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jobs
Strategy consultant specialising in digital, e-commerce and people
Georgia Copp-Barton
,
Bowdon, United Kingdom
Experience
Other titles
Skills
I'm offering
A highly motivated and ambitious professional with significant experience in helping clients achieve their long-term goals through digital strategy, e-commerce and innovation. Expert in defining strategic ambition to enable future growth, plus the delivery of expert client services and account management.
Markets
United Kingdom
Links for more
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Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2019 - 2020
job
Associate Director - Head of Strategic Partnerships / Client Services
Leap9.
This hybrid role focuses on seeking and developing new client accounts whilst growing existing accounts through expert strategy consulting, top-tier client relationship management, and project management. Notable sales and delivery to date:
• Defining the end-to-end people strategy for a well-known wellness provider. Georgia sold this 2-phase piece of work for £60k and enabled delivery across critical people workstreams including engagement, org design, performance management and culture
• Implementing a future-proof org design and career progression framework for a community workspace provider. Commercials = £15k
• Designing and delivering a future-proof digital marketing structure and high-level growth strategy for a well-known F&B provider based in the UAE. Georgia owned this project from proposal through to design and delivery and delivered the work internationally. Commercials = £40k
• Owned and developed the partnership strategy and related engagement initiatives, creating relationships with local VCs, PEs, consultancies, community workspace providers, start-ups and accelerators to drive brand awareness and sales for leap9
• Defining the end-to-end people strategy for a well-known wellness provider. Georgia sold this 2-phase piece of work for £60k and enabled delivery across critical people workstreams including engagement, org design, performance management and culture
• Implementing a future-proof org design and career progression framework for a community workspace provider. Commercials = £15k
• Designing and delivering a future-proof digital marketing structure and high-level growth strategy for a well-known F&B provider based in the UAE. Georgia owned this project from proposal through to design and delivery and delivered the work internationally. Commercials = £40k
• Owned and developed the partnership strategy and related engagement initiatives, creating relationships with local VCs, PEs, consultancies, community workspace providers, start-ups and accelerators to drive brand awareness and sales for leap9
Digital Marketing, Marketing, Project Management, Growth strategy, Consulting, Management, Sales, Growth, Community, Strategy Consulting, Hybrid
2019 - 2019
job
Associate Director
Arise Growth.
A strategy expert leading on the setup and mobilisation of Arise Growth and related brands. Critical outputs included definition of the growth strategy, brand proposition, mobilisation of supporting teams plus the setup of all business and consulting processes to enable the launch of leap9 - a full-stack people consultancy designed to accelerate growth for ambitious businesses in the digital age.
Growth strategy, Consulting, Growth, Processes
2017 - 2018
freelance
Digital Strategy Consultant/Account Manager
The Hut Group.
A Digital Strategy Consultant helping global brands accelerate international growth and build competitive advantage through online commerce using THG's vertically integrated technology ecosystem. Notable responsibilities included:
• Defining the digital go-to-market strategy to include the value proposition, digital marketing approach and consumer purchase journey to enable internationalisation at pace through eRetail
• Designing, building and managing brand-first e-commerce sites powered by real-time data and analytics to optimise performance for international trading
• Developing trusted relationships with a portfolio of major clients to ensure e-commerce sites are true to brand, overseeing the implementation of the digital marketing approach to enable customer acquisition and retention
• Expanding the relationships with existing customers by continuously proposing solutions that meet their objectives
• Defining the digital go-to-market strategy to include the value proposition, digital marketing approach and consumer purchase journey to enable internationalisation at pace through eRetail
• Designing, building and managing brand-first e-commerce sites powered by real-time data and analytics to optimise performance for international trading
• Developing trusted relationships with a portfolio of major clients to ensure e-commerce sites are true to brand, overseeing the implementation of the digital marketing approach to enable customer acquisition and retention
• Expanding the relationships with existing customers by continuously proposing solutions that meet their objectives
Digital Marketing, Marketing, Digital Strategy, Account Manager, E-commerce, Analytics, Technology, Growth, Implementation, Retention, International, Online, Manager, Go
2014 - 2017
freelance
Strategy Consultant
Accenture.
Strategy Consultant at a leading consultancy helping clients find future value and growth. Notable projects/business development work included:
* Supporting the integration of an Integrated Talent Management strategy to enable the evolution of a globalist HR function for a renowned CG&S company. This next generation approach was designed and implemented using the Workday application, allowing for cross-functional synergies and automation
* Defining and delivering a Target Operating Model (TOM), followed by a detailed Organisation Design for a major Telecommunications provider to drive significant growth through digital whilst enabling interdepartmental synergies
* Supporting a large scale Operational Improvement Programme for a major Insurance firm. This multi-year programme enabled the client to reduce their operating cost base significantly and re-invest savings in the sales force, analytics and innovation functions
* Delivering a digital talent strategy to enable a new Digital Hub and Academy for a major Global retailer to encourage homegrown talent and support the move to ecommerce
* Thought leadership to assess the potential to automate the HR function using robotics, whilst augmenting human capabilities to drive productivity
* Supporting the integration of an Integrated Talent Management strategy to enable the evolution of a globalist HR function for a renowned CG&S company. This next generation approach was designed and implemented using the Workday application, allowing for cross-functional synergies and automation
* Defining and delivering a Target Operating Model (TOM), followed by a detailed Organisation Design for a major Telecommunications provider to drive significant growth through digital whilst enabling interdepartmental synergies
* Supporting a large scale Operational Improvement Programme for a major Insurance firm. This multi-year programme enabled the client to reduce their operating cost base significantly and re-invest savings in the sales force, analytics and innovation functions
* Delivering a digital talent strategy to enable a new Digital Hub and Academy for a major Global retailer to encourage homegrown talent and support the move to ecommerce
* Thought leadership to assess the potential to automate the HR function using robotics, whilst augmenting human capabilities to drive productivity
Analytics, Organization, Insurance, Workday, Development, Support, Growth, Robotics, Sales, Design, Integration, Management, Leadership, Automation, Innovation, Ecommerce, Business development
2013 - 2014
job
Support Services Advisor
dePoel.
Working for a leading vendor neutral consultancy, helping organisations to work smarter in response to evolving industry trends. The role involved assisting clients with the streamlining of administration, subsequently supporting various MNE's in executing lasting change by helping to manage their non-permanent staffing solutions
Administration, Support
2012 - 2013
freelance
Contractor
The Pink Pig.
Working for an external client, as part of a Consultancy module, to develop an effective marketing strategy and social media plan for the long-term development of the brand and product range
Social Media, Marketing, MArketing Strategy, Development, Social
My education
2009
-
2013
University of Leeds
1st Class Honours, BA Business Management
1st Class Honours, BA Business Management
2002
-
2009
Bury Grammar School
BTEC in Business Practice, Business Practice
BTEC in Business Practice, Business Practice
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