$$$
{{ $t($store.state.user.experience_value_in_dollars) }}
Senior
{{ $t($store.state.user.experience_search_name) }}
0
jobs
Vinki Li Ltd.
Vinki Li
,
London, United Kingdom
Experience
Other titles
Skills
I'm offering
Interior Design professional with 4 years of freelance experience. Created 9 compelling interiors in both F&B, Commercial and Residential projects, combined with her experience working in Hong Kong-based hospitality group Maximal Concepts and leading online media for contemporary fashion and streetwear Hypebeast Ltd., I have channeled a sensitivity towards creating a design-led customer experience to complete builds in London, Hong Kong and Guangzhou.
Sharp Branding acumen with creative direction and digital marketing experience to provide a result-driven and big-picture perspective to complement design strategy, with an unswerving focus on executing the ultimate space for my clients.
A Creative Marketer with innovative ideas supported by customised execution from creating the brand DNA to constructing the whole design project.
Charismatically persuasive in client management and personal influential in team leadership to effectively and efficiently complete projects under tight deadlines, develop trusting professional relationships with clients and manage clients’ expectations.
Sharp Branding acumen with creative direction and digital marketing experience to provide a result-driven and big-picture perspective to complement design strategy, with an unswerving focus on executing the ultimate space for my clients.
A Creative Marketer with innovative ideas supported by customised execution from creating the brand DNA to constructing the whole design project.
Charismatically persuasive in client management and personal influential in team leadership to effectively and efficiently complete projects under tight deadlines, develop trusting professional relationships with clients and manage clients’ expectations.
Markets
United Kingdom
Language
English
Fluently
Ready for
Ongoing relation / part-time
Available
My experience
2018 - 2020
job
Creative Direction & Interior Designer - Food & Beverage
Social.
Creative Branding
• Develop multiple brand identities and conceptual solutions on 5 different F&B venues
• Lead and execute 5 projects within tight timeframes from concept to final launch
• Lead the implementation and adherence to brand design processes, guidelines and methodologies
• Develop multiple brand identities and conceptual solutions on 5 different F&B venues
• Define each brand objectives that link to business outcomes and use those to create effective design solutions
• Directed creative campaigns, to ensure the integrity of the branding DNA, strategies, production, copy, reviews, pho-
to-shoots, video shoots and presentations met strict turnaround deadlines
• Translate and align 5 different branding solutions and design goals across a mix of complex portfolios
Interior Design
• Designed and Managed 5 large-scale projects (including café, restaurant, bars, nightclub and outdoor space) with
the focus on staying within schedule, budget and client/brand parameters.
• Lead and briefed up to 2 design teams on concurrent projects.
• Built and grew existing client relationships by following up on new business opportunities.
• Design plans, elevations and details reflected ceiling plans, furniture design and layout, ergonomic dimension, fin-
ish plans, colour plans and schedules. Selected and prepared materials and models for client presentations
• Networked and maintained good relationships with 20+ vendors across China and Europe.
• Develop multiple brand identities and conceptual solutions on 5 different F&B venues
• Lead and execute 5 projects within tight timeframes from concept to final launch
• Lead the implementation and adherence to brand design processes, guidelines and methodologies
• Develop multiple brand identities and conceptual solutions on 5 different F&B venues
• Define each brand objectives that link to business outcomes and use those to create effective design solutions
• Directed creative campaigns, to ensure the integrity of the branding DNA, strategies, production, copy, reviews, pho-
to-shoots, video shoots and presentations met strict turnaround deadlines
• Translate and align 5 different branding solutions and design goals across a mix of complex portfolios
Interior Design
• Designed and Managed 5 large-scale projects (including café, restaurant, bars, nightclub and outdoor space) with
the focus on staying within schedule, budget and client/brand parameters.
• Lead and briefed up to 2 design teams on concurrent projects.
• Built and grew existing client relationships by following up on new business opportunities.
• Design plans, elevations and details reflected ceiling plans, furniture design and layout, ergonomic dimension, fin-
ish plans, colour plans and schedules. Selected and prepared materials and models for client presentations
• Networked and maintained good relationships with 20+ vendors across China and Europe.
Design, Layout, Branding, Video, Budget, Creative direction, Implementation, Turnaround, Interior, China, Direction, Café, Production, UP, Processes, Conceptual solutions
2016 - 2018
internship
PR & Marketing Internship, Full Time
Karla Otto.
Marketing, Pr, Internship
2017 - 2018
job
Social Media Coordinator, Full Time
POPBEE.com, Hypebeast Ltd..
Stay on top of digital trends and great understanding of Google Analytics, SEO, App, affiliate marketing and social
media management (Instagram & Facebook Business Manager)
• Assist manager in developing digital marketing strategies and campaigns to achieve traffic and business goals.
• Analyse data, new up-and-coming trends and insights to fully optimise a our usage of all digital platforms.
• Translating findings and regular industry and competitor research into workable strategies to deliver Editorial con-
tent in the most immersive way and maximise web traffic to sites.
• Design editorial/ social media and creative video content strategy; curated and segment Editorial content to increase
organic engagement, startup community and channel growth
• Collaborated with fashion and lifestyle brands and KOLs locally and internationally in developing brand awareness.
• Facilitate in optimising App performance and digital/offline marketing campaigns to grow Mobile App downloads
and usability through data minded approaches.
