$$$$
{{ $t($store.state.user.experience_value_in_dollars) }}
Expert
{{ $t($store.state.user.experience_search_name) }}
0
jobs
Experienced and senior-level PR consultant and coach
Elma Glasgow
,
Felixstowe, United Kingdom
Experience
Other titles
Skills
I'm offering
As a senior freelance PR professional, I have broad expertise in strategy and media relations.
I have produced content for internal and external communications, whilst securing a diversity of media coverage. My sector experience includes charity, property, retail, finance, technology, education, construction, the arts and entertainment.
I have excellent skills in journalism, copywriting, project / budget management and relationship building - fundamental to delivering successful client projects.
I am proactive, focused and approachable. I am confident working autonomously, making key decisions and providing leadership and coaching to others. Furthermore, I have experience collaborating with other creative professionals and teams.
I have produced content for internal and external communications, whilst securing a diversity of media coverage. My sector experience includes charity, property, retail, finance, technology, education, construction, the arts and entertainment.
I have excellent skills in journalism, copywriting, project / budget management and relationship building - fundamental to delivering successful client projects.
I am proactive, focused and approachable. I am confident working autonomously, making key decisions and providing leadership and coaching to others. Furthermore, I have experience collaborating with other creative professionals and teams.
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Language
German
Good
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Available
My experience
2019 - ?
job
PR Associate
Luminescence Communications.
Working with an established Cambridge-based agency on communication projects.
Pr
2018 - ?
freelance
Freelance PR Consultant
Elma Glasgow Consulting.
I position clients as the experts in their fields, enhancing their profile and boosting audience engagement through storytelling:
• Communications strategy development.
• Securing coverage in print, online and broadcast media for B2B and B2C.
• Advising and briefing spokespeople for media interviews.
• Copywriting, editing and proofreading for press releases, features, blogs, brochures, presentations, web content, social media and more.
• Collaboration with other professionals including videographers, designers and web developers.
• Communications strategy development.
• Securing coverage in print, online and broadcast media for B2B and B2C.
• Advising and briefing spokespeople for media interviews.
• Copywriting, editing and proofreading for press releases, features, blogs, brochures, presentations, web content, social media and more.
• Collaboration with other professionals including videographers, designers and web developers.
Social Media, Copywriting, Web content, B2B, B2C, Storytelling, Print, Pr, Proofreading, Content, Blogs, Development, Strategy development, Web, Online, Social
2017 - 2018
job
Senior Account Manager
Genesis PR.
Working with a diverse range of clients including an elite recruitment agency, a builders' merchants and an international technology company.
• Campaign planning and implementation, and securing coverage in industry and regional print, broadcast and online media.
• Managing third party agencies to gather research for PR.
• Creating and pitching tailored story ideas for key journalists and editors.
• Organising press days and briefing clients - including MDs and CEOs - for interviews.
• Copywriting for editorials, news stories, website content and advertorials.
• Constantly juggling multiple deadlines while managing staff through one-to-ones and coaching.
• Developing high-quality social media strategy, posting up-to-date content, and effectively and courteously responding to negative comments.
• Member of an internal brand development working group.
• Participating in continuous professional development.
• Report writing, keeping accurate records of budget, and other administrative tasks.
• Managing two junior employees, including coaching and helping them to prioritise and carry out professional development reviews.
• Campaign planning and implementation, and securing coverage in industry and regional print, broadcast and online media.
• Managing third party agencies to gather research for PR.
• Creating and pitching tailored story ideas for key journalists and editors.
• Organising press days and briefing clients - including MDs and CEOs - for interviews.
• Copywriting for editorials, news stories, website content and advertorials.
• Constantly juggling multiple deadlines while managing staff through one-to-ones and coaching.
• Developing high-quality social media strategy, posting up-to-date content, and effectively and courteously responding to negative comments.
• Member of an internal brand development working group.
• Participating in continuous professional development.
• Report writing, keeping accurate records of budget, and other administrative tasks.
• Managing two junior employees, including coaching and helping them to prioritise and carry out professional development reviews.
Website, Social, Manager, UP, Online, Advertorials, Campaign, International, Pitching, Development, Implementation, Recruitment, Social Media, Technology, Content, Pr, Print, Account Manager, Budget, Research, Writing, Coaching, Copywriting
2017 - 2017
job
Copywriter & PR Manager
Red Ruby Copywriting.
Running my own business, I offered copywriting and PR services to clients across multiple sectors.
