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Expert in marketing communications and media with outstanding commercial skills
Nick Barron
,
Sonning Common, United Kingdom
Experience
Other titles
Skills
I'm offering
With over 30 years' experience in marketing, communications and business management. successfully launched and run a number of businesses, run global advertising accounts, created new television programmes and generated additional revenue for media rights for English cricket. A proven and experienced strategic business leader with a track record of commercial success across multiple territories in highly competitive businesses. Creates a clear strategic positioning and builds dynamic and focused teams to deliver competitive advantage and value for stakeholders. Driven and relentless in search of improvements with a broad range of experience leads dynamic change in businesses that quickly return to the bottom line and substantially improved operational performance Forward thinking and Digitally savvy results focused, analytical with a positive can do attitude. A skilled and confident presenter and communicator with an ability to train and develop staff to nurture their talents Well regarded and with a high media profile as a regular commentator on industry matters, conference speaker and columnist for trade magazines.
Markets
United Kingdom
Links for more
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Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2011 - 2016
job
MediaCom MENA CEO
Festival of Media Global, M and M and Cannes.
* After a strategic review of the market, re-launched Mediacom focusing on strategic planning and business insights rather than buying which transformed the business from a third tier agency to the Top 5(RECMA) in just 3 years, converting 70% new business pitches, opening 5 new offices, tripling the headcount and winning 13 global awards at Festival of Media Global, M and M and Cannes, whilst improving margin by over 50%.
* With full P and L control drove business success on the bottom line by improving internal structures, processes and communication and giving the business clear goals and direction leading to doubling of net sales, and improved profit margin by 50%
* Launched the first ever Women's media agency in The Kingdom of Saudi Arabia and transformed Mediacom employment policies to create a more dynamic talent attraction and retention environment leading to a churn rate of just 5% per annum
* With full P and L control drove business success on the bottom line by improving internal structures, processes and communication and giving the business clear goals and direction leading to doubling of net sales, and improved profit margin by 50%
* Launched the first ever Women's media agency in The Kingdom of Saudi Arabia and transformed Mediacom employment policies to create a more dynamic talent attraction and retention environment leading to a churn rate of just 5% per annum
Strategic Planning, Sales, Net, Festival, Ceo, Retention, Direction, Processes, Winning
2008 - 2011
job
Mediacom Russia and CIS CEO
unknown.
* At the start of the global financial crisis and with Mediacom Russia having been without leadership for 6 months transformed the business by restructuring the company to create a more integrated business with smarter communication lines and greater efficiencies in a very administrative commercial environment.
* Developed a strategic growth model based around Digital media leading to revenue growth of over 30% per annum in a market shrinking by in excess of 25%
* Introduced a dynamic talent plan investing in training and development of the young high potential staff to build a local management team of the future and capitalize on the natural ambitions and entrepreneurial nature of the talent base
* Developed a strategic growth model based around Digital media leading to revenue growth of over 30% per annum in a market shrinking by in excess of 25%
* Introduced a dynamic talent plan investing in training and development of the young high potential staff to build a local management team of the future and capitalize on the natural ambitions and entrepreneurial nature of the talent base
Training, Leadership, Management, Natural, Growth, Development, Ceo
2008 - 2008
job
Clear Horizons Founder
unknown.
* Training and personal development consultancy providing strategic and practical support to businesses to develop talent skills including running full training programmes in, Leadership, Presentation techniques, time management, media relations, delegations and time management
* Also provided talent acquisitions support
* Also provided talent acquisitions support
Training, Leadership, Management, Support, Development, Founder
2001 - 2008
job
Omnicom media group Global Account Director
Vodafone Global.
* Initially joined OMD as business development director to transform the new business performance of the agency but having secured the Vodafone Global media account took on the challenge of running that business.
* Ultimately expanded my role to include Carlsberg Breweries and McDonald's providing a global leadership on strategic development and creating systems and processes to ensure that the business delivered consistent high quality work across all countries and that excellence was shared quickly so that it could be reapplied
* Ultimately expanded my role to include Carlsberg Breweries and McDonald's providing a global leadership on strategic development and creating systems and processes to ensure that the business delivered consistent high quality work across all countries and that excellence was shared quickly so that it could be reapplied
Business development, Leadership, It, Development, Processes
2000 - 2002
job
Stuff Founder
The Rights.
Provided Strategic leadership to England and Wales Cricket Board on media rights including mobile and 3G, whilst also developing a new Television format with the BBC
Leadership, Founder
1994 - 2000
job
Expert Media Managing Director
unknown.
Launched a start up media independent which ultimately sold to a major media group
UP
1987 - 1993
job
Group Media Director
J Walter Thompson.
Initially joining as a media planner, rapidly promoted to Group Director having also become the youngest Associate Director in the agencies 150 year history
Media planner
My education
St Nicholas Grammar School
HighSchoolOrEquivalent, Mathematics
HighSchoolOrEquivalent, Mathematics
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