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2
jobs
Producer/Director 14 years experience in creating content from beginning to end
Loraine ffrench
,
Caterham, United Kingdom
Experience
Other titles
Skills
I'm offering
I have 17 years’ experience as a Producer. I have developed and lead 360 cross-platform campaigns from conception through to completion. I take ownership of my projects. I have produced complex productions overseas in China, USA and Australia. I have strong demonstrable experience in scripting and storyboarding.
My superpowers are: multi-tasking, organisation, being proactive, problem-solving, ability to get the best out of people and creating high-performance content on tight budgets.
One of my films, called ‘New Chapter’, won the Jury Award at the London International Film Festival.
My portfolio is available to view at http://******.***
My superpowers are: multi-tasking, organisation, being proactive, problem-solving, ability to get the best out of people and creating high-performance content on tight budgets.
One of my films, called ‘New Chapter’, won the Jury Award at the London International Film Festival.
My portfolio is available to view at http://******.***
Markets
United Kingdom
Links for more
Once you have created a company account and a job, you can access the profiles links.
Industries
Language
English
Fluently
Available
My experience
2017 - ?
job
Head of Digital, h2glenfern
unknown.
Highlight - Successfully running the Digital department for h2glenfern remotely for over 2 years.
As part of my role for this consultancy firm, which has a dedicated digital communications
department, I:
• Manage all Digital aspects for the company
• Manage a team consisting of Sound Operators, Camera Operators and Editors
• Direct liaison for all Digital clients
• Drafting Pitches for new business
• Producing and production management
• Create story concepts and write scripts.
As part of my role for this consultancy firm, which has a dedicated digital communications
department, I:
• Manage all Digital aspects for the company
• Manage a team consisting of Sound Operators, Camera Operators and Editors
• Direct liaison for all Digital clients
• Drafting Pitches for new business
• Producing and production management
• Create story concepts and write scripts.
Management, Production
2017 - 2019
job
Content Producer/Director
QVC.
Highlight - I pitched for shooting outdoors, using prime lenses and external crew for Winter Fashion
TVC, - all were firsts for the company and everyone was happy with the final results, especially as the costs were no different to previous shoots with a significant improvement to the look.
As part of my role for this award-winning televised home shopping channel was to create cross
platform 360 campaigns, this included:
• Producing and directing commercials, branded content, editorial and digital content for TV,
Website and Social platforms as well as paid marketing for brands such as Elemis, Liz Earle,
Philip Kingsley, and working with celebrities Gok Gwan, Amanda Holden and Andi Peters;
• Introduced a new hire company to the team, negotiating 25% company reductions;
• Created and pitched campaign concepts to stakeholders and management;
• Logistics including budgeting, call sheets, location scouting and castings;
• Managing and directing production crew and cast on location;
• Writing copy and voiceovers for all assets; and
• Edit producing, this involved booking in edit and graphics times, creating an offline edit on
Premiere, sitting in with the editor and managing all deliverables.
TVC, - all were firsts for the company and everyone was happy with the final results, especially as the costs were no different to previous shoots with a significant improvement to the look.
As part of my role for this award-winning televised home shopping channel was to create cross
platform 360 campaigns, this included:
• Producing and directing commercials, branded content, editorial and digital content for TV,
Website and Social platforms as well as paid marketing for brands such as Elemis, Liz Earle,
Philip Kingsley, and working with celebrities Gok Gwan, Amanda Holden and Andi Peters;
• Introduced a new hire company to the team, negotiating 25% company reductions;
• Created and pitched campaign concepts to stakeholders and management;
• Logistics including budgeting, call sheets, location scouting and castings;
• Managing and directing production crew and cast on location;
• Writing copy and voiceovers for all assets; and
• Edit producing, this involved booking in edit and graphics times, creating an offline edit on
Premiere, sitting in with the editor and managing all deliverables.
Marketing, Writing, Fashion, Management, Producer, Content, Website, TV, Campaign, Production, Booking, Social, Winning
2015 - 2017
job
Producer/Director
First Avenue, Low & Bonar, Provident Financial.
