a number of private and public sector initiatives. In the public sector, I also played a part in the re-election of the capital city's mayor via online and offline engagement efforts.
With my PR experience from home and abroad, I believe I would be able to make a positive contribution to any private or public sector organisation and continue my career progression as a reliable, results-orientated PR and communications professional.
Throughout my PR career, I have worked on behalf of the following organisations, persons, companies and campaigns: Barratt Homes, David Wilson Homes, Homes England, Midlands Air Ambulance, KTM motorcycles, the Genys Brewing Co., the 2019 Lithuanian Presidential Election, the 2019 Vilnius Mayoral Election, The Ministry of Economy of The Republic of Lithuania, the National Bank of Lithuania, Vilnius City Council, Go Vilnius, Red Bull UK, Sun Investment Group.
Prior to making the transition to PR, I worked as a journalist and have been published online and in print by publications and outlets including the Guardian, Dennis Publishing, Haymarket Publishing, and Red Bull UK.
Most recently, I worked for a Leicester-based PR agency which manages the accounts for Barratt and David Wilson Homes.
Since joining the business in October 2019, I have overseen a number of successful campaigns including a number of housing development launches and awareness initiatives, which have featured in target national press across the Midlands and the North West.
These actions, along with writing case studies about Barratt and David Wilson Homes buyers who have used the government's Help to Buy scheme, have also contributed to safeguarding the client's reputation as the UK's leading house builder and a builder of communities across both regions.
Whilst living and working in Lithuania, other PR achievements included attracting international awareness from media outlets such as the BBC and MTV Travel to clients I was responsible for.
I also helped build the capital's reputation abroad as a European fintech and business hub and contributed to helping raise around EUR 150m across a number of private and public sector initiatives. In the public sector, I also played a part in the re-election of the capital city's mayor via online and offline engagement efforts.
With my PR experience from home and abroad, I believe I would be able to make a positive contribution to any private or public sector organisation and continue my career progression as a reliable, results-orientated PR and communications professional.
Throughout my PR career, I have worked on behalf of the following organisations, persons, companies and campaigns: Barratt Homes, David Wilson Homes, Homes England, Midlands Air Ambulance, KTM motorcycles, the Genys Brewing Co., the 2019 Lithuanian Presidential Election, the 2019 Vilnius Mayoral Election, The Ministry of Economy of The Republic of Lithuania, the National Bank of Lithuania, Vilnius City Council, Go Vilnius, Red Bull UK, Sun Investment Group.
Prior to making the transition to PR, I worked as a journalist and have been published online and in print by publications and outlets including the Guardian, Dennis Publishing, Haymarket Publishing, and Red Bull UK.
Markets
United Kingdom
Language
English
Fluently
Lithuanian
Good
Polish
Good
Russian
Good
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2019 - 2020
job
PR Account Executive
Unsworth Sugden.
(PR agency in Leicester, UK)
● Writing and issuing press releases for Barratt and David Wilson Homes and responding to media requests from journalists across the Midlands and the North West;
● Writing case study stories about Barratt and David Wilson clients who have used Help to Buy as evidence of a successful partnership between the government and the house builder;
● Organising successful events in the regions such as development openings with local dignitaries and stakeholder groups including Homes England and the national government; sod cut events with MPs, Road Safety Week and the RSPB's Big Garden Birdwatch;
● Ensuring events obtain maximum media coverage in national media including First Time Buyer Magazine and on a local level, publications such as the Manchester Evening News, The Buxton Advertiser and the Birmingham Post;
● Drafting quotes and media statements for company representatives and stakeholders to maintain the client's reputation as the UK's leading five-star house builder and community builder;
● Briefing the agency's team of photographers ahead of events to ensure they reflect the client's wishes and appeal to journalists when attached to press releases.
● Writing and issuing press releases for Barratt and David Wilson Homes and responding to media requests from journalists across the Midlands and the North West;
● Writing case study stories about Barratt and David Wilson clients who have used Help to Buy as evidence of a successful partnership between the government and the house builder;
● Organising successful events in the regions such as development openings with local dignitaries and stakeholder groups including Homes England and the national government; sod cut events with MPs, Road Safety Week and the RSPB's Big Garden Birdwatch;
● Ensuring events obtain maximum media coverage in national media including First Time Buyer Magazine and on a local level, publications such as the Manchester Evening News, The Buxton Advertiser and the Birmingham Post;
● Drafting quotes and media statements for company representatives and stakeholders to maintain the client's reputation as the UK's leading five-star house builder and community builder;
● Briefing the agency's team of photographers ahead of events to ensure they reflect the client's wishes and appeal to journalists when attached to press releases.