• Plan and execute social media, Editorial and video calendar, SEO and Measure ROI of existing social media and
optimise tactics to boost ROI.
media management (Instagram & Facebook Business Manager)
• Assist manager in developing digital marketing strategies and campaigns to achieve traffic and business goals.
• Analyse data, new up-and-coming trends and insights to fully optimise a our usage of all digital platforms.
• Translating findings and regular industry and competitor research into workable strategies to deliver Editorial con-
tent in the most immersive way and maximise web traffic to sites.
• Design editorial/ social media and creative video content strategy; curated and segment Editorial content to increase
organic engagement, startup community and channel growth
• Collaborated with fashion and lifestyle brands and KOLs locally and internationally in developing brand awareness.
• Facilitate in optimising App performance and digital/offline marketing campaigns to grow Mobile App downloads
and usability through data minded approaches.
• Plan and execute social media, Editorial and video calendar, SEO and Measure ROI of existing social media and
optimise tactics to boost ROI.
Analytics, Social, Manager, UP, Affiliate marketing, Google, App, Web, Content Strategy, Coordinator, Community, Usability & UX, Affiliate, Growth, Content, Digital Marketing, Management, Fashion, ROI, Usability, Facebook, Instagram, Research, Video, Video content, Google analytics, Seo, Design, Marketing, Social Media
2016 - 2018
freelance
Interior Designer
Residential, Notting Hill London.
Interior
2017 - 2018
freelance
Interior Designer - Residential
Providence Peak Hong Kong.
Interior
2016 - 2017
job
PR & Marketing Executive, Full Time
Maximal Concepts.
Offline
• Plan and execute generic, ad-hoc, seasonal and festive marketing activities with the Marketing director for offline
and online channels.
• Assist in tracking media coverage and PR metrics. Perform monthly PR media and Social media analysis, revenue
reports and quarterly review. Consolidating and reporting all PR clippings regularly.
• Liaise closely with international media contacts and VIP clients in organising media shootings, tastings and pre-
views on a regular basis depending on different promotional purposes.
• Support relations with shareholders and vendors, inventing ways to streamline communication and marketing plan
execution. Writing press releases for new launches of menus, collaborations and promotions.
Digital
• Working on social media management with large projects, events and community management.
• Optimise Meta data and content following search engine optimisation (SEO) and pay-per-click (PPC).
• Create dynamic written, photography and video contents in increasing engagement for social media presence on
new and emerging social media platform.
• Propose new promotional contents and publishing contents across all social media platforms (Instagram and Face-
book) for all restaurant outlets.
• Conduct post-launch reviews with solid analysis and actions for future marketing planning.
• Create and distribute EDM to subscribers and flyers for targeted local markets.
• Source and produce engaging content to ensure the company's blog and social media channels of all outlets are up-
to-date, relevant and attractive.
• Proof read content, including social media posts, blog articles and EDM.
• Develop all marketing and social media campaigns in coordinate ad campaigns with social media strategy.
• Plan and execute generic, ad-hoc, seasonal and festive marketing activities with the Marketing director for offline
and online channels.
• Assist in tracking media coverage and PR metrics. Perform monthly PR media and Social media analysis, revenue
reports and quarterly review. Consolidating and reporting all PR clippings regularly.
• Liaise closely with international media contacts and VIP clients in organising media shootings, tastings and pre-
views on a regular basis depending on different promotional purposes.
• Support relations with shareholders and vendors, inventing ways to streamline communication and marketing plan
execution. Writing press releases for new launches of menus, collaborations and promotions.
Digital
• Working on social media management with large projects, events and community management.
• Optimise Meta data and content following search engine optimisation (SEO) and pay-per-click (PPC).
• Create dynamic written, photography and video contents in increasing engagement for social media presence on
new and emerging social media platform.
• Propose new promotional contents and publishing contents across all social media platforms (Instagram and Face-
book) for all restaurant outlets.
• Conduct post-launch reviews with solid analysis and actions for future marketing planning.
• Create and distribute EDM to subscribers and flyers for targeted local markets.
• Source and produce engaging content to ensure the company's blog and social media channels of all outlets are up-
to-date, relevant and attractive.
• Proof read content, including social media posts, blog articles and EDM.
• Develop all marketing and social media campaigns in coordinate ad campaigns with social media strategy.
Content, Social, UP, Online, Planning, International, Search, SOLID, Community, Support, Marketing Planning, Blog, Social Media, Management, Pr, Optimization, Photography, PPC, Social media management, Instagram, Video, Writing, Seo, Marketing
2016 - 2016
job
Social Media Strategist placement, Full Time
StarWorks Group.
REFERENCE & PORTFOLIOS PROVIDED UPON REQUEST
Social Media, Social
My education
Istituto Marangoni
N/a, Interior Design Short Course
N/a, Interior Design Short Course
Istituto Marangoni
Masters, Fashion and Luxury Brand Management
Masters, Fashion and Luxury Brand Management
London College of Fashion University of The Arts London
Bachelors, Fashion Technology and Design
Bachelors, Fashion Technology and Design
London College of Fashion University of The Arts London
Unspecified, Art and Design
Unspecified, Art and Design
Vinki's reviews
Vinki has not received any reviews on Worksome.
Contact Vinki Li
Worksome removes the expensive intermediaries and gives you direct contact with relevant talent.
Create a login and get the opportunity to write to Vinki directly in Worksome.
are ready to help you
and get specific bids from skilled talent in Denmark