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Senior
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jobs
Alia Cherif
,
Experience
Other titles
Skills
I'm offering
Markets
United Kingdom
Language
Arabic
Fluently
English
Fluently
Spanish
Fluently
French
Fluently
Ready for
My experience
2016 - ?
job
Senior Business Development Manager, Southern Europe (France, Spain)
SPOTX.
Built and developed SpotX French market from scratch by managing long-term
sales projects, owning senior-level client relationships, leading to the closing of some of the biggest broadcasters (M6) and premium publishers (Prisma Media, Groupe Cerise, Media Square, Webedia etc.) and the opening of the SpotX
French office in Paris
• Focused next on the Spanish market, providing the same sales efforts leading to the closing of some of the biggest broadcasters (Atres Media) and premium
publishers (Sun Media, El Confidencial, Bluemedia etc.) and the overachievement of my sales targets on both markets
• Acted as a strong Ambassador for SpotX across markets through attendance to
key industry events (Dmexco, Cannes Lions, Mobile world congress, ATS Paris and Madrid, The Future of TV advertising etc.), public speaking, filming and event networking to always drive success
• Acquired a strong knowledge of the advertising technology landscape and the programmatic industry key actors and businesses
sales projects, owning senior-level client relationships, leading to the closing of some of the biggest broadcasters (M6) and premium publishers (Prisma Media, Groupe Cerise, Media Square, Webedia etc.) and the opening of the SpotX
French office in Paris
• Focused next on the Spanish market, providing the same sales efforts leading to the closing of some of the biggest broadcasters (Atres Media) and premium
publishers (Sun Media, El Confidencial, Bluemedia etc.) and the overachievement of my sales targets on both markets
• Acted as a strong Ambassador for SpotX across markets through attendance to
key industry events (Dmexco, Cannes Lions, Mobile world congress, ATS Paris and Madrid, The Future of TV advertising etc.), public speaking, filming and event networking to always drive success
• Acquired a strong knowledge of the advertising technology landscape and the programmatic industry key actors and businesses
Business development, Advertising, Networking, SoMe, Event, Sales, Technology, TV, Public speaking, Development, Office, Programmatic, Manager
2014 - 2014
job
Sales Manager
CRITEO.
UK mid-market
• Responsible for prospecting and closing key clients willing to advertise their ads
through Criteo within the Retail, Travel and Classifieds verticals (Comscore Top 250)
• Successfully pitched Criteo's desktop and mobile advertising retargeting products
• #1 ranked most successful Sales Manager within the mid-market UK team for 12
consecutive months
• Outperformed by >200% quarterly gross margin targets through the successful
closing of some of the top accounts (Hackett, STA Travel, Aspinal of London etc.)
• Managed all campaign launches from the integration process with the technical
team to the handover to account strategists liaising with different areas of the business
• Worked closely with the account strategists to maximise performance and ensure
growth. This involved up-selling and cross-selling all new products
• Responsible for prospecting and closing key clients willing to advertise their ads
through Criteo within the Retail, Travel and Classifieds verticals (Comscore Top 250)
• Successfully pitched Criteo's desktop and mobile advertising retargeting products
• #1 ranked most successful Sales Manager within the mid-market UK team for 12
consecutive months
• Outperformed by >200% quarterly gross margin targets through the successful
closing of some of the top accounts (Hackett, STA Travel, Aspinal of London etc.)
• Managed all campaign launches from the integration process with the technical
team to the handover to account strategists liaising with different areas of the business
• Worked closely with the account strategists to maximise performance and ensure
growth. This involved up-selling and cross-selling all new products
Advertising, Retail, SoMe, Integration, Sales, ADS, Growth, Google retargeting, Campaign, Manager, UP
2013 - 2014
job
Regional Account Manager Travel
GROUPON GETAWAYS.