Writing, Pr, Safety, Development, Community
2018 - 2019
freelance
Freelance PR and Communications Consultant
unknown.
Lithuania)
● Creating PR online and offline content for clients including former presidential candidate Ingrida Šimonytė, the award-winning Genys Brewing Co, and adventure motorcyclist Karolis Mieliauskas;
● Arranging interviews on behalf of clients for international media outlets including Politico, BBC Travel, Ilta-Sanomat, Finnair, Gulf News, ADVMoto, Popular Mechanics, and Motorcycle Writer.
● Responding to media requests, setting up interviews between newspapers and magazines and clients;
● Developing a brand image for Karolis Mieliauskas as a leading motorcycle adventure rider, which has led to him featuring in an upcoming documentary Netflix;
● Engaging and strategising with client stakeholders and sponsors including breweries across the Nordic-Baltic region, the TS-LKD political party, KTM motorcycles, Rukka sportswear, and Vostok Europe watches to ensure positive publicity for them through all external communications channels.
● Creating PR online and offline content for clients including former presidential candidate Ingrida Šimonytė, the award-winning Genys Brewing Co, and adventure motorcyclist Karolis Mieliauskas;
● Arranging interviews on behalf of clients for international media outlets including Politico, BBC Travel, Ilta-Sanomat, Finnair, Gulf News, ADVMoto, Popular Mechanics, and Motorcycle Writer.
● Responding to media requests, setting up interviews between newspapers and magazines and clients;
● Developing a brand image for Karolis Mieliauskas as a leading motorcycle adventure rider, which has led to him featuring in an upcoming documentary Netflix;
● Engaging and strategising with client stakeholders and sponsors including breweries across the Nordic-Baltic region, the TS-LKD political party, KTM motorcycles, Rukka sportswear, and Vostok Europe watches to ensure positive publicity for them through all external communications channels.
Pr, Content, International, Sportswear, Online, LED, Winning, UP
2018 - 2019
job
Account Manager at Blue Oceans PR
New York Times.
(PR agency based in Vilnius, Lithuania)
● Writing press releases and responding to media requests from media outlets such as MTV Travel, the New York Times, and Puls Biznesu, who covered a number of clients;
● Writing op-eds for a Poland-based client, which were published in two of the country's largest business publications; this led to the sale of its solar energy portfolio to one of Europe's largest asset management companies and subsequent expansion across the country;
● Creating a brand image and managing all external corporate communications for a newly-launched law firm, which went on to be ranked as one of the top-three law firms in Lithuania within just six months after launch;
● Targeting industry-specific journalists who covered clients for publications including Forbes and Entrepreneur upon request;
● Creating in-house editorial processes and procedures as well as managing a team of junior copywriters.
● Writing press releases and responding to media requests from media outlets such as MTV Travel, the New York Times, and Puls Biznesu, who covered a number of clients;
● Writing op-eds for a Poland-based client, which were published in two of the country's largest business publications; this led to the sale of its solar energy portfolio to one of Europe's largest asset management companies and subsequent expansion across the country;
● Creating a brand image and managing all external corporate communications for a newly-launched law firm, which went on to be ranked as one of the top-three law firms in Lithuania within just six months after launch;
● Targeting industry-specific journalists who covered clients for publications including Forbes and Entrepreneur upon request;
● Creating in-house editorial processes and procedures as well as managing a team of junior copywriters.
Writing, Account Manager, Pr, Management, Asset Management, Energy, Energy, Processes, Manager, LED
2018 - 2018
job
PR and Communications Officer
DESICO/FinBee.
(short-term contract for financial services provider in Vilnius, Lithuania)
● Creating compelling written and visual online and offline content, which contributed to DESICO raising EUR 6m in fundraising;
● Working with stakeholders including Lithuania's Ministry of Economy and the Lithuanian national bank to make DESICO the country's first ever ministry-backed alternative finance project;
● Developing the pitch with creating corresponding visuals which led to DESICO winning $100,000 in the 2018 ICO Race competition.
● Creating compelling written and visual online and offline content, which contributed to DESICO raising EUR 6m in fundraising;
● Working with stakeholders including Lithuania's Ministry of Economy and the Lithuanian national bank to make DESICO the country's first ever ministry-backed alternative finance project;
● Developing the pitch with creating corresponding visuals which led to DESICO winning $100,000 in the 2018 ICO Race competition.
