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Advertising Creative Director / Art Director / Copywriter. Work in multiple sectors spanning all channels.
Greg Martin
,
Beaconsfield, United Kingdom
Experience
Other titles
Skills
I'm offering
I'm a Creative Director, an Art Director and a Copywriter all in one.
I was privileged to start my advertising career at Abbott Mead Vickers BBDO and to learn from the legendary David Abbott. During my ten years there I worked across all the agency’s main accounts and picked up a few awards along the way.
I then joined Saatchi & Saatchi where my biggest highlight was creating a media-first in collaboration with The Independent newspaper and The Multiple Sclerosis Society. This earned masses of free media by becoming a national TV news story and it won the Cannes media Grand Prix.
After three years in Charlotte Street, I was lured to Leo Burnett because they were doing the best work in town. Here I made campaigns for Heinz, Farley's, McDonald's and a Social Care campaign that broke all government recruitment targets. I also helped win the European Toyota Corolla account and our successful campaign ran in 22 countries.
My work spans multiple marketing sectors across all channels and it has been acknowledged by a Cannes Grand Prix, Cannes Golds, Clio Golds, D&AD Pencils, Creative Circle Gold’s and various other trinkets.
I’ve served on D&AD and Creative Circle juries and I tutor at Bucks University.
I was privileged to start my advertising career at Abbott Mead Vickers BBDO and to learn from the legendary David Abbott. During my ten years there I worked across all the agency’s main accounts and picked up a few awards along the way.
I then joined Saatchi & Saatchi where my biggest highlight was creating a media-first in collaboration with The Independent newspaper and The Multiple Sclerosis Society. This earned masses of free media by becoming a national TV news story and it won the Cannes media Grand Prix.
After three years in Charlotte Street, I was lured to Leo Burnett because they were doing the best work in town. Here I made campaigns for Heinz, Farley's, McDonald's and a Social Care campaign that broke all government recruitment targets. I also helped win the European Toyota Corolla account and our successful campaign ran in 22 countries.
My work spans multiple marketing sectors across all channels and it has been acknowledged by a Cannes Grand Prix, Cannes Golds, Clio Golds, D&AD Pencils, Creative Circle Gold’s and various other trinkets.
I’ve served on D&AD and Creative Circle juries and I tutor at Bucks University.
Markets
United Kingdom
Links for more
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Language
English
Fluently
Ready for
Larger project
Full time contractor
Available
My experience
2019 - 2019
freelance
Freelance Creative Director
McCann Health.
Novartis. Anaemia awareness.
2019 - 2019
freelance
Freelance Creative Director
Leagas Delaney.
BASF Brand communications.
2019 - 2019
freelance
Freelance Creative Director
Health Circle.
New business pitch.
2019 - 2019
freelance
Spark 44, Freelance Creative Director
Jaguar Land Rover.
creative development.
Spark, Development
2019 - 2019
freelance
Freelance Creative
McCann Manchester.
ALDI creative development.
Development
2018 - 2018
freelance
Freelance Creative
Lime.
Dexcom creative development
Development
2015 - 2018
freelance
FV, Creative Consultant
unknown.
Integrated retail communications.
Retail, Creative consultant
2014 - 2015
freelance
Freelance Creative Director
Fallon.
Cadbury's Dairy Milk new campaign development.
Development, Campaign
2013 - 2014
freelance
Freelance Creative Director
VCCP.
ASDA - Part of the £100M pitch winning team.
Winning
2011 - 2012
freelance
Freelance Creative Director
Saatchi & Saatchi.
PGA European Tour - Created online content featuring the major winner
golfer Rory McIlroy which currently has over 8 million views on You Tube.
golfer Rory McIlroy which currently has over 8 million views on You Tube.
Content, Online
2010 - 2011
freelance
Freelance Creative Director
RKCR/Y&R.
• Dreams - Part of the pitch winning team.
• Danone - Created new integrated campaign for Actimel.
• Danone - Created new integrated campaign for Actimel.
Campaign, Winning
2004 - 2010
job
Creative Director
JWT.
• Bayer - Berocca, Bepanthen
• Baxter's - New business win.
• HSBC - Global brand campaign.
• Vodafone - Integrated communications.
• Kellogg's - Crunchy Nut campaign.
• Shell - Global B2B communications
• Baxter's - New business win.
• HSBC - Global brand campaign.
• Vodafone - Integrated communications.
• Kellogg's - Crunchy Nut campaign.
• Shell - Global B2B communications
B2B, Campaign
2001 - 2004
job
Creative Director
Leo Burnett.
Social Care - Exceeded all government recruitment targets for social carers
through a national TV and press campaign.
• Farley's - New baby food print campaign.
• Toyota - Creative lead on the team that pitched and won the European launch
of the new Toyota Corolla. The campaign ran in 22 different markets.
through a national TV and press campaign.
• Farley's - New baby food print campaign.
• Toyota - Creative lead on the team that pitched and won the European launch
of the new Toyota Corolla. The campaign ran in 22 different markets.
Print, Recruitment, TV, Campaign, Social
1987 - 1998
job
Art Director
Abbott Mead Vickers BBDO.
Bayer - Alka Seltzer. Created the globally awarded 'Lifeboat' TV commercial
that won a Gold Lion at Cannes and a Yellow Pencil at D&AD.
• Volvo - Created the first ever TV commercial using real police video camera
footage to promote the safety of Volvo.
• Pepsi - The biggest ever Global re-branding campaign which even included
branding the fuselage of Concorde with the new blue Pepsi logo.
that won a Gold Lion at Cannes and a Yellow Pencil at D&AD.
• Volvo - Created the first ever TV commercial using real police video camera
footage to promote the safety of Volvo.
• Pepsi - The biggest ever Global re-branding campaign which even included
branding the fuselage of Concorde with the new blue Pepsi logo.
Branding, Video, Logo, TV, Art director, Safety, Campaign
My education
Berkshire College of Art and Design
Unspecified, Graphic Design
Unspecified, Graphic Design
Langley Grammar School
N/a, N/a
N/a, N/a
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