• Sourced, pitched and closed deals that feature on Groupon Getaways
• Educated merchants on how Groupon works and how they can maximize the opportunity post feature
• Built long term relationships and adopted a sales consultative approach based on
the strong knowledge acquired of Groupon business, the Travel market trends,
seasonality and when best to feature merchants
• Worked with internal support functions to ensure that every deal meets quality
standards
• Achieved and exceeded on weekly and monthly KPI's
• Educated merchants on how Groupon works and how they can maximize the opportunity post feature
• Built long term relationships and adopted a sales consultative approach based on
the strong knowledge acquired of Groupon business, the Travel market trends,
seasonality and when best to feature merchants
• Worked with internal support functions to ensure that every deal meets quality
standards
• Achieved and exceeded on weekly and monthly KPI's
Account Manager, Sales, Support, KPI, Feature, Manager
2011 - 2014
job
Partnership Manager for Paris Ouest and Project Manager
GROUPON FRANCE.
working on "Black Label"
• #3 ranked most successful Sales within the whole Groupon France Team (+65 Sales representatives)
• Sourced, pitched and closed deals that feature on www.groupon.fr
• Presentation of Groupon as a unique alternative for businesses to utilize as a way
of advertising and acquiring new customers
• Construction and negotiation of offers that meet expectations of business partners
and Groupon, while being attractive for the consumer
• Achieving and over achieving on weekly and monthly sales targets
• Nominated to become Head of the business unit "Black Label", a new project
launched by Groupon Premium focusing on premium customers and Michelin
star restaurants
• Started and launched the "Black Label" project from strategy to implementation
• #3 ranked most successful Sales within the whole Groupon France Team (+65 Sales representatives)
• Sourced, pitched and closed deals that feature on www.groupon.fr
• Presentation of Groupon as a unique alternative for businesses to utilize as a way
of advertising and acquiring new customers
• Construction and negotiation of offers that meet expectations of business partners
and Groupon, while being attractive for the consumer
• Achieving and over achieving on weekly and monthly sales targets
• Nominated to become Head of the business unit "Black Label", a new project
launched by Groupon Premium focusing on premium customers and Michelin
star restaurants
• Started and launched the "Black Label" project from strategy to implementation
Advertising, Project Manager, Sales, Implementation, Feature, Manager
2010 - 2010
internship
Intern Sales Assistant in the Showroom
STUART WEITZMAN.
Managed the showroon organisation, order
management including VIP requests, sales administration support and follow-ups on
the wholesale network including reorders and sales management, sales reports and analysis.
management including VIP requests, sales administration support and follow-ups on
the wholesale network including reorders and sales management, sales reports and analysis.
Administration, Sales management, Management, Sales, Network, Support, Organization, Wholesale, Internal
2009 - 2009
internship
Intern Account Executive in the Corporate Gift Department
RICHEMONT GROUP.
in charge of the development of the business gifts portfolio. This included the prospection of new
companies, the sale of the Montblanc lines (Writing, Watches, Jewelry, Eyewear, Fragance and Limited collections), the establishment of new accounts with top-tiers
clients across diverse industries and the sales administration support including the generation of reports and analysis.
companies, the sale of the Montblanc lines (Writing, Watches, Jewelry, Eyewear, Fragance and Limited collections), the establishment of new accounts with top-tiers
clients across diverse industries and the sales administration support including the generation of reports and analysis.
Administration, Writing, Sales, Support, Development, Internal
2008 - 2009
internship
Intern Internal Communication Coordinator
BNP PARIBAS RETAIL BANKING.
communication tools (newsletter, intranet, corporate magazine and institutional presentations) and assisted in the organization of various internal events (workshops, conventions, corporate parties, incentive activities etc.)
Workshops, Coordinator, Internal
My education
UNIVERSIDAD COMPLUTENSE DE MADRID
Unspecified, Spanish
Unspecified, Spanish
INSTITUT SUPERIEUR DE GESTION
MSc, Luxury Marketing and International Business
MSc, Luxury Marketing and International Business
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