Highlight - At short notice and on budget, I pitched and organised crew to go over to China and film a corporate film for Low and Bonar. The film showcased their new acquired asset. The result was
well received and set new standards for the look and feel of the company's films going forward.
As part of my role for this consultancy firm, which has a dedicated digital communications
department, I:
• Produced and directed corporate films, interviews and webcasts for a wide variety of corporate clients; First Avenue, Low & Bonar, Provident Financial, ITE, Bridges Ventures;
• Used webcast software created by Nasdaq to stream live audio webcasts;
• Helped to shape the company's website and scouted the team to create the website;
• Introduced new software and hardware to make things more efficient and up to date;
• Negotiated reductions with locations and equipment companies to keep within budgets;
• Transformed the approach to pitching, by creating a new template document;
• Directly dealt with clients often the CEO, CFO and Head of Marketing; and
• Manage production crews and casts and create story concepts and write scripts.
well received and set new standards for the look and feel of the company's films going forward.
As part of my role for this consultancy firm, which has a dedicated digital communications
department, I:
• Produced and directed corporate films, interviews and webcasts for a wide variety of corporate clients; First Avenue, Low & Bonar, Provident Financial, ITE, Bridges Ventures;
• Used webcast software created by Nasdaq to stream live audio webcasts;
• Helped to shape the company's website and scouted the team to create the website;
• Introduced new software and hardware to make things more efficient and up to date;
• Negotiated reductions with locations and equipment companies to keep within budgets;
• Transformed the approach to pitching, by creating a new template document;
• Directly dealt with clients often the CEO, CFO and Head of Marketing; and
• Manage production crews and casts and create story concepts and write scripts.
Marketing, Budget, Movie, Producer, Website, Audio, CFO, Hardware, Ceo, Software, Pitching, China, Production, Go, UP
2014 - 2014
freelance
Producer/Director, Freelance
Barclays, ICAEW.
Working for recurring clients including QVC, 90secondsTV and VistaBee, I:
• Produced and directed a variety of commercials, corporate films and music videos for a
variety of clients Barclays, ICAEW, Acrewhite;
• Created story concepts and wrote scripts;
• Directed animation and edited films; and
• Carried out stills photography for wedding, fashion and corporate clients such as Gillette.
• Produced and directed a variety of commercials, corporate films and music videos for a
variety of clients Barclays, ICAEW, Acrewhite;
• Created story concepts and wrote scripts;
• Directed animation and edited films; and
• Carried out stills photography for wedding, fashion and corporate clients such as Gillette.
Animation, Fashion, Photography, Producer, Music
2010 - 2011
job
Music Video Director
Park Village.
I was signed by this production company as a director focusing on urban music videos. I
produced regular pitches, often turning creative ideas into polished proposals the same day,
winning much new business.
produced regular pitches, often turning creative ideas into polished proposals the same day,
winning much new business.
Video, Music, Production, Winning
2004 - 2010
job
Managing Director
unknown.
Highlight - I started my own company, which became F2R Films, after leaving university and grew it into a leader in the market for lower-budget music promos within a few years. Groups I
worked with included Skepta and Panjabi Hit Squad. A video I directed for Kay B's 'Call Cupid',
became an MTV Base Chart No.1 in the UK.
• Successfully pitched and won investment from the Princes Trust;
• One of the only BAME video production companies;
• Commissioned, led and mentored a team of 25 people including directors, editors, makeup
artists, set stylists, fashion stylists and runners; and
• Produced and directed.
worked with included Skepta and Panjabi Hit Squad. A video I directed for Kay B's 'Call Cupid',
became an MTV Base Chart No.1 in the UK.
• Successfully pitched and won investment from the Princes Trust;
• One of the only BAME video production companies;
• Commissioned, led and mentored a team of 25 people including directors, editors, makeup
artists, set stylists, fashion stylists and runners; and
• Produced and directed.
Video, Budget, Fashion, It, Makeup, Music, Production, LED
My education
n/a
Bachelors, Media Production and Video Production
Bachelors, Media Production and Video Production
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