• Managing multiple projects with an excellent record for meeting deadlines.
• Online and print copywriting for clients for corporate websites, news stories, features, interviews, biographies, case studies and press releases.
• SEO keyword research and implementation for web pages and meta copy.
• Ghostwriting articles to place in the press.
• Social media content creation and messaging.
• Client training.
• Managing multiple projects with an excellent record for meeting deadlines.
• Online and print copywriting for clients for corporate websites, news stories, features, interviews, biographies, case studies and press releases.
• SEO keyword research and implementation for web pages and meta copy.
• Ghostwriting articles to place in the press.
• Social media content creation and messaging.
• Client training.
Print, Social, Manager, Online, Web, Implementation, KEYWORD RESEARCH, Content, Pr, Social Media, Ghostwriting, Training, Copywriter, Research, Websites, Content creation, Copywriting, Seo
2016 - 2017
freelance
PR Manager (then freelance)
Trebuchet Creative.
Working with an award-winning agency, I secured media coverage for clients in various industries.
• Delivering quality PR for a high-calibre regional political campaign and a VIP hotel launch event, among other projects. Attracted excellent feedback from journalists and clients alike.
• Preparing spokespeople for interviews - from MDs to engineers and fishermen.
• Organising press events in the East of England.
• Successful handling of urgent and/or sensitive press enquiries, such as last-minute media interviews from national and regional press.
• Interviewing and writing press releases and web content.
• Went on to work with Trebuchet on a freelance digital project.
• Delivering quality PR for a high-calibre regional political campaign and a VIP hotel launch event, among other projects. Attracted excellent feedback from journalists and clients alike.
• Preparing spokespeople for interviews - from MDs to engineers and fishermen.
• Organising press events in the East of England.
• Successful handling of urgent and/or sensitive press enquiries, such as last-minute media interviews from national and regional press.
• Interviewing and writing press releases and web content.
• Went on to work with Trebuchet on a freelance digital project.
Web content, Writing, Event, Pr, Content, Web, Campaign, Manager, Winning
2015 - 2016
job
Head of Content
Fleximize.
Responsible for online B2B content strategy and delivery for a pioneering digital small business lender.
B2B, Content, Content Strategy, Online
2013 - 2014
job
Senior Partnerships Communications Officer
British Red Cross.
(contract): Alongside running my own business, I worked for the Red Cross, with responsibility for the launch PR strategy for its £15-million global partnership with Land Rover. Developing and delivering the communications strategy across external and internal platforms, reaching 4 million people worldwide and 800,000 in the UK.
Pr
2012 - 2012
freelance
Freelance Account Manager (contract)
Mobas.
PR in Germany for the global pharmaceutical client, Elanco.
Account Manager, Pr, Pharmaceutical, Manager
2011 - 2012
job
Account Manager
Consense.
Produced websites and print materials for renewable energy developers, e.g. ScottishPower Renewables and Vattenfall.
Websites, Fundraising, Account Manager, Print, Management, Development, Campaign, Energy, Manager
2007 - 2008
job
Senior Corporate Fundraising Executive
Action for Children.
Management of projects funded by corporates including HBOS Foundation. Decided to leave due to continuous internal changes that impacted my day-to-day work and important partnerships.
Fundraising, Management
2007 - 2007
temp
PR Officer
Product Red.
(contract): B2C PR for consumer products including Emporio Armani, Apple and The Gap.
B2C, Pr
2007 - 2007
project
Senior Corporate Partnerships Executive
Scope.
(contract): Set up a national BT partnership, which involved collaborating with BT, and Scope's media and policy teams.
UP
2004 - 2005
job
Comic Relief, New Media Officer
unknown.
Red Nose Day '05 (contract): PR for Red Nose Day's digital fundraising, arranging national interviews and brand management.
Fundraising, Pr, Management
My education
1992
-
1996
University of Heidelberg and Berlins Free University
Bachelors, German
Bachelors, German
1989
-
1991
n/a
Secondary, Journalism
Secondary, Journalism
?
-
2012
n/a
Unspecified, Copywriting
Unspecified, Copywriting
Elma's reviews
Elma has not received any reviews on Worksome.
Contact Elma Glasgow
Worksome removes the expensive intermediaries and gives you direct contact with relevant talent.
Create a login and get the opportunity to write to Elma directly in Worksome.
are ready to help you
and get specific bids from skilled talent in Denmark