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Versatile copy and content writer in any channel
Andrew Dunning
,
Lymington, United Kingdom
Experience
Other titles
Skills
I'm offering
I am an experienced copywriter and marketing communication specialist with the knowledge and skills to add real value to any copywriting brief. All of my work demonstrates a high degree of intelligence, creativity and professionalism. I can quickly grasp a brief and translate it into powerful, persuasive and relevant communication. During my marketing communications career I worked in London advertising agencies as a copywriter and art director before venturing into self-employment. Since becoming a freelancer, I have written copy for blue chip companies, SMBs, international advertising agencies and marketing agencies alike. As a result, I have developed a sound understanding of business issues and marketing methodologies in many industry sectors across many geographies. Having recently returned from a two-year stint in New Zealand where I also had a number of copywriting clients, I am now looking for a copywriting role back in the UK. I am reliable, committed and my successful self-employed career proves I am capable of delivering work on-time and on budget.
Markets
United Kingdom
Language
English
Fluently
Ready for
Larger project
Ongoing relation / part-time
Full time contractor
Available
My experience
2016 - 2018
freelance
Freelance
www.mustdonewzealand.co.nz.
copywriting, NZ
Whilst in New Zealand, I freelanced with several clients in the tourist business as well as script-writing for a cinema advertising company. Work included updating website content, writing new pages and helping with the communicability of their websites (links, layouts and colour schemes).
www.mustdonewzealand.co.nz
www.seeanddo.co.nz
www.okaihaurailstay.co.nz
(ps: I can no longer claim ownership to much of the content of these examples as they have updated and replaced much of my original writing and layout guidance since I stopped working for them. For instance, paragraph-long sentences, lines of copy that span the entire screen from left to right - and poor grammar/spelling!)
Whilst in New Zealand, I freelanced with several clients in the tourist business as well as script-writing for a cinema advertising company. Work included updating website content, writing new pages and helping with the communicability of their websites (links, layouts and colour schemes).
www.mustdonewzealand.co.nz
www.seeanddo.co.nz
www.okaihaurailstay.co.nz
(ps: I can no longer claim ownership to much of the content of these examples as they have updated and replaced much of my original writing and layout guidance since I stopped working for them. For instance, paragraph-long sentences, lines of copy that span the entire screen from left to right - and poor grammar/spelling!)
Copywriting, Layout, Advertising, Writing, Websites, Content, Website
1999 - 2000
job
Creative Manager, Digital Vision Royalty
Free Photography.
Responsibilities:
• Representing the interests, objectives and needs of the creative team to senior management and to the Board through regular meetings as well as management and financial reports.
• Monitoring, co-ordinating and liaising with photographers and relevant suppliers to progress CD titles through the creative department.
• Ensuring deadlines are met and the objectives of the Managing Director are fulfilled in terms of achieving on-budget delivery deadlines.
• Working with the in-house CRM and reporting systems to achieve these.
• Sourcing and encouraging contact with new photographers and artists for future work.
• Liaising with, and supporting, the New York operation, to provide solutions, information and maintain consistency of communication and objectives.
• Representing the interests, objectives and needs of the creative team to senior management and to the Board through regular meetings as well as management and financial reports.
• Monitoring, co-ordinating and liaising with photographers and relevant suppliers to progress CD titles through the creative department.
• Ensuring deadlines are met and the objectives of the Managing Director are fulfilled in terms of achieving on-budget delivery deadlines.
• Working with the in-house CRM and reporting systems to achieve these.
• Sourcing and encouraging contact with new photographers and artists for future work.
• Liaising with, and supporting, the New York operation, to provide solutions, information and maintain consistency of communication and objectives.
CRM, Budget, Management, Sourcing, Monitoring, Manager
1999 - 1999
freelance
Freelance copywriter, London and international advertising agencies
McCann Erickson.
• Wondermann Worldwide
• Paling Walters
• Ogilvy & Mather
• + many other marketing and advertising agencies, design studios and conference organisers
• Paling Walters
• Ogilvy & Mather
• + many other marketing and advertising agencies, design studios and conference organisers
Marketing, Design, Advertising, Copywriter, International
My education
University of Auckland
Unspecified, Communication, Advertising & Marketing
Unspecified, Communication, Advertising & Marketing
School to upper
N/a, N/a
N/a, N/a
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