Fundraising, Pr, Finance, Content, Online, LED, Winning
2017 - 2018
job
PR and Communications Officer
BitDegree and Hostinger.
(short-term contract for online education provider based in Kaunas, Lithuania)
● Developing influential written content and videos, which led to BitDegree raise EUR 12m, a figure exceeding its original fundraising limit;
● Developing the pitch that saw BitDegree win the 2017 Moonrise competition, which saw it nominated as one of the world's most innovative early-stage blockchain startups.
● Developing influential written content and videos, which led to BitDegree raise EUR 12m, a figure exceeding its original fundraising limit;
● Developing the pitch that saw BitDegree win the 2017 Moonrise competition, which saw it nominated as one of the world's most innovative early-stage blockchain startups.
Fundraising, Startups, Pr, Content, Block Chain, It, Online, LED
2016 - 2017
job
PR and Communications Officer
Vilnius City Council.
● Successfully developing a business plan proposal with the council's Director of Administration, which saw the city attract over EUR 130m in funding to build a national stadium on the outskirts of the city by 2022;
● Advising the Mayor of Vilnius on how to address certain sensitive issues related to Lithuania's past, which generated positive news published by two of the largest news portals in Israel;
● Heading research projects about the economic and political climate of Vilnius, which was used to position the city as a leading European fintech and startup hub at international conferences; this is part of what saw Revolut move to Vilnius;
● The formation of the 'Meet the Mayor' initiative, whereby the Mayor would meet with non-Lithuanian speaking residents of Vilnius to discuss local issues. This was also key to his re-election, as was engaging online and in-person with citizens to answer any questions regarding his upcoming election programme.
● Advising the Mayor of Vilnius on how to address certain sensitive issues related to Lithuania's past, which generated positive news published by two of the largest news portals in Israel;
● Heading research projects about the economic and political climate of Vilnius, which was used to position the city as a leading European fintech and startup hub at international conferences; this is part of what saw Revolut move to Vilnius;
● The formation of the 'Meet the Mayor' initiative, whereby the Mayor would meet with non-Lithuanian speaking residents of Vilnius to discuss local issues. This was also key to his re-election, as was engaging online and in-person with citizens to answer any questions regarding his upcoming election programme.
Administration, Research, Pr, Fintech, International, Online
2015 - 2016
job
Digital Content Editor
Music Export Fund.
(Cultural NGO based in Vilnius, Lithuania)
● Taking the Music Export Fund brand from a concept to an organisation able to rival LATGA, Lithuania's musicians' rights protection organisation;
● Building the MXF membership pool to over 100 members via online communication efforts and securing the organisation mentions in international press outlets including the Guardian;
● Engaging with stakeholders including Vilnius City Council to secure funding and venues for cultural projects, as well as working with the organisation's director to initiate dialogues with leading European capitals such as Berlin who are still working alongside Vilnius to develop the city's nightlife scene.
● Taking the Music Export Fund brand from a concept to an organisation able to rival LATGA, Lithuania's musicians' rights protection organisation;
● Building the MXF membership pool to over 100 members via online communication efforts and securing the organisation mentions in international press outlets including the Guardian;
● Engaging with stakeholders including Vilnius City Council to secure funding and venues for cultural projects, as well as working with the organisation's director to initiate dialogues with leading European capitals such as Berlin who are still working alongside Vilnius to develop the city's nightlife scene.
Content, Music, Organization, International, Online
2014 - 2014
job
Journalist
Red Bull Motorsport.
(six month, short-term contract)
Journalist
2014 - 2014
job
Web Editor
www.autoexpress.com.
Web
2013 - 2014
job
Web Editor
www.touringcartimes.com.
Web
2013 - 2013
job
Communications Assistant
Diageo.
(temporary assignment)
2012 - 2012
job
Administrator
Hertfordshire County Council.
(temporary assignment)
Administrator
2012 - 2012
internship
Intern
Autosport magazine (Haymarket Publishing).
Internal
My education
University of Manchester
Bachelors, Russian and Eastern European Studies
Bachelors, Russian and Eastern European Studies
Benedict School
N/a, Russian
N/a, Russian
George's reviews
George has not received any reviews on Worksome.
Contact George East
Worksome removes the expensive intermediaries and gives you direct contact with relevant talent.
Create a login and get the opportunity to write to George directly in Worksome.
are ready to help you
and get specific bids from skilled talent in